Daniel Bedingfield

Daniel Bedingfield — pop artist from NZ.

Daniel Bedingfield, a contemporary rocker and singer/songwriter from southeast London, found early success with his hit song "Gotta Get Thru This," recorded in…

Influence: 58.50% Fanbase: 39.77% Trending: 67.87% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

ITV • 32.74% • Very Strong

As of 2025-09-21

182,313

Social Media Followers

As of 2025-09-21

00:00:00

Hours Airplay

2025-12-07 11:45:54 UTC

Genres

popdance poppopmainstream popreggaereggaeeuropeaneuropop

Biography

Daniel Bedingfield, a contemporary rocker and singer/songwriter from southeast London, found early success with his hit song "Gotta Get Thru This," recorded in his bedroom with a simple setup. The track quickly rose to the top of the U.K. singles chart after its independent release by Relentless Records in December 2001, propelling Bedingfield to local celebrity status at just 21 years old. He signed with Polydor UK and released his debut album, Gotta Get Thru This, in 2002, followed by Second First Impression in 2005. After a hiatus, Bedingfield returned in 2012 with the single "Rocks Off" and the EP Stop the Traffik - Secret Fear, the first of three planned releases that year.

Top Brand Affinities

Report Date: 2025-09-21

Daniel Bedingfield draws 25-34 & 18-24 audiences and holds attention in PHILIPPINES, INDONESIA, UNITED STATES. The skew is female-leaning (53%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Youtube at 20,367 avg views per post, with Instagram sustaining the conversation. Audience adjacency to ITV, Mixcloud, Air New Zealand makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Daniel Bedingfield score 0.18% — Low bucket.

Brand: ITVBrand: MixcloudBrand: Air New Zealand

Followers:182,313

Engagements:322

Rate:0.2%

Posts:117

Avg Likes:305

Avg Comments:26

Avg Views:20,367

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 182,313 · Engagements 322 · Rate 0.2% Posts 117 · Views 20,367 · Avg Likes 305 · Avg Comments 26 · Avg Views 20,367	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 42% 18-24: 40% 35-44: 10% 13-17: 4%	Largest: 25-34 (42%); next: 18-24 (40%)
Gender Split	Female: 53% Male: 47% Non-binary/Other: 0%	Skews female (53%)
Top Countries	PHILIPPINES (21%) INDONESIA (18%) UNITED STATES (11%) UNITED KINGDOM (10%) NEW ZEALAND (9%)	Top regions: PHILIPPINES (21%), INDONESIA (18%), UNITED STATES (11%)
Platform Engagement	Instagram: 170 avg likes/post · Youtube: 20,367 avg views/post	Best reach: Youtube 20,367 avg views; best engagement: Instagram 170 avg likes

Top Brand Affinities

ITV

Score: 32.74

Mixcloud

Score: 28.36

Air New Zealand

Score: 27.34

Victoria Beckham

Score: 20.65

Live Nation

Score: 20.53

Waitrose

Score: 18.02

Pioneer

Score: 15.86

ASDA

Score: 15.81

All Saints

Score: 13.90

TUI

Score: 13.19

TUI Group

Score: 12.23

Sainsbury's

Score: 12.13

Brand	Category	Score
ITV		32.74
Mixcloud		28.36
Air New Zealand		27.34
Victoria Beckham		20.65
Live Nation		20.53
Waitrose		18.02
Pioneer		15.86
ASDA		15.81
All Saints		13.90
TUI		13.19
TUI Group		12.23
Sainsbury's		12.13
Morrisons		11.41
Costa Coffee		11.11
Amazon Music		10.30
Easyjet		9.56
River Island		9.06
Marks & Spencer		9.00
Cadbury		8.29
Vauxhall		7.84
Next		7.69
Barbie		7.66
Selfridges		7.37
Tesco		7.12
Vivienne Westwood		7.04
boohoo		6.96
MISSGUIDED		6.82
Tate Modern		6.61
Lush		6.08
Ableton		5.72
ALDI		5.72
Showtime		5.34
MTV		5.07
NBC		5.01
Alexander McQueen		4.81
Coachella		4.68
Sunnies Studios		4.48
iHeartRadio Music Awards		4.46
BBC		4.41
Power Rangers		4.36
Baileys		4.22
Primark		4.12
Hilton		4.08
Spotify Music		4.01
Guinness		3.97
ASOS		3.95
Harrods		3.92
Dr. Martens		3.91
NARS Cosmetics		3.75
Columbia Pictures		3.49