Deborah de Luca
Genres
0
Total Streams
4,983,343
Social Media Followers
00:00:00
Hours Airplay
Biography
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Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,983,343 · Engagements 41,638 · Rate 0.8% Posts 6,584 · Views 398,622 · Avg Likes 40,483 · Avg Comments 885 · Avg Views 398,622 |
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality. |
| Age Breakdown |
25-34: 43% 18-24: 38% 35-44: 13% 45-64: 3% |
Largest: 25-34 (43%); next: 18-24 (38%) |
| Gender Split |
Female: 22% Male: 78% Non-binary/Other: 0% |
Skews male (78%) |
| Top Countries |
ITALY (9%) GERMANY (8%) HUNGARY (6%) SPAIN (6%) UNITED STATES (5%) |
Top regions: ITALY (9%), GERMANY (8%), HUNGARY (6%) |
| Platform Engagement | Instagram: 21,992 avg likes/post · Tiktok: 308,800 avg views/post · Youtube: 89,822 avg views/post | Best reach: Tiktok 308,800 avg views; best engagement: Instagram 21,992 avg likes |
Top Brand Affinities
Pioneer
Mixcloud
Trancefamily
Elisabetta Franchi
Ableton
MOOG
Palm Angels
Tomorrowland
Dom Pérignon
Kappa
Campari
Moët & Chandon
| Brand | Category | Score |
|---|---|---|
| Pioneer | 32.79 | |
| Mixcloud | 31.65 | |
| Trancefamily | 22.94 | |
| Elisabetta Franchi | 19.20 | |
| Ableton | 16.77 | |
| MOOG | 14.10 | |
| Palm Angels | 12.18 | |
| Tomorrowland | 11.17 | |
| Dom Pérignon | 10.65 | |
| Kappa | 7.11 | |
| Campari | 6.95 | |
| Moët & Chandon | 6.54 | |
| SoundCloud | 6.20 | |
| Calzedonia | 5.63 | |
| Pirelli | 5.39 | |
| Dsquared | 5.27 | |
| Alfa Romeo | 4.57 | |
| Arezzo | 4.32 | |
| Selfiegram | 4.31 | |
| Heineken | 3.86 | |
| UEFA | 3.60 | |
| Beats Electronics | 3.37 | |
| Ray-Ban | 3.35 | |
| Bacardi | 3.13 | |
| Ducati | 3.07 | |
| Pull&Bear | 3.00 | |
| Aperol | 2.99 | |
| Armani | 2.90 | |
| BALMAIN | 2.81 | |
| Montblanc | 2.65 | |
| Pizza Lover | 2.65 | |
| Fiat | 2.64 | |
| Martini | 2.63 | |
| Ferrari | 2.55 | |
| Under Armour | 2.40 | |
| Red Bull | 2.37 | |
| Peugeot | 2.22 | |
| Lollapalooza | 2.21 | |
| GoPro | 2.21 | |
| Carhartt | 2.20 | |
| Audi | 2.17 | |
| Calvin Klein | 2.14 | |
| Lacoste | 2.03 | |
| Bershka | 2.00 | |
| Renault | 1.99 | |
| Dolce & Gabbana | 1.98 | |
| The North Face | 1.96 | |
| Travelgram | 1.94 | |
| Dr. Martens | 1.94 | |
| Bellagio | 1.90 |
Total Streams (2025-08-24)
Total: 0 — Est. Royalty: $0.00
| Platform | Total | Royalty ($) | % | |
|---|---|---|---|---|
| [+] |
Anghami |
0 | 0.00 | 0.00% |
| [+] |
Audiomack |
0 | 0.00 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00 | 0.00% |
| [+] |
Last.fm |
0 | 0.00 | 0.00% |
| [+] |
Pandora |
0 | 0.00 | 0.00% |
| [+] |
Spotify |
0 | 0.00 | 0.00% |
| [+] |
Tidal |
0 | 0.00 | 0.00% |
| [+] |
Yandex |
0 | 0.00 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00 | 0.00% |
Radio Spins (2025-08-24)
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| No spins for today. | ||||
Popularity (2025-08-23)
| Platform | % |
|---|---|
| No data. | |
Daily Report: 2025-08-22 ? 2025-08-23
Streams: 0 ? 0 (+0.00%)
Royalties: $0.00 ? $0.00 (+0.00)
Audience Growth (followers)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Popularity Change (%)
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Streaming Audience Growth
| Platform | 2025-08-22 | 2025-08-23 | Change |
|---|
Radio Airplay Change (min)
| Song | 2025-08-22 | 2025-08-23 | Change |
|---|
Streams & Royalties
| Metric | 2025-08-22 | 2025-08-23 | Change |
|---|---|---|---|
| Streams | 0 | 0 | +0 |
| Royalties | $0.00 | $0.00 | +0.00 |