David Archuleta
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,864,756
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-08 18:34:33 UTC
Genres
Biography
In the coming months, Archuleta plans to release more new music, sharing that his journey to find his true voice has led him to embrace bold vulnerability and honesty in his songwriting. Drawing from his upbringing and personal beliefs, he aims to create music that speaks to the core of human experience and hopes to connect with listeners on a deeper level, offering them a greater understanding of themselves and the world around them.
David Archuleta maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, PHILIPPINES, INDONESIA. The audience leans heavily female (59%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 58,350 avg views per post; Instagram functions as the community touchpoint. Affinity with Grindr, Bonneville, Macy's makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,864,756 · Engagements 14,376 · Rate 0.5% Posts 1,270 · Views 73,208 · Avg Likes 14,024 · Avg Comments 373 · Avg Views 73,208 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 55% 25-34: 28% 13-17: 8% 35-44: 5% |
Largest: 18-24 (55%); next: 25-34 (28%) |
| Gender Split |
Female: 59% Male: 41% Non-binary/Other: 0% |
Skews female (59%) |
| Top Countries |
UNITED STATES (27%) PHILIPPINES (16%) INDONESIA (6%) BRAZIL (5%) CANADA (4%) |
Top regions: UNITED STATES (27%), PHILIPPINES (16%), INDONESIA (6%) |
| Platform Engagement | Instagram: 9,471 avg likes/post · Tiktok: 58,350 avg views/post · Youtube: 14,858 avg views/post | Best reach: Tiktok 58,350 avg views; best engagement: Instagram 9,471 avg likes |
Top Brand Affinities
Grindr
Bonneville
Macy's
Barbie
MATTEL
Delta
J.Crew
Jollibee
NORDSTROM
American Eagle
Power Rangers
Coach
| Brand | Category | Score |
|---|---|---|
| Grindr | 23.37 | |
| Bonneville | 10.58 | |
| Macy's | 9.32 | |
| Barbie | 9.11 | |
| MATTEL | 8.18 | |
| Delta | 7.77 | |
| J.Crew | 7.54 | |
| Jollibee | 6.97 | |
| NORDSTROM | 6.84 | |
| American Eagle | 6.67 | |
| Power Rangers | 6.60 | |
| Coach | 6.25 | |
| iHeartRadio Music Awards | 6.22 | |
| Hot Topic | 5.67 | |
| Pfizer | 5.29 | |
| Urban Outfitters | 5.20 | |
| Chick-fil-A | 5.03 | |
| American Airlines | 4.98 | |
| MTV | 4.94 | |
| ASOS | 4.68 | |
| Summit Entertainment | 4.66 | |
| Taco Bell | 4.58 | |
| Hilton | 4.32 | |
| Verizon | 4.18 | |
| Dunkin' Donuts | 3.94 | |
| Abercrombie & Fitch | 3.93 | |
| Lollapalooza | 3.84 | |
| OLD NAVY | 3.83 | |
| Walmart | 3.82 | |
| NBC | 3.70 | |
| Busch | 3.55 | |
| Oculus | 3.53 | |
| Lululemon Athletica | 3.47 | |
| Target | 3.37 | |
| ABC | 3.32 | |
| Costco | 3.26 | |
| Calvin Klein | 3.19 | |
| Sunnies Studios | 3.05 | |
| Marc Jacobs | 2.90 | |
| Dr. Martens | 2.76 | |
| Pizza Hut | 2.75 | |
| Versace | 2.75 | |
| GAP | 2.70 | |
| PetSmart | 2.69 | |
| Nickelodeon | 2.56 | |
| Tinder | 2.50 | |
| Chrysler | 2.44 | |
| Tiffany | 2.38 | |
| Walt Disney | 2.37 | |
| Benefit Cosmetics | 2.35 |
Official Profiles
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LoginArtist: David Archuleta
The map shows every radio station that aired David Archuleta today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-10-02)
Total: 3,134,054
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
2,477,810 | 79.06% |
| [+] |
Last.fm |
557,485 | 17.79% |
| [+] |
Pandora |
86,613 | 2.76% |
| [+] |
Audiomack |
12,146 | 0.39% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 14:31:57 | Crème Brulée | Inter FM | Tokyo, JP | 169 |
| 2025-08-21 11:26:54 | Crème Brulée | 94.8 DJFM | Surabaya, ID | 170 |
| 2025-08-21 10:54:37 | Crush | Paramuda 93.7 FM | Bandung, ID | 204 |
| 2025-08-21 10:38:36 | Crush | Female Radio 97.9 FM | Jakarta, ID | 204 |
| 2025-08-21 09:17:06 | Crème Brulée | Hitz FM Kuching | Kuching, MY | 147 |
| 2025-08-21 09:14:23 | Crème Brulée | Hitz FM Kuala Lumpur | Kuala Lumpur, MY | 165 |
| 2025-08-21 09:12:40 | Crème Brulée | Hitz FM Kota Kinabalu | Kota Kinabalu, MY | 166 |
| 2025-08-21 08:36:42 | A Little Too Not Over You | Class 95 | Singapore, SG | 188 |
| 2025-08-21 06:40:20 | Crème Brulée | Eazy FM | Bangkok, TH | 174 |
| 2025-08-21 06:24:20 | Angels | DWLS (Barangay LS 97.1) | Manila, PH | 232 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
