David Otero

David Otero

Country: ES | Gender: male

Influence: 50.02% Fanbase: 26.78% Trending: 61.65% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

El Corte Ingles • 75.45% • Very Strong

As of 2025-08-21

184,185

Social Media Followers

As of 2025-08-21

00:00:00

Hours Airplay

2025-10-08 20:12:40 UTC

Genres

poppoplatin poplatin viral poplatin arena popspanish popmainstream popeuropeancantautor

Biography

David Otero, a renowned singer, guitarist, and composer from Madrid, Spain, gained fame as a key member of the popular Spanish pop band "El Canto del Loco" in the early 2000s. After the band disbanded in 2010, David embarked on a successful solo career under the alias "El Pescao," releasing multiple albums and touring extensively in Spain and Latin America. In 2017, he transitioned to using his birth name and released a self-titled album, followed by the successful album "1980" in 2018, which included the hit song "Baile" featuring Rozalén.

In 2020, David embarked on a nostalgic project titled "Otero y yo," reimagining his most iconic songs from his career, which yielded the chart-topping single "Una foto en blanco y negro." Continuing his musical journey, David is set to release his upcoming album "Intelligencia Natural" in 2024, showcasing a more personal and introspective approach highlighted by the lead single "Estrellas y Fantasmas."

David Otero Marketing Affinity & Brand Fit Data

Report Date: 2025-08-21

David Otero cuts through with 18-24 & 25-34 audiences and consistency across SPAIN, MEXICO, PERU. A female-leaning (50%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 92,288 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with El Corte Ingles, Estrella Galícia, Fnac, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist David Otero score 0.82%Low bucket.
Brand: El Corte InglesBrand: Estrella GalíciaBrand: Fnac
Followers:184,185
Engagements:1,502
Rate:0.8%
Posts:821
Views:92,288
Avg Likes:1,456
Avg Comments:58
Avg Views:92,288

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 184,185 · Engagements 1,502 · Rate 0.8%
Posts 821 · Views 92,288 · Avg Likes 1,456 · Avg Comments 58 · Avg Views 92,288
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 41%
25-34: 34%
35-44: 14%
45-64: 6%
Largest: 18-24 (41%); next: 25-34 (34%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews female (50%)
Top Countries SPAIN (65%)
MEXICO (8%)
PERU (4%)
UNITED STATES (4%)
ECUADOR (4%)
Top regions: SPAIN (65%), MEXICO (8%), PERU (4%)
Platform Engagement Instagram: 546 avg likes/post · Youtube: 92,288 avg views/post Best reach: Youtube 92,288 avg views; best engagement: Youtube 910 avg likes

Top Brand Affinities

El Corte Ingles
Score: 75.45
Estrella Galícia
Score: 63.39
Fnac
Score: 43.24
Parfois
Score: 32.58
Iberia
Score: 26.38
Warner Music
Score: 23.48
Mapfre
Score: 23.36
TOUS
Score: 21.74
Desigual
Score: 20.21
Oysho
Score: 16.83
Daewoo
Score: 15.05
PLAYMOBIL
Score: 15.00
Brand Category Score
El Corte Ingles 75.45
Estrella Galícia 63.39
Fnac 43.24
Parfois 32.58
Iberia 26.38
Warner Music 23.48
Mapfre 23.36
TOUS 21.74
Desigual 20.21
Oysho 16.83
Daewoo 15.05
PLAYMOBIL 15.00
Amazon Music 11.80
VidaSana 11.54
Movistar 10.33
Johnnie Walker 9.78
Massimo Dutti 9.77
Vichy 9.35
Titleist 9.00
Patek Philippe 8.35
Pro Tools 8.05
Primark 7.56
Lidl 7.04
Pull&Bear 6.49
Thermomix 6.26
Stradivarius 5.70
Loewe 5.68
Ryanair 4.84
Summit Entertainment 4.54
Cafecito 4.16
AliExpress 3.85
Pfizer 3.42
Carrefour 3.27
Harrods 3.13
HBO 2.89
Spotify Music 2.84
Bershka 2.76
Universal 2.66
Garnier 2.59
Lancôme 2.57
Montblanc 2.50
Coca-Cola 2.45
Guinness 2.42
Zara 2.39
Tomorrowland 2.31
ASOS 2.19
Ferrero 2.18
Pixar 2.18
ASICS 2.17
Converse 2.13

Official Profiles

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Artist: David Otero

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 19:18:51 Una Foto en Blanco y Negro (feat. Taburete) feat. Taburete Cadena Dial Madrid, ES 203
2025-08-21 18:22:54 Una Foto en Blanco y Negro (feat. Taburete) feat. Taburete Europa FM Madrid, ES 214
2025-08-21 09:37:59 Buscando el sol Europa FM Madrid, ES 214
2025-08-21 04:08:15 Estrellas y Fantasmas Mix FM Riano De Ibio, ES 205
2025-08-21 02:32:23 Una Foto en Blanco y Negro (feat. Taburete) feat. Taburete Europa FM Madrid, ES 202

Popularity (2025-10-07)

Platform%
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Trending Artist