Denny Caknan Brand Affinity ranks highest Oppo at 27.67% . Very Strong. Score DMDB 57.60% | Fanbase 59.06%

Denny Caknan — pop artist from ID.

Denny Caknan is an Indonesian singer-songwriter known for his work in the genre of Javanese pop music. He gained recognition in 2019 with the release of his…

Denny Caknan

Established

Country: ID | Gender: male | Artist ID: b1fc954e-da2f-11e9-8c39-549f35161576

Find Artist

Genres

poppopasian popasiandangdutjavanese dangdutlagu jawa

Influential: 57.60% Fanbase: 59.06% Trending: 56.88%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Oppo • 27.67% • Very Strong

As of 2025-09-09

15,039,970

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 57.60% | Fanbase 59.06% | Trending 56.88% | CAREER STAGE: MID_LEVEL

Biography

Denny Caknan is an Indonesian singer-songwriter known for his work in the genre of Javanese pop music. He gained recognition in 2019 with the release of his debut single "Kartonyono Medot Janji," which quickly became a viral hit. Since then, Caknan has continued to produce music that resonates with audiences, solidifying his presence in the Indonesian music scene.

With a unique blend of traditional Javanese music and modern pop sensibilities, Denny Caknan has carved out a niche for himself in the industry. His authentic sound and heartfelt lyrics have garnered him a dedicated fan base and critical acclaim. Caknan's success has led to collaborations with other prominent artists and performances at major music festivals in Indonesia.

Report Date: 2025-09-09

Denny Caknan performs best with fans in the 18-24 range, concentrated in INDONESIA, UNITED STATES, SINGAPORE. Audience composition is heavily male (66%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 7,028,165 avg views per post, with Tiktok providing steady community replies and saves. Brand adjacency trends toward Oppo, Hino, Garuda Indonesia, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Denny Caknan is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Denny Caknan score 3.32% — Very Strong bucket.

Brand: OppoBrand: HinoBrand: Garuda Indonesia

Followers:15,039,970

Engagements:498,904

Rate:3.3%

Posts:2,355

Avg Likes:497,577

Avg Comments:8,042

Avg Views:7,666,912

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 15,039,970 · Engagements 498,904 · Rate 3.3% Posts 2,355 · Views 7,666,912 · Avg Likes 497,577 · Avg Comments 8,042 · Avg Views 7,666,912	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 29% 13-17: 10% 35-44: 4%	Largest: 18-24 (56%); next: 25-34 (29%)
Gender Split	Female: 34% Male: 66% Non-binary/Other: 0%	Skews male (66%)
Top Countries	INDONESIA (98%) UNITED STATES (1%) SINGAPORE (0%) CHINA (0%) HONG KONG SAR CHINA (0%)	Top regions: INDONESIA (98%), UNITED STATES (1%), SINGAPORE (0%)
Platform Engagement	Instagram: 57,960 avg likes/post · Tiktok: 7,028,165 avg views/post · Youtube: 638,747 avg views/post	Best reach: Tiktok 7,028,165 avg views; best engagement: Tiktok 422,153 avg likes

Top Brand Affinities

Oppo

Score: 27.67

Hino

Score: 25.23

Garuda Indonesia

Score: 20.48

Daihatsu

Score: 11.17

OOTD Magazine

Score: 7.23

Yakult

Score: 5.87

Scania

Score: 5.53

Volvo

Score: 3.86

Gundam

Score: 3.86

Yamaha

Score: 3.53

Oriflame

Score: 3.31

Honda

Score: 3.30

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Top Brand Affinities

Brand	Category	Score
Oppo		27.67
Hino		25.23
Garuda Indonesia		20.48
Daihatsu		11.17
OOTD Magazine		7.23
Yakult		5.87
Scania		5.53
Volvo		3.86
Gundam		3.86
Yamaha		3.53
Oriflame		3.31
Honda		3.30
Suzuki		3.04
Mitsubishi Motors		2.99
Xiaomi		2.97
Petronas		2.93
Carrefour		2.65
UNIQLO		2.28
Fujifilm		2.25
KENZO		2.25
Sprite		1.94
Transformers		1.72
Mitsubishi		1.59
Maybelline		1.46
Snapseed		1.35
Samsung Group		1.22
Hyundai		1.16
Universal		1.07
Toyota		0.93
Google		0.90
Canon		0.84
Nikon		0.79
musical.ly		0.76
Adobe		0.74
Sony		0.72
Puma		0.68
Spotify Music		0.58
GoPro		0.56
National Geographic		0.54
Converse		0.52
McDonald's		0.50
Marvel		0.41
Vans		0.40
Mercedes-Benz		0.39
Audi		0.39
Chevrolet		0.33
Starbucks		0.28
Apple		0.25
Amazon		0.24
Adidas		0.24