Dave Brand Affinity ranks highest Roberto Cavalli Newborn at 31.41% . Very Strong. Score DMDB 69.49% | Fanbase 68.21%

Dave — pop artist from GB.

Dave, born David Omoregie in 1998 in Brixton, South London, is a U.K. rapper known for his introspective storytelling and socially conscious lyrics. He gained…

Dave

Superstar

Country: GB | Gender: male | Artist ID: 11e81bc7-3e47-39ce-afd6-a0369fe50396

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Genres

popchansonclassic french pophip-hop & raphip-hop/rapuk hip hophip hopeuropeanye ye

Influential: 69.49% Fanbase: 68.21% Trending: 70.13%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Roberto Cavalli Newborn • 31.41% • Very Strong

As of 2025-09-09

7,753,349

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.49% | Fanbase 68.21% | Trending 70.13% | CAREER STAGE: SUPERSTAR

Biography

Dave, born David Omoregie in 1998 in Brixton, South London, is a U.K. rapper known for his introspective storytelling and socially conscious lyrics. He gained early recognition with his 2016 debut EP, Six Paths, and has since released successful albums like Psychodrama (2019) and We're All Alone in This Together (2021), both of which reached number one on the U.K. charts. Collaborations with artists such as Burna Boy and Central Cee have further solidified his place in the music industry.

Despite a challenging upbringing in Streatham and his brothers' incarceration, Dave honed his craft as a musician, transitioning from animation to piano before pursuing a career as an MC. His breakthrough came in 2015 with a freestyle on Bl@ckbox, followed by notable appearances on BBC Radio 1 and collaborations with artists like AJ Tracey. With chart-topping singles like "Funky Friday" and "Starlight," Dave continues to captivate audiences with his poignant lyrics and distinctive style, making a mark both in the U.K. and internationally.

Report Date: 2025-09-09

Dave reaches 18-24 & 25-34 audiences concentrated in UNITED KINGDOM, UNITED STATES, FRANCE. The demographic tilt is heavily male (77%), making the message easy to tune without losing breadth. Youtube delivers the top exposure at 35,231,053 avg views per post, and Tiktok maintains ongoing rapport. Affinity proximity to Roberto Cavalli Newborn, Palm Angels, Selfridges suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Dave score 37.92% — Very Strong bucket.

Brand: Roberto Cavalli NewbornBrand: Palm AngelsBrand: Selfridges

Followers:7,753,349

Engagements:2,940,384

Rate:37.9%

Posts:424

Avg Likes:2,646,575

Avg Comments:31,646

Avg Views:47,781,053

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 7,753,349 · Engagements 2,940,384 · Rate 37.9% Posts 424 · Views 47,781,053 · Avg Likes 2,646,575 · Avg Comments 31,646 · Avg Views 47,781,053	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 32% 13-17: 8% 35-44: 6%	Largest: 18-24 (53%); next: 25-34 (32%)
Gender Split	Female: 23% Male: 77% Non-binary/Other: 0%	Skews male (77%)
Top Countries	UNITED KINGDOM (38%) UNITED STATES (10%) FRANCE (4%) AUSTRALIA (4%) SOUTH AFRICA (3%)	Top regions: UNITED KINGDOM (38%), UNITED STATES (10%), FRANCE (4%)
Platform Engagement	Instagram: 700,820 avg likes/post · Tiktok: 12,550,000 avg views/post · Youtube: 35,231,053 avg views/post	Best reach: Youtube 35,231,053 avg views; best engagement: Tiktok 1,600,000 avg likes

Top Brand Affinities

Roberto Cavalli Newborn

Score: 31.41

Palm Angels

Score: 29.46

Selfridges

Score: 14.98

Vauxhall

Score: 14.96

boohoo

Score: 13.39

Mixcloud

Score: 11.68

MISSGUIDED

Score: 11.23

Stone Island

Score: 10.78

ASOS

Score: 9.75

Alexander McQueen

Score: 9.38

River Island

Score: 8.93

JACQUEMUS

Score: 7.91

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Top Brand Affinities

Brand	Category	Score
Roberto Cavalli Newborn		31.41
Palm Angels		29.46
Selfridges		14.98
Vauxhall		14.96
boohoo		13.39
Mixcloud		11.68
MISSGUIDED		11.23
Stone Island		10.78
ASOS		9.75
Alexander McQueen		9.38
River Island		8.93
JACQUEMUS		7.91
Foot Locker		7.70
Maison Margiela		7.45
Dsquared		6.74
Topshop		6.60
Myprotein		6.43
Tesco		6.23
Moncler		6.15
SoundCloud		5.24
Champion		5.06
Guinness		4.75
Primark		4.75
Hublot		4.70
Hennessy		4.35
Stüssy		4.30
Fendi		4.17
Beats Electronics		4.07
Hugo Boss		4.04
Harrods		3.76
Gymshark		3.68
Cartier		3.65
Polo Ralph Lauren		3.46
Carhartt		3.43
Moschino		3.43
Urban Outfitters		3.23
The North Face		3.23
Christian Louboutin		3.15
Armani		3.12
ASICS		3.12
Kodak		3.09
Sunnies Studios		3.08
BALMAIN		3.08
Versace		3.01
Timberland		2.94
Nike		2.89
Dr. Martens		2.88
BBC		2.87
Cadbury		2.84
KENZO		2.81