
Dee Dee Bridgewater
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-22
46,952
Social Media Followers
As of 2025-08-22
00:00:00
Hours Airplay
2025-10-08 18:43:44 UTC
Genres
Biography
Throughout her illustrious career, Dee Dee Bridgewater has navigated various musical genres and paid tribute to jazz legends with her soulful and captivating vocals. Her transition from Verve to Decca/Emarcy in the 2010s brought about a new chapter in her discography, highlighted by the release of Midnight Sun (2011) and Dee Dee's Feathers (2015). From honoring the legacy of New Orleans to celebrating her Memphis roots, Bridgewater's music continues to resonate with audiences worldwide, solidifying her status as a revered figure in the jazz and soul music realms.
Dee Dee Bridgewater cuts through with 25-34 & 45-64 audiences and consistency across UNITED STATES, ITALY, FRANCE. A heavily male (57%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 1,494 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with MOOG, Ampeg, Amazon Music, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 46,952 · Engagements 199 · Rate 0.4% Posts 1,117 · Views 1,494 · Avg Likes 199 · Avg Comments 4 · Avg Views 1,494 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 32% 45-64: 28% 35-44: 20% 18-24: 18% |
Largest: 25-34 (32%); next: 45-64 (28%) |
Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
Top Countries |
UNITED STATES (19%) ITALY (14%) FRANCE (12%) JAPAN (4%) RUSSIA (4%) |
Top regions: UNITED STATES (19%), ITALY (14%), FRANCE (12%) |
Platform Engagement | Instagram: 189 avg likes/post · Youtube: 1,494 avg views/post | Best reach: Youtube 1,494 avg views; best engagement: Instagram 189 avg likes |
Top Brand Affinities
MOOG
Ampeg
Amazon Music
Akg
Warner Music
Pro Tools
Mixcloud
Ableton
Sennheiser
Akai
NBC
Schwartz's
Brand | Category | Score |
---|---|---|
MOOG | 42.12 | |
Ampeg | 28.86 | |
Amazon Music | 25.20 | |
Akg | 24.98 | |
Warner Music | 23.31 | |
Pro Tools | 22.26 | |
Mixcloud | 18.30 | |
Ableton | 17.92 | |
Sennheiser | 16.71 | |
Akai | 16.34 | |
NBC | 10.85 | |
Schwartz's | 9.26 | |
Spotify Music | 9.01 | |
Beats Electronics | 6.43 | |
iHeartRadio Music Awards | 5.96 | |
Paramount Pictures | 5.89 | |
Bethesda Softworks | 5.26 | |
CNN | 5.19 | |
Dyson | 4.28 | |
SoundCloud | 4.28 | |
Kickstarter | 4.09 | |
musical.ly | 4.05 | |
Yamaha | 4.04 | |
Pixar | 4.02 | |
Leica | 3.90 | |
Oculus | 3.60 | |
MTV | 3.45 | |
Campari | 3.36 | |
Summit Entertainment | 3.18 | |
Columbia Pictures | 2.97 | |
Warner Bros | 2.89 | |
BBC | 2.86 | |
ESPN | 2.73 | |
Martini | 2.71 | |
Showtime | 2.70 | |
Philips | 2.66 | |
Cadillac | 2.62 | |
Vogue | 2.61 | |
CBS | 2.48 | |
Kodak | 2.46 | |
Amazon | 2.40 | |
Los Angeles Lakers | 2.24 | |
Paypal | 2.23 | |
Coachella | 2.21 | |
NFL | 2.15 | |
Garnier | 2.12 | |
Tiffany & Co | 2.09 | |
Polaroid | 1.98 | |
The Olympic Games | 1.94 | |
Timberland | 1.92 |
Official Profiles
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LoginArtist: Dee Dee Bridgewater
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-08)
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Popularity (2025-10-07)
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