Dana Williams

Dana Williams

Country: US | Gender: female

Influence: 53.41% Fanbase: 26.23% Trending: 67.00% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 22.62% • Very Strong

As of 2025-08-20

153,888

Social Media Followers

As of 2025-08-20

00:00:00

Hours Airplay

2025-10-08 16:55:43 UTC

Genres

popla popr&b, funk & soulr&b/soulsoulneo soul

Biography

Dana Williams possesses a transformative voice influenced by jazz legends like Ella Fitzgerald and Billie Holiday, effortlessly blending grace and emotion in her music. Hailing from L.A., she captivates listeners with her intimate songwriting and subtle vocal nuances, as showcased in her popular 2017 single "Honey" featured on Spotify's Fresh Finds playlist. Beginning her musical journey in middle school and collaborating with her father, the late David Williams, a renowned rhythm guitarist, she made her debut with the EP "The Lonely One" in 2013, which included the track "Keep Me Waiting" in the Oscar-winning film Whiplash. Continuing her musical evolution, Williams released the EP "Let's Fall" in 2015 and later focused on singles, including a collaboration with Aminé on the hit track "Egyptian Luvr" in 2018, amassing over 70 million streams on Spotify.

Raised in L.A. and New York, Dana Williams' musical career blossomed from a young age, honing her songwriting skills and collaborating with her late father, David Williams. With a natural affinity for jazz-inspired vocals, she gained recognition for her emotive and nuanced delivery, resonating with audiences through her soulful compositions. From her early EP releases to her successful singles and collaborations, Williams has consistently showcased her musical depth and versatility, garnering a dedicated fan base and critical acclaim within the music industry. Her ability to infuse both vulnerability and strength into her music sets her apart as a truly gifted artist with a timeless appeal.

Dana Williams Marketing Affinity & Brand Fit Data

Report Date: 2025-08-20

Dana Williams connects with 18-24 & 25-34 audiences and shows durable traction across UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily female (81%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 498 avg views per post; Instagram adds dependable engagement depth. Overlap with Live Nation, Amazon Music, Glossier highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Dana Williams moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Dana Williams score 0.18%Low bucket.
Brand: Live NationBrand: Amazon MusicBrand: Glossier
Followers:153,888
Engagements:284
Rate:0.2%
Posts:1,943
Views:851
Avg Likes:279
Avg Comments:13
Avg Views:851

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 153,888 · Engagements 284 · Rate 0.2%
Posts 1,943 · Views 851 · Avg Likes 279 · Avg Comments 13 · Avg Views 851
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 60%
25-34: 26%
13-17: 8%
35-44: 4%
Largest: 18-24 (60%); next: 25-34 (26%)
Gender Split Female: 81%
Male: 19%
Non-binary/Other: 0%
Skews female (81%)
Top Countries UNITED STATES (37%)
BRAZIL (8%)
UNITED KINGDOM (7%)
CANADA (6%)
AUSTRALIA (4%)
Top regions: UNITED STATES (37%), BRAZIL (8%), UNITED KINGDOM (7%)
Platform Engagement Instagram: 224 avg likes/post · Tiktok: 353 avg views/post · Youtube: 498 avg views/post Best reach: Youtube 498 avg views; best engagement: Instagram 224 avg likes

Top Brand Affinities

Live Nation
Score: 22.62
Amazon Music
Score: 19.38
Glossier
Score: 14.12
MOOG
Score: 13.98
Nasty Gal
Score: 11.87
REVOLVE
Score: 11.45
Madewell
Score: 11.20
Akai
Score: 10.90
HBO Max
Score: 10.63
Acne Studios
Score: 10.39
Free People
Score: 9.88
Pro Tools
Score: 9.55
Brand Category Score
Live Nation 22.62
Amazon Music 19.38
Glossier 14.12
MOOG 13.98
Nasty Gal 11.87
REVOLVE 11.45
Madewell 11.20
Akai 10.90
HBO Max 10.63
Acne Studios 10.39
Free People 9.88
Pro Tools 9.55
Maison Margiela 9.19
JACQUEMUS 8.51
J.Crew 8.12
iHeartRadio Music Awards 7.29
Champion 7.06
Ableton 7.01
boohoo 6.97
Coachella 6.74
Urban Outfitters 6.35
Coach 6.19
NBC 6.04
MISSGUIDED 5.99
SoundCloud 5.83
Pioneer 5.74
Loewe 5.74
Alexander McQueen 5.70
Steve Madden 5.47
Anthropologie 5.44
ULTA Beauty 5.25
Spotify Music 5.22
Summit Entertainment 5.20
Vivienne Westwood 5.13
MTV 5.07
Fenty beauty 4.34
Beats Electronics 4.33
Kodak 4.27
American Eagle 4.26
Miu Miu 4.09
Paramount Pictures 4.08
Target 3.98
Lollapalooza 3.85
Verizon 3.85
BALMAIN 3.78
NORDSTROM 3.72
Stüssy 3.61
Showtime 3.60
ASOS 3.55
NARS Cosmetics 3.47

Official Profiles

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Artist: Dana Williams

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-22)

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Aired At Song Station Location Duration (s)
2025-08-22 13:54:21 All Night Radio Campus Clermont Ferrand Clermont-Ferrand, FR 148
2025-08-22 13:17:30 Temporary Global Soul Radio London, GB 144
2025-08-22 07:06:41 Two Feet feat. Pell,Dana Williams Konbini Radio Paris, FR 187
2025-08-22 05:20:07 Sunroof WICB Ithaca, NY, US 236
2025-08-22 03:19:00 Sing It Back SYN FM Melbourne, AU 192

Popularity (2025-10-07)

Platform%
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Trending Artist