Death Cab for Cutie

Death Cab for Cutie — pop artist from US.

Formed in the late 1990s in Bellingham, Washington, Death Cab for Cutie, led by Ben Gibbard, evolved from a solo project to a prominent indie band. After the…

Influence: 71.36% Fanbase: 70.47% Trending: 71.81% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 23.91% • Very Strong

As of 2025-10-01

296,822

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-12-07 09:35:14 UTC

Genres

popindie popwashington indierockmodern rockpop rockalternativeindie rockalternative

Biography

Formed in the late 1990s in Bellingham, Washington, Death Cab for Cutie, led by Ben Gibbard, evolved from a solo project to a prominent indie band. After the success of their 2005 major-label debut, Plans, which included the hit single "Soul Meets Body," the band continued to garner critical acclaim with subsequent albums like 2008's Narrow Stairs and 2011's Codes and Keys, both Grammy-nominated for Best Alternative Music Album. Their 2015 release, Kintsugi, marked a return to their guitar-driven sound and was produced by Rich Costey.

Ben Gibbard, an engineering student at Western Washington University, initially recorded solo material that led to the formation of Death Cab for Cutie in 1997. The band, including members Chris Walla, Nick Harmer, and Nathan Good, gained a following with albums like Something About Airplanes (1998) and Transatlanticism (2003). Over the years, the band's lineup evolved, with Jason McGerr joining on drums and the departure of Chris Walla in 2014. Death Cab for Cutie's consistent output and refined sound have solidified their status as a respected presence in the indie music scene.

Top Brand Affinities

Report Date: 2025-10-01

Death Cab for Cutie performs best with fans in the 18-24 range, concentrated in UNITED STATES, BRAZIL, CANADA. Audience composition is male-leaning (50%), which simplifies targeting and creative tone. The most reliable reach comes from Tiktok at 6,885 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward Live Nation, Warby Parker, MOOG, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Death Cab for Cutie is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Death Cab for Cutie score 1.63% — Moderate bucket.

Brand: Live NationBrand: Warby ParkerBrand: MOOG

Followers:296,822

Engagements:4,825

Rate:1.6%

Posts:1,593

Avg Likes:4,768

Avg Comments:81

Avg Views:7,965

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 296,822 · Engagements 4,825 · Rate 1.6% Posts 1,593 · Views 7,965 · Avg Likes 4,768 · Avg Comments 81 · Avg Views 7,965	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 47% 25-34: 33% 35-44: 11% 13-17: 5%	Largest: 18-24 (47%); next: 25-34 (33%)
Gender Split	Female: 50% Male: 50% Non-binary/Other: 0%	Skews male (50%)
Top Countries	UNITED STATES (48%) BRAZIL (6%) CANADA (6%) UNITED KINGDOM (5%) AUSTRALIA (4%)	Top regions: UNITED STATES (48%), BRAZIL (6%), CANADA (6%)
Platform Engagement	Instagram: 4,159 avg likes/post · Tiktok: 6,885 avg views/post · Youtube: 1,080 avg views/post	Best reach: Tiktok 6,885 avg views; best engagement: Instagram 4,159 avg likes

Top Brand Affinities

Live Nation

Score: 23.91

Warby Parker

Score: 19.43

MOOG

Score: 15.08

Pacific Northwest Wonderland

Score: 10.70

Madewell

Score: 10.31

Bonneville

Score: 8.90

Lollapalooza

Score: 8.83

Sennheiser

Score: 8.47

Pro Tools

Score: 7.42

Hot Topic

Score: 5.88

Free People

Score: 5.76

Urban Outfitters

Score: 5.52

Brand	Category	Score
Live Nation		23.91
Warby Parker		19.43
MOOG		15.08
Pacific Northwest Wonderland		10.70
Madewell		10.31
Bonneville		8.90
Lollapalooza		8.83
Sennheiser		8.47
Pro Tools		7.42
Hot Topic		5.88
Free People		5.76
Urban Outfitters		5.52
Anthropologie		5.28
Coors		5.27
Oculus		5.16
Ableton		5.06
Paramount Pictures		4.99
Spotify Music		4.78
The Home Depot		4.64
NHL		4.60
Coachella		4.40
Verizon		4.38
Pilsner Urquell		4.19
Showtime		4.18
Taco Bell		4.00
Columbia Pictures		3.95
Gatorade		3.75
Kodak		3.74
Kickstarter		3.72
Lululemon Athletica		3.65
PetSmart		3.63
NORDSTROM		3.61
Comedy Central		3.55
Summit Entertainment		3.55
Budweiser		3.50
Final Fantasy		3.45
Heinz		3.38
Fujifilm		3.36
Carhartt		3.29
Polaroid		3.24
Guinness		3.22
Emporium		3.20
Leica		3.19
Dr. Martens		3.10
Target		3.09
BBC		2.98
Airbnb		2.92
SoundCloud		2.83
Nintendo		2.79
Star Wars		2.79