Danakil
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-20
539,273
Social Media Followers
As of 2025-08-20
00:00:00
Hours Airplay
2025-12-07 11:35:20 UTC
Genres
Biography
Danakil converts attention from 25-34 & 18-24 audiences across FRANCE, BRAZIL, UNITED STATES. Audience shape is heavily male (73%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 24,300 avg views per post, with supportive conversation on Tiktok. Shared audience with Ricard, Cluse, Kiabi underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 539,273 · Engagements 3,839 · Rate 0.7% Posts 619 · Views 29,852 · Avg Likes 3,597 · Avg Comments 86 · Avg Views 29,852 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 18-24: 37% 35-44: 14% 45-64: 5% |
Largest: 25-34 (40%); next: 18-24 (37%) |
| Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
| Top Countries |
FRANCE (59%) BRAZIL (7%) UNITED STATES (5%) MAURITIUS (2%) BELGIUM (2%) |
Top regions: FRANCE (59%), BRAZIL (7%), UNITED STATES (5%) |
| Platform Engagement | Instagram: 1,113 avg likes/post · Tiktok: 24,300 avg views/post · Youtube: 5,552 avg views/post | Best reach: Tiktok 24,300 avg views; best engagement: Tiktok 1,964 avg likes |
Top Brand Affinities
Ricard
Cluse
Kiabi
Accor Hotels
ESPRIT
Rossignol
Akai
Galeries Lafayette
DC Shoes
Montblanc
Air France
Volcom
| Brand | Category | Score |
|---|---|---|
| Ricard | 22.99 | |
| Cluse | 20.43 | |
| Kiabi | 19.01 | |
| Accor Hotels | 18.95 | |
| ESPRIT | 17.45 | |
| Rossignol | 14.59 | |
| Akai | 12.59 | |
| Galeries Lafayette | 10.90 | |
| DC Shoes | 9.93 | |
| Montblanc | 9.03 | |
| Air France | 8.86 | |
| Volcom | 8.40 | |
| Longchamp | 7.73 | |
| Bonneville | 6.83 | |
| PLAYMOBIL | 6.76 | |
| Décathlon | 6.19 | |
| Alpinestars | 5.32 | |
| Ableton | 4.85 | |
| Elle Magazine | 4.72 | |
| Garnier | 4.69 | |
| Rover | 4.60 | |
| Kiko | 3.98 | |
| Superdry | 3.86 | |
| Lacoste | 3.35 | |
| Peugeot | 3.33 | |
| NBC | 3.02 | |
| Renault | 2.82 | |
| Heineken | 2.64 | |
| SoundCloud | 2.53 | |
| Carrefour | 2.53 | |
| Citroen | 2.51 | |
| Carhartt | 2.51 | |
| Polaroid | 2.23 | |
| GAP | 2.18 | |
| Sephora | 2.04 | |
| Jack Daniels | 1.97 | |
| Timberland | 1.94 | |
| Vans | 1.93 | |
| Spotify Music | 1.79 | |
| Beats Electronics | 1.75 | |
| Guinness | 1.74 | |
| Tarte Cosmetics | 1.71 | |
| musical.ly | 1.71 | |
| Jaguar | 1.67 | |
| The North Face | 1.65 | |
| Primark | 1.60 | |
| ASICS | 1.54 | |
| Ducati | 1.54 | |
| Red Bull | 1.51 | |
| GoPro | 1.49 |
Official Profiles
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LoginArtist: Danakil
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 04:30 UTC | Danakil, Alberto Tarin goes loco | Pôle des cultures actuelles | Aulnoye-Aymeries, France | |
| 2025-12-14 03:30 UTC | Danakil, Vanupié, Aba Shanti, ironleg | Bocapole | Bressuire, France | |
| 2025-12-20 04:00 UTC | Danakil | ESPACE CULTUREL BUISSON | Cherbourg-en-Cotentin, France | |
| 2025-12-20 04:30 UTC | Danakil | Espace Culture Agora | Cherbourg-en-Cotentin, France | |
| 2026-02-01 04:00 UTC | Danakil, Maxxo | Gérard Philipe Center | Calais, France | |
| 2026-02-07 04:30 UTC | Danakil | LE FIRMAMENT | Firminy, France | |
| 2026-02-08 04:30 UTC | Danakil | Case à Chocs | Neuchâtel, Switzerland | |
| 2026-02-09 04:00 UTC | Danakil | Le Bœuf sur le Toit | Lons-le-Saunier, France | |
| 2026-02-21 04:00 UTC | Danakil | Espace Culturel et Festif de l'Étoile | Châteaurenard, France | |
| 2026-02-22 04:30 UTC | Danakil | Zenith Pau | Pau, France |
