Dawty Music
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-21
29,578
Social Media Followers
As of 2025-08-21
00:00:00
Hours Airplay
2025-12-07 16:51:46 UTC
Genres
Biography
Teaming up with renowned acts like Ofenbach & Feder for "Call Me Papi" and DJ & Producer HUGEL for hits "Come Get Me" and "Mine," Dawty Music's recent releases have amassed over 30 million streams, showcasing his dedication to crafting exceptional music. With a promising trajectory ahead, Dawty Music continues to impress with his artistic vision and exceptional talent, promising a future filled with captivating music for audiences worldwide.
Dawty Music engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, INDIA, INDONESIA. The fan base skews heavily male (72%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (25,111 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around Pro Tools, Warner Music, Akai, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 29,578 · Engagements 411 · Rate 1.4% Posts 13 · Views 25,111 · Avg Likes 399 · Avg Comments 39 · Avg Views 25,111 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 35% 35-44: 5% 13-17: 5% |
Largest: 18-24 (53%); next: 25-34 (35%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
UNITED STATES (27%) INDIA (18%) INDONESIA (11%) FRANCE (3%) MALAYSIA (3%) |
Top regions: UNITED STATES (27%), INDIA (18%), INDONESIA (11%) |
| Platform Engagement | Instagram: 119 avg likes/post · Youtube: 25,111 avg views/post | Best reach: Youtube 25,111 avg views; best engagement: Youtube 280 avg likes |
Top Brand Affinities
Pro Tools
Warner Music
Akai
Spinrilla
Live Nation
Amazon Music
Mixcloud
MOOG
Ableton
iHeartRadio Music Awards
Sennheiser
Beats Electronics
| Brand | Category | Score |
|---|---|---|
| Pro Tools | 35.28 | |
| Warner Music | 34.76 | |
| Akai | 30.87 | |
| Spinrilla | 25.10 | |
| Live Nation | 23.44 | |
| Amazon Music | 19.80 | |
| Mixcloud | 17.89 | |
| MOOG | 16.21 | |
| Ableton | 14.80 | |
| iHeartRadio Music Awards | 13.51 | |
| Sennheiser | 9.84 | |
| Beats Electronics | 9.01 | |
| Pioneer | 8.93 | |
| JACQUEMUS | 7.39 | |
| Atmos | 7.36 | |
| SoundCloud | 7.25 | |
| NBC | 6.79 | |
| Steve Madden | 6.60 | |
| Alexander McQueen | 6.37 | |
| KARL LAGERFELD | 6.27 | |
| Champion | 6.13 | |
| Spotify Music | 5.83 | |
| BALMAIN | 5.47 | |
| MTV | 4.95 | |
| boohoo | 4.84 | |
| Dolce & Gabbana | 4.65 | |
| ASOS | 4.62 | |
| CNN | 4.61 | |
| TOM FORD | 4.46 | |
| Urban Outfitters | 4.42 | |
| Christian Louboutin | 4.31 | |
| Kickstagram | 4.24 | |
| Timberland | 3.97 | |
| NORDSTROM | 3.90 | |
| Fendi | 3.80 | |
| GIVENCHY | 3.55 | |
| Matrix | 3.49 | |
| Hermès | 3.23 | |
| Topshop | 3.23 | |
| ESPN | 3.15 | |
| Hennessy | 3.14 | |
| Sunnies Studios | 3.11 | |
| Calvin Klein | 3.08 | |
| Victoria's Secret | 3.07 | |
| NBA | 3.03 | |
| Los Angeles Lakers | 2.99 | |
| shein | 2.99 | |
| Sneakerhead | 2.89 | |
| Comedy Central | 2.87 | |
| Coachella | 2.86 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















