Danakil

Danakil

Country: FR

Influence: 55.78% Fanbase: 41.36% Trending: 62.99% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ricard • 22.99% • Very Strong

As of 2025-08-20

539,273

Social Media Followers

As of 2025-08-20

00:00:00

Hours Airplay

2025-10-08 18:44:21 UTC

Genres

reggaereggaefrench reggaeroots reggaedubelectronicelectro dub

Biography

For 22 years, DANAKIL has traveled tens of thousands of kilometers on their Tour Bus, performing across the globe. Starting as a teenage dream in the early 2000s, the collective played in small underground venues and quickly gained popularity, eventually performing in major French arenas, Zéniths, and top European festivals, introducing their roots and socially conscious music to a wide audience.

Danakil Marketing Affinity & Brand Fit Data

Report Date: 2025-08-20

Danakil converts attention from 25-34 & 18-24 audiences across FRANCE, BRAZIL, UNITED STATES. Audience shape is heavily male (73%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 24,300 avg views per post, with supportive conversation on Tiktok. Shared audience with Ricard, Cluse, Kiabi underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Danakil score 0.71%Low bucket.
Brand: RicardBrand: CluseBrand: Kiabi
Followers:539,273
Engagements:3,839
Rate:0.7%
Posts:619
Views:29,852
Avg Likes:3,597
Avg Comments:86
Avg Views:29,852

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 539,273 · Engagements 3,839 · Rate 0.7%
Posts 619 · Views 29,852 · Avg Likes 3,597 · Avg Comments 86 · Avg Views 29,852
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
18-24: 37%
35-44: 14%
45-64: 5%
Largest: 25-34 (40%); next: 18-24 (37%)
Gender Split Female: 27%
Male: 73%
Non-binary/Other: 0%
Skews male (73%)
Top Countries FRANCE (59%)
BRAZIL (7%)
UNITED STATES (5%)
MAURITIUS (2%)
BELGIUM (2%)
Top regions: FRANCE (59%), BRAZIL (7%), UNITED STATES (5%)
Platform Engagement Instagram: 1,113 avg likes/post · Tiktok: 24,300 avg views/post · Youtube: 5,552 avg views/post Best reach: Tiktok 24,300 avg views; best engagement: Tiktok 1,964 avg likes

Top Brand Affinities

Ricard
Score: 22.99
Cluse
Score: 20.43
Kiabi
Score: 19.01
Accor Hotels
Score: 18.95
ESPRIT
Score: 17.45
Rossignol
Score: 14.59
Akai
Score: 12.59
Galeries Lafayette
Score: 10.90
DC Shoes
Score: 9.93
Montblanc
Score: 9.03
Air France
Score: 8.86
Volcom
Score: 8.40
Brand Category Score
Ricard 22.99
Cluse 20.43
Kiabi 19.01
Accor Hotels 18.95
ESPRIT 17.45
Rossignol 14.59
Akai 12.59
Galeries Lafayette 10.90
DC Shoes 9.93
Montblanc 9.03
Air France 8.86
Volcom 8.40
Longchamp 7.73
Bonneville 6.83
PLAYMOBIL 6.76
Décathlon 6.19
Alpinestars 5.32
Ableton 4.85
Elle Magazine 4.72
Garnier 4.69
Rover 4.60
Kiko 3.98
Superdry 3.86
Lacoste 3.35
Peugeot 3.33
NBC 3.02
Renault 2.82
Heineken 2.64
SoundCloud 2.53
Carrefour 2.53
Citroen 2.51
Carhartt 2.51
Polaroid 2.23
GAP 2.18
Sephora 2.04
Jack Daniels 1.97
Timberland 1.94
Vans 1.93
Spotify Music 1.79
Beats Electronics 1.75
Guinness 1.74
Tarte Cosmetics 1.71
musical.ly 1.71
Jaguar 1.67
The North Face 1.65
Primark 1.60
ASICS 1.54
Ducati 1.54
Red Bull 1.51
GoPro 1.49

Official Profiles

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Artist: Danakil

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Danakil today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-22 18:27:32 Monde de fous Radio Active 100FM Toulon, FR 229
2025-08-22 14:05:37 Monde de fous La Grosse Radio Paris, FR 228
2025-08-22 12:54:22 Quitter Paname Nouvelle-Caledonie La 1ère Nouméa, NC 200
2025-08-22 11:59:07 Demain peut-être Martinique La 1ère Fort-de-France, MQ 125
2025-08-22 11:50:04 Les Champs de roses Euradio Nantes, FR 120
2025-08-22 08:18:01 Demain peut-être La Grosse Radio Paris, FR 262
2025-08-22 06:40:49 Dem Badmind Radio Campus Lorraine Nancy, FR 240
2025-08-22 06:24:33 Les Champs de roses Euradio Nantes, FR 120
2025-08-22 02:13:17 Marre La Grosse Radio Paris, FR 244
2025-08-22 01:08:28 Dub to Paname Radio Activ' 101.9 fm Saint-Brieuc, FR 235

Popularity (2025-10-07)

Platform%
No data.

Trending Artist