Dana and Alden

Dana and Alden

Country: US | Artist ID: 81cb6b70-489a-4127-bc4e-371970aebe23

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Genres

r&b, funk & soulr&b/soulsoul
Influential: 0.00% Fanbase: 0.00% Trending: 0.00%
Report Date: 2025-08-20

0

Total Streams

1,086,765

Social Media Followers

00:00:00

Hours Airplay

CAREER STAGE: MID_LEVEL

Biography

Dana and Alden McWayne, childhood friends from Eugene, Oregon, fulfilled their dream of forming a band together under the moniker of their first names. Their genre-defying music, rooted in jazz but drawing from various influences, gained momentum with EPs like 'Brothers' before evolving into a vibrant sound showcased in albums like 'Quiet Music For Young People' and 'Coyote, You’re My Star'.

Their latest album, 'Speedo', marks a significant milestone as their first release with Concord Jazz. Recorded during an energized stint in Lisbon with producer Charif Megarbane, the album showcases a diverse musical evolution incorporating elements of psychedelia, indie, and disco. As Dana and Alden delve into new sonic territories, 'Speedo' reflects their growth and maturity while continuing to surprise listeners with fresh perspectives and experiences.

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Report Date: 2025-08-20

Artist Affinity estimates how strongly an artist’s audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Higher ER means a tighter, more responsive fan connection. Pair ER with reach (views/followers) to gauge both intensity and scale. Spikes can occur during viral moments—use 30–90 day averages for steadier context.
Connection Strength
Artist Dana and Alden score 1.24%Moderate bucket.
Brand: Ableton Brand: Akai Brand: Glossier
Followers:1,086,765
Engagements:13,435
Rate:1.2%
Posts:1,107
Views:56,929
Avg Likes:12,041
Avg Comments:101
Avg Views:56,929

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 1,086,765 · Engagements 13,435 · Rate 1.2%
Posts 1,107 · Views 56,929 · Avg Likes 12,041 · Avg Comments 101 · Avg Views 56,929
Combine reach (followers / views) with ER to size both impact and responsiveness; posts show cadence, likes/comments/avg views proxy content quality.
Age Breakdown 18-24: 49%
25-34: 33%
35-44: 7%
13-17: 6%
Largest: 18-24 (49%); next: 25-34 (33%)
Gender Split Female: 26%
Male: 74%
Non-binary/Other: 0%
Skews male (74%)
Top Countries UNITED STATES (53%)
CANADA (6%)
BRAZIL (5%)
AUSTRALIA (3%)
ITALY (3%)
Top regions: UNITED STATES (53%), CANADA (6%), BRAZIL (5%)
Platform Engagement Instagram: 4,048 avg likes/post · Tiktok: 56,700 avg views/post · Youtube: 229 avg views/post Best reach: Tiktok 56,700 avg views; best engagement: Tiktok 7,975 avg likes

Top Brand Affinities

Ableton
Score: 15.32
Akai
Score: 13.70
Glossier
Score: 9.61
Pro Tools
Score: 9.33
SoundCloud
Score: 6.93
Kodak
Score: 5.29
Free People
Score: 5.19
Gillette
Score: 4.96
Spotify Music
Score: 4.96
Urban Outfitters
Score: 4.79
Beats Electronics
Score: 4.64
Coachella
Score: 4.47
Top Brand Affinities
Brand Category Score
Ableton 15.32
Akai 13.70
Glossier 9.61
Pro Tools 9.33
SoundCloud 6.93
Kodak 5.29
Free People 5.19
Gillette 4.96
Spotify Music 4.96
Urban Outfitters 4.79
Beats Electronics 4.64
Coachella 4.47
Taco Bell 4.38
American Eagle 3.94
Lollapalooza 3.86
NORDSTROM 3.70
Coors 3.56
Carhartt 3.50
Stüssy 3.44
Fujifilm 3.36
Paramount Pictures 3.14
Chipotle Mexican Grill 2.98
Nickelodeon 2.74
Dr. Martens 2.72
Chrysler 2.70
ASOS 2.69
Showtime 2.66
Polaroid 2.55
NBC 2.46
Hennessy 2.44
Walmart 2.26
Airbnb 2.23
Tinder 2.13
Vans 2.10
Fenty beauty 2.09
Busch 2.05
Budweiser 2.01
The North Face 2.00
Supreme 1.98
Sneakerhead 1.90
Nintendo 1.87
Tesla Motors 1.87
Target 1.77
Sunnies Studios 1.77
Pepsi 1.74
Calvin Klein 1.67
Red Bull 1.62
Sprite 1.60
Costco 1.56
Cadillac 1.56

Total Streams (2025-08-23)

Total: 0 — Est. Royalty: $0.00

Platform Total Royalty ($) %
[+] Anghami Anghami 0 0.00 0.00%
[+] Audiomack Audiomack 0 0.00 0.00%
[+] Jiosaavn Jiosaavn 0 0.00 0.00%
[+] Last.fm Last.fm 0 0.00 0.00%
[+] Pandora Pandora 0 0.00 0.00%
[+] Spotify Spotify 0 0.00 0.00%
[+] Tidal Tidal 0 0.00 0.00%
[+] Yandex Yandex 0 0.00 0.00%
[+] YouTube Artist YouTube Artist 0 0.00 0.00%

Radio Spins (2025-08-23)

Aired At Song Station Location Duration (s)
No spins for today.

Popularity (2025-08-22)

Platform%
No data.

Daily Report: 2025-08-21 ? 2025-08-22

Streams: 0 ? 0 (+0.00%)

Royalties: $0.00 ? $0.00 (+0.00)

Audience Growth (followers)
Platform2025-08-212025-08-22Change
Popularity Change (%)
Platform2025-08-212025-08-22Change
Streaming Audience Growth
Platform2025-08-212025-08-22Change
Radio Airplay Change (min)
Song2025-08-212025-08-22Change
09a8dcf8-24ce-4baa-861c-a11fdfce787b0.002.70+2.70
bbd9d314-25b7-402d-9817-e037cc97499c0.002.95+2.95
ecdf43f2-f45b-4b2a-9284-3537a83e352b0.005.60+5.60
Streams & Royalties
Metric2025-08-212025-08-22Change
Streams00+0
Royalties$0.00$0.00+0.00