Daniela Andrade
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-20
2,124,830
Social Media Followers
As of 2025-08-20
00:00:00
Hours Airplay
2025-12-07 20:55:39 UTC
Genres
Biography
In 2019, Daniela Andrade continues to evolve as a multifaceted artist, blending genres and languages in her new EP, Tamale. Embracing her Honduran roots, she showcases her talents as a producer, writer, performer, and creative director, garnering critical acclaim and support from respected outlets like NPR, Billboard, and COLORS.
Daniela Andrade engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, BRAZIL, PHILIPPINES. The fan base skews male-leaning (52%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (18,363 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Ableton, Glossier, Fujifilm, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,124,830 · Engagements 4,030 · Rate 0.2% Posts 183 · Views 18,363 · Avg Likes 3,947 · Avg Comments 84 · Avg Views 18,363 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 32% 13-17: 7% 35-44: 6% |
Largest: 18-24 (54%); next: 25-34 (32%) |
| Gender Split |
Female: 48% Male: 52% Non-binary/Other: 0% |
Skews male (52%) |
| Top Countries |
UNITED STATES (17%) BRAZIL (9%) PHILIPPINES (8%) MEXICO (7%) INDONESIA (5%) |
Top regions: UNITED STATES (17%), BRAZIL (9%), PHILIPPINES (8%) |
| Platform Engagement | Instagram: 2,843 avg likes/post · Youtube: 18,363 avg views/post | Best reach: Youtube 18,363 avg views; best engagement: Instagram 2,843 avg likes |
Top Brand Affinities
Ableton
Glossier
Fujifilm
Capcom
Gundam
Kodak
Dota 2
Lollapalooza
Summit Entertainment
Final Fantasy
Olympus
Leica
| Brand | Category | Score |
|---|---|---|
| Ableton | 7.65 | |
| Glossier | 6.81 | |
| Fujifilm | 5.87 | |
| Capcom | 5.39 | |
| Gundam | 5.25 | |
| Kodak | 4.49 | |
| Dota 2 | 4.22 | |
| Lollapalooza | 3.93 | |
| Summit Entertainment | 3.92 | |
| Final Fantasy | 3.59 | |
| Olympus | 3.49 | |
| Leica | 3.38 | |
| Jollibee | 3.15 | |
| Urban Outfitters | 2.72 | |
| Carhartt | 2.63 | |
| Paramount Pictures | 2.61 | |
| Pokemon Go | 2.61 | |
| Spotify Music | 2.54 | |
| A Game of Tones | 2.50 | |
| Sony | 2.47 | |
| League of Legends | 2.46 | |
| UNIQLO | 2.41 | |
| Warner Bros | 2.35 | |
| Star Wars | 2.31 | |
| Nickelodeon | 2.26 | |
| Polaroid | 2.25 | |
| Cafecito | 2.21 | |
| Showtime | 2.18 | |
| Nokia | 2.16 | |
| AMC | 2.15 | |
| Dr. Martens | 2.13 | |
| Coachella | 2.05 | |
| Nikon | 2.02 | |
| SoundCloud | 2.00 | |
| Petronas | 2.00 | |
| Pokemon | 2.00 | |
| Adobe | 1.98 | |
| Activision Blizzard | 1.92 | |
| Ubisoft | 1.90 | |
| HBO | 1.89 | |
| The North Face | 1.88 | |
| Beats Electronics | 1.85 | |
| Canon | 1.81 | |
| Airbnb | 1.81 | |
| Pixar | 1.77 | |
| Vans | 1.76 | |
| Converse | 1.71 | |
| GoPro | 1.69 | |
| National Geographic | 1.67 | |
| Nintendo | 1.67 |
Official Profiles
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|---|---|---|---|---|
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