Deante' Hitchcock

Deante' Hitchcock — r&b, funk & soul artist from US.

Deante' Hitchcock, a talented rapper and songwriter from Riverdale, Atlanta, has captivated audiences with his versatile style and engaging live performances.…

Influence: 54.91% Fanbase: 28.06% Trending: 68.33% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-08-21

82,200

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 16:53:00 UTC

Genres

r&b, funk & soulalternative r&bhip-hop & rapatl hip hophip-hop/rapunderground hip hopcontemporary hip hophip hop

Biography

Deante' Hitchcock, a talented rapper and songwriter from Riverdale, Atlanta, has captivated audiences with his versatile style and engaging live performances. Beginning his career with independent releases and freestyle clips, Hitchcock's artistry blossomed with major-label albums like Better (2020) and Once Upon a Time (2023), showcasing his musical growth and creativity.

Nurtured in a musical family and mentored by Kevin "She'kspere" Briggs, Hitchcock's journey includes mixtapes like 19 Summers (2012) and EPs such as So Much for Good Luck (2017), solidifying his place in the industry. With notable singles like "I See It" and collaborations on Dreamville's Revenge of the Dreamers III, Hitchcock's discography continues to evolve, proving his talent alongside influences like T.I. and J. Cole while maintaining his unique voice in the hip-hop landscape.

Top Brand Affinities

Report Date: 2025-08-21

Deante' Hitchcock cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, SOUTH AFRICA, CANADA. A heavily male (71%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 1,940 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with leading lifestyle names, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Deante' Hitchcock score 0.22% — Low bucket.

Followers:82,200

Engagements:179

Rate:0.2%

Posts:167

Avg Likes:151

Avg Comments:15

Avg Views:1,940

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 82,200 · Engagements 179 · Rate 0.2% Posts 167 · Views 1,940 · Avg Likes 151 · Avg Comments 15 · Avg Views 1,940	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 38% 35-44: 6% 13-17: 5%	Largest: 18-24 (50%); next: 25-34 (38%)
Gender Split	Female: 29% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	UNITED STATES (73%) SOUTH AFRICA (4%) CANADA (3%) BRAZIL (2%) UNITED KINGDOM (2%)	Top regions: UNITED STATES (73%), SOUTH AFRICA (4%), CANADA (3%)
Platform Engagement	Youtube: 1,940 avg views/post	Best reach: Youtube 1,940 avg views; best engagement: Youtube 151 avg likes