Des Rocs

Des Rocs — rock artist from US.

The informal greeting "ayy, how u doin?" is a casual and friendly way to ask someone how they are doing. The use of "ayy" as an informal greeting and the…

Influence: 57.51% Fanbase: 35.46% Trending: 68.53% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 35.54% • Very Strong

As of 2025-08-22

289,885

Social Media Followers

As of 2025-08-22

00:00:00

Hours Airplay

2025-10-08 18:43:46 UTC

Genres

rockmodern rockrockpop rockalternativemodern alternative rockindie rockbluesrebel blues

Biography

The informal greeting "ayy, how u doin?" is a casual and friendly way to ask someone how they are doing. The use of "ayy" as an informal greeting and the abbreviation "u" for "you" reflects a laid-back and conversational tone. This type of language is often used in informal settings, such as texting or social media, to initiate a casual conversation and check in on the well-being of the recipient. The brevity and informality of the message convey a sense of familiarity and ease between the sender and the recipient.

Top Brand Affinities

Report Date: 2025-08-22

Des Rocs keeps 18-24 & 25-34 audiences engaged throughout UNITED STATES, BRAZIL, MEXICO. The composition is male-leaning (54%), which favors creative built around style signals and community validation. Results concentrate on Tiktok at 146,800 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with Live Nation, Amazon Music, Lollapalooza supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Des Rocs score 2.40% — Strong bucket.

Brand: Live NationBrand: Amazon MusicBrand: Lollapalooza

Followers:289,885

Engagements:6,962

Rate:2.4%

Posts:1,540

Avg Likes:6,508

Avg Comments:146

Avg Views:149,756

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 289,885 · Engagements 6,962 · Rate 2.4% Posts 1,540 · Views 149,756 · Avg Likes 6,508 · Avg Comments 146 · Avg Views 149,756	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 26% 35-44: 8% 13-17: 7%	Largest: 18-24 (57%); next: 25-34 (26%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	UNITED STATES (26%) BRAZIL (7%) MEXICO (4%) UNITED KINGDOM (4%) RUSSIA (4%)	Top regions: UNITED STATES (26%), BRAZIL (7%), MEXICO (4%)
Platform Engagement	Instagram: 3,819 avg likes/post · Tiktok: 146,800 avg views/post · Youtube: 2,956 avg views/post	Best reach: Tiktok 146,800 avg views; best engagement: Instagram 3,819 avg likes

Top Brand Affinities

Live Nation

Score: 35.54

Amazon Music

Score: 11.89

Lollapalooza

Score: 9.01

iHeartRadio Music Awards

Score: 7.83

Pro Tools

Score: 7.61

Borderlands

Score: 7.26

Verizon

Score: 6.97

Hot Topic

Score: 6.50

Dr. Martens

Score: 6.38

Ableton

Score: 4.90

MTV

Score: 4.74

Spotify Music

Score: 4.51

Brand	Category	Score
Live Nation		35.54
Amazon Music		11.89
Lollapalooza		9.01
iHeartRadio Music Awards		7.83
Pro Tools		7.61
Borderlands		7.26
Verizon		6.97
Hot Topic		6.50
Dr. Martens		6.38
Ableton		4.90
MTV		4.74
Spotify Music		4.51
Coachella		4.42
Polaroid		3.98
NBC		3.83
Paramount Pictures		3.64
Showtime		3.45
Kodak		3.32
Columbia Pictures		3.30
The Witcher		3.12
Chrysler		3.03
ESPN		3.02
Prismacolor		2.98
NHL		2.98
League of Legends		2.89
Urban Outfitters		2.81
Warner Bros		2.69
Tinder		2.67
HBO		2.64
Guinness		2.61
Monster Beverage		2.60
BBC		2.52
Vans		2.50
Ubisoft		2.49
SoundCloud		2.46
Star Wars		2.37
Nickelodeon		2.33
Budweiser		2.31
Airbnb		2.30
Busch		2.22
ASOS		2.20
Converse		2.14
Activision Blizzard		2.06
Adobe		2.02
Marvel Entertainment		2.00
NYX Cosmetics		1.98
Jack Daniels		1.98
Pokemon Go		1.97
A Game of Tones		1.93
Cadillac		1.93

Official Profiles

Artist: Des Rocs

Date Range: 2025-10-08 → 2025-10-08

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Des Rocs today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-08-22 05:47:53	Nothing Personal	OUI FM ALTERNATIF	Paris, FR	248
2025-08-22 05:31:53	Never Ending Moment	WZKX-FM (Kicker108 Gulfport 107.9 FM)	Bay Saint Louis, MS, US	248
2025-08-22 03:03:25	I Am The Lightning	WIYY	Baltimore, MD, US	211