Dax

Dax — pop artist from US.

Emerging artist John Smith has been steadily gaining recognition for his work in the music industry. With a unique approach to creating music, Smith has been…

Influence: 70.97% Fanbase: 60.64% Trending: 76.14% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-10-01

24,800,000

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-12-07 09:30:47 UTC

Genres

popsocial media pophip-hop & rappop rapcanadian hip hophip-hop/rapottawa rapcontemporary hip hophip hopelectronicelectronic

Biography

Emerging artist John Smith has been steadily gaining recognition for his work in the music industry. With a unique approach to creating music, Smith has been making a name for himself through his innovative sound and distinct style.

Top Brand Affinities

Report Date: 2025-10-01

Dax commands interest from 18-24 & 25-34 audiences in UNITED STATES, INDIA, UNITED KINGDOM. With a heavily male (79%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (311,400 avg views per post); Tiktok delivers the receipts in replies and shares. Affinity overlap with leading lifestyle names points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Dax score 0.11% — Low bucket.

Followers:24,800,000

Engagements:27,685

Rate:0.1%

Posts:4,734

Avg Likes:24,122

Avg Comments:461

Avg Views:342,639

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 24,800,000 · Engagements 27,685 · Rate 0.1% Posts 4,734 · Views 342,639 · Avg Likes 24,122 · Avg Comments 461 · Avg Views 342,639	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 34% 35-44: 9% 13-17: 6%	Largest: 18-24 (48%); next: 25-34 (34%)
Gender Split	Female: 21% Male: 79% Non-binary/Other: 0%	Skews male (79%)
Top Countries	UNITED STATES (36%) INDIA (8%) UNITED KINGDOM (6%) SOUTH AFRICA (4%) CANADA (3%)	Top regions: UNITED STATES (36%), INDIA (8%), UNITED KINGDOM (6%)
Platform Engagement	Tiktok: 311,400 avg views/post · Youtube: 31,239 avg views/post	Best reach: Tiktok 311,400 avg views; best engagement: Tiktok 21,600 avg likes