
Derrick Hodge
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-22
76,281
Social Media Followers
As of 2025-08-22
00:00:00
Hours Airplay
2025-10-08 16:54:04 UTC
Genres
Biography
A graduate of Temple University's Esther Boyer College of Music, Hodge's career blossomed through collaborations with renowned artists such as Maxwell, Terence Blanchard, and Common. His work with the Robert Glasper Experiment and extensive contributions to film scores highlight his multifaceted talents as a composer and musician. Hodge's latest solo project, Color of Noize, symbolizes a new chapter in his musical evolution, blending jazz, hip-hop, and soul influences with a live band setup to create a rich and immersive listening experience.
Derrick Hodge keeps 25-34 & 18-24 audiences engaged throughout UNITED STATES, JAPAN, BRAZIL. The composition is heavily male (86%), which favors creative built around style signals and community validation. Results concentrate on Youtube at 20,257 avg views per post, while Instagram maintains continuity between bigger moments. Overlap with MOOG, Ampeg, Ultimate Ears supports swift activation in streetwear, music platforms, and lifestyle products. It’s a straight line from influence to impact.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 76,281 · Engagements 550 · Rate 0.7% Posts 376 · Views 20,257 · Avg Likes 537 · Avg Comments 46 · Avg Views 20,257 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 48% 18-24: 24% 35-44: 17% 45-64: 7% |
Largest: 25-34 (48%); next: 18-24 (24%) |
Gender Split |
Female: 14% Male: 86% Non-binary/Other: 0% |
Skews male (86%) |
Top Countries |
UNITED STATES (37%) JAPAN (6%) BRAZIL (5%) SOUTH KOREA (5%) ARGENTINA (3%) |
Top regions: UNITED STATES (37%), JAPAN (6%), BRAZIL (5%) |
Platform Engagement | Instagram: 376 avg likes/post · Youtube: 20,257 avg views/post | Best reach: Youtube 20,257 avg views; best engagement: Instagram 376 avg likes |
Top Brand Affinities
MOOG
Ampeg
Ultimate Ears
Akai
Ableton
Pro Tools
Akg
Amazon Music
Sennheiser
Live Nation
Beats Electronics
Mixcloud
Brand | Category | Score |
---|---|---|
MOOG | 132.07 | |
Ampeg | 105.21 | |
Ultimate Ears | 74.60 | |
Akai | 62.48 | |
Ableton | 54.24 | |
Pro Tools | 40.91 | |
Akg | 35.91 | |
Amazon Music | 24.70 | |
Sennheiser | 22.53 | |
Live Nation | 21.93 | |
Beats Electronics | 15.28 | |
Mixcloud | 15.20 | |
HBO Max | 9.78 | |
Spotify Music | 9.70 | |
Atmos | 9.08 | |
SoundCloud | 8.19 | |
Delta | 8.03 | |
iHeartRadio Music Awards | 7.25 | |
NBC | 6.99 | |
Pioneer | 6.24 | |
Yamaha | 6.13 | |
Verizon | 5.44 | |
Paramount Pictures | 4.80 | |
Kickstarter | 4.72 | |
ESPN | 4.68 | |
musical.ly | 4.62 | |
Leica | 4.48 | |
MTV | 3.86 | |
Bethesda Softworks | 3.77 | |
CNN | 3.66 | |
Coachella | 3.43 | |
Dr. Martens | 3.40 | |
Hennessy | 3.07 | |
Philips | 3.07 | |
Lollapalooza | 2.94 | |
Kodak | 2.89 | |
NBA | 2.88 | |
NFL | 2.68 | |
Pixar | 2.62 | |
Los Angeles Lakers | 2.61 | |
Carhartt | 2.59 | |
Urban Outfitters | 2.58 | |
Cadillac | 2.31 | |
Nickelodeon | 2.15 | |
Timberland | 2.14 | |
ASOS | 2.05 | |
BBC | 1.98 | |
Warner Bros | 1.96 | |
Paypal | 1.94 | |
New Balance | 1.81 |
Official Profiles
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LoginArtist: Derrick Hodge
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Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-22)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-22 16:17:28 | Message of Hope | WUNC | Fayetteville, US | 71 |
2025-08-22 15:07:38 | Awake To You | Konbini Radio | Paris, FR | 493 |
Popularity (2025-10-07)
Platform | % |
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No data. |