Donell Jones Brand Affinity ranks highest WNBA at 16.09% . Very Strong. Score DMDB 65.58% | Fanbase 50.49%

Donell Jones — pop artist from US.

Donell Jones, a singer, songwriter, and producer, gained recognition for his jazzy and soulful urban pop style with his 1996 album "My Heart" under LaFace…

Donell Jones

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc9-3f0f-de0e-be5e-a0369fe50396

Find Artist

Genres

pophip popr&b, funk & soulr&burban contemporaryneo soulnew jack swingquiet stormr&b/soulcontemporary r&bsoulhip-hop & raphip hoppop rap

Influential: 65.58% Fanbase: 50.49% Trending: 73.13%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

WNBA • 16.09% • Very Strong

As of 2025-09-09

734,624

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 65.58% | Fanbase 50.49% | Trending 73.13% | CAREER STAGE: MAINSTREAM

Biography

Donell Jones, a singer, songwriter, and producer, gained recognition for his jazzy and soulful urban pop style with his 1996 album "My Heart" under LaFace Records. His singles "In the Hood" and "Knocks Me Off My Feet" helped establish his presence in the competitive urban music scene. Jones, who began his musical journey at a young age, transitioned from a troubled past in Chicago to focus on his music career, collaborating with industry figures like Eddie F and contributing to hits for artists like Usher and 702.

In 1999, Jones returned with his second album "Where I Wanna Be," showcasing his songwriting prowess with successful tracks like "U Know What's Up" and "Shorty (Got Her Eyes on Me)." His subsequent releases, including "Life Goes On" in 2002 and "Journey of a Gemini" in 2006, saw varying degrees of chart success. After parting ways with LaFace in 2007, Jones continued his music journey with independent releases like "Lyrics" (2010) and "Forever" (2013), where he took on multiple roles in the production process.

Report Date: 2025-09-09

Donell Jones converts attention from 25-34 & 18-24 audiences across UNITED STATES, UNITED KINGDOM, BRAZIL. Audience shape is heavily female (57%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 448,586 avg views per post, with supportive conversation on Youtube. Shared audience with WNBA, Mixcloud, Hennessey underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Donell Jones score 1.57% — Moderate bucket.

Brand: WNBABrand: MixcloudBrand: Hennessey

Followers:734,624

Engagements:11,505

Rate:1.6%

Posts:75

Avg Likes:10,992

Avg Comments:781

Avg Views:448,586

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 734,624 · Engagements 11,505 · Rate 1.6% Posts 75 · Views 448,586 · Avg Likes 10,992 · Avg Comments 781 · Avg Views 448,586	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 47% 18-24: 28% 35-44: 18% 45-64: 4%	Largest: 25-34 (47%); next: 18-24 (28%)
Gender Split	Female: 57% Male: 43% Non-binary/Other: 0%	Skews female (57%)
Top Countries	UNITED STATES (68%) UNITED KINGDOM (6%) BRAZIL (5%) SOUTH AFRICA (2%) CANADA (1%)	Top regions: UNITED STATES (68%), UNITED KINGDOM (6%), BRAZIL (5%)
Platform Engagement	Instagram: 3,000 avg likes/post · Youtube: 448,586 avg views/post	Best reach: Youtube 448,586 avg views; best engagement: Youtube 7,992 avg likes

Top Brand Affinities

WNBA

Score: 16.09

Mixcloud

Score: 15.49

Hennessey

Score: 13.44

Amazon Music

Score: 11.88

Benihana

Score: 10.62

iHeartRadio Music Awards

Score: 10.01

Hennessy

Score: 8.36

ESPN

Score: 7.90

Steve Madden

Score: 7.87

Publix

Score: 6.46

FashionNova

Score: 6.28

Verizon

Score: 6.26

► Login to Open Full Social Media Report

Top Brand Affinities

Brand	Category	Score
WNBA		16.09
Mixcloud		15.49
Hennessey		13.44
Amazon Music		11.88
Benihana		10.62
iHeartRadio Music Awards		10.01
Hennessy		8.36
ESPN		7.90
Steve Madden		7.87
Publix		6.46
FashionNova		6.28
Verizon		6.26
boohoo		6.18
NBC		6.02
Macy's		5.99
Kroger		5.99
MTV		5.97
Christian Louboutin		5.90
Pioneer		5.81
Gerber		5.69
Coach		5.64
Los Angeles Lakers		5.33
TOM FORD		5.24
Walgreens		5.15
NFL		5.04
Bath & Body Works		5.00
CNN		4.79
SoundCloud		4.73
OLD NAVY		4.64
NBA		4.54
Walmart		4.33
Beats Electronics		4.30
ASOS		4.28
Margaritaville		4.27
Alexander McQueen		4.25
Philips		4.12
Sneakerhead		3.94
Fenty beauty		3.85
FedEx		3.78
NORDSTROM		3.48
Spotify Music		3.46
Urban Outfitters		3.28
Timberland		3.15
Comedy Central		3.03
Nivea		2.98
BALMAIN		2.97
Target		2.95
Dolce & Gabbana		2.94
Marc Jacobs		2.93
Nickelodeon		2.55