Duelo Brand Affinity ranks highest Houston Livestock Show and Rodeo at 40.78% . Very Strong. Score DMDB 60.92% | Fanbase 50.45%

Duelo — american artist from US.

Duelo is a Mexican musical group formed in 1996, known for their contributions to the Norteño music genre. The band's "El Desafío Musical" Tour 2025, in…

Duelo

Recognizable

Country: US | Artist ID: 11e81bbf-a7b4-05fc-a0f5-a0369fe50396

Find Artist

Genres

americantejanolatincorridonortenoregional mexicanregional mexican music

Influential: 60.92% Fanbase: 50.45% Trending: 66.16%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Houston Livestock Show and Rodeo • 40.78% • Very Strong

As of 2025-09-09

1,377,104

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 60.92% | Fanbase 50.45% | Trending 66.16% | CAREER STAGE: MAINSTREAM

Biography

Duelo is a Mexican musical group formed in 1996, known for their contributions to the Norteño music genre. The band's "El Desafío Musical" Tour 2025, in support of their album "Mi Realidad," has recently commenced. With a career spanning nearly three decades, Duelo has established a dedicated fan base and continues to perform at various venues across Mexico and the United States.

Report Date: 2025-09-09

Duelo maintains consistent pull among 18-24 & 25-34 audiences across MEXICO, UNITED STATES, COLOMBIA. The audience leans male-leaning (54%), so brand cues around style and status perform well. The clearest reach is on Youtube with 55,134 avg views per post; Instagram functions as the community touchpoint. Affinity with Houston Livestock Show and Rodeo, Univision, Wingstop makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Duelo score 0.32% — Low bucket.

Brand: Houston Livestock Show and RodeoBrand: UnivisionBrand: Wingstop

Followers:1,377,104

Engagements:4,457

Rate:0.3%

Posts:3,200

Avg Likes:4,360

Avg Comments:77

Avg Views:91,184

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,377,104 · Engagements 4,457 · Rate 0.3% Posts 3,200 · Views 91,184 · Avg Likes 4,360 · Avg Comments 77 · Avg Views 91,184	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 54% 25-34: 33% 35-44: 7% 13-17: 5%	Largest: 18-24 (54%); next: 25-34 (33%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	MEXICO (72%) UNITED STATES (20%) COLOMBIA (3%) CANADA (1%) CHILE (1%)	Top regions: MEXICO (72%), UNITED STATES (20%), COLOMBIA (3%)
Platform Engagement	Instagram: 2,862 avg likes/post · Tiktok: 36,050 avg views/post · Youtube: 55,134 avg views/post	Best reach: Youtube 55,134 avg views; best engagement: Instagram 2,862 avg likes

Top Brand Affinities

Houston Livestock Show and Rodeo

Score: 40.78

Univision

Score: 28.46

Wingstop

Score: 18.96

Akg

Score: 15.28

Ariat

Score: 15.27

Cafecito

Score: 5.33

Bud Light

Score: 5.15

Iberostar Hotels & Resorts

Score: 4.91

Movistar

Score: 4.81

GMC

Score: 4.11

Mitsubishi

Score: 3.50

OLD NAVY

Score: 3.41

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Top Brand Affinities

Brand	Category	Score
Houston Livestock Show and Rodeo		40.78
Univision		28.46
Wingstop		18.96
Akg		15.28
Ariat		15.27
Cafecito		5.33
Bud Light		5.15
Iberostar Hotels & Resorts		4.91
Movistar		4.81
GMC		4.11
Mitsubishi		3.50
OLD NAVY		3.41
Hot Wheels		3.15
Chevrolet		2.58
Spotify Music		2.54
Herbalife		2.47
shein		2.14
Too Faced Cosmetics		2.01
Bellagio		1.97
NFL		1.89
Forever 21		1.89
SheInside		1.87
Pic Collage		1.87
Pandora		1.85
Anastasia Beverly Hills		1.75
Target		1.65
Chrysler		1.65
Ford		1.63
Walmart		1.61
Coachella		1.60
Lamborghini		1.55
Chipotle Mexican Grill		1.54
Dodge		1.44
Ferrero		1.41
Costco		1.37
Cadillac		1.36
Gymshark		1.34
Pepsi		1.21
FashionNova		1.18
Los Angeles Lakers		1.16
Toyota		1.13
Harley-Davidson		1.12
Nissan		1.07
Puma		1.05
Levi's		1.03
Starbucks		0.99
Netflix		0.98
FIFA		0.98
Marvel		0.95
DC Entertainment		0.92