Dana

Dana — pop artist from CH.

Dana, originaire de Marseille, fusionne la passion du rock avec des influences urbaines captivantes. Sa voix unique, teintée de son héritage libanais, résonne…

Influence: 50.67% Fanbase: 21.93% Trending: 65.05% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Twistshake • 34.66% • Very Strong

As of 2025-08-20

1,551,182

Social Media Followers

As of 2025-08-20

00:00:00

Hours Airplay

2025-10-08 16:53:00 UTC

Genres

poppopclassic uk popmainstream popelectronicelectronic

Biography

Dana, originaire de Marseille, fusionne la passion du rock avec des influences urbaines captivantes. Sa voix unique, teintée de son héritage libanais, résonne avec force dans une musique authentique qui navigue entre deux univers.

Top Brand Affinities

Report Date: 2025-08-20

Dana connects with 18-24 & 25-34 audiences and shows durable traction across FRANCE, BELGIUM, SENEGAL. With a heavily female (62%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 203,400 avg views per post; Tiktok adds dependable engagement depth. Overlap with Twistshake, Fnac, ESPRIT highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Dana moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Dana score 0.88% — Low bucket.

Brand: TwistshakeBrand: FnacBrand: ESPRIT

Followers:1,551,182

Engagements:13,644

Rate:0.9%

Posts:563

Avg Likes:12,147

Avg Comments:358

Avg Views:216,496

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,551,182 · Engagements 13,644 · Rate 0.9% Posts 563 · Views 216,496 · Avg Likes 12,147 · Avg Comments 358 · Avg Views 216,496	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 30% 35-44: 10% 13-17: 9%	Largest: 18-24 (48%); next: 25-34 (30%)
Gender Split	Female: 62% Male: 39% Non-binary/Other: 0%	Skews female (62%)
Top Countries	FRANCE (80%) BELGIUM (9%) SENEGAL (5%) CONGO - KINSHASA (5%) CôTE D’IVOIRE (4%)	Top regions: FRANCE (80%), BELGIUM (9%), SENEGAL (5%)
Platform Engagement	Instagram: 2,734 avg likes/post · Tiktok: 203,400 avg views/post · Youtube: 13,096 avg views/post	Best reach: Tiktok 203,400 avg views; best engagement: Tiktok 8,393 avg likes

Top Brand Affinities

Twistshake

Score: 34.66

Fnac

Score: 25.02

ESPRIT

Score: 19.97

Accor Hotels

Score: 18.63

TOUS

Score: 16.79

Kiabi

Score: 16.09

Auchan

Score: 15.91

Ricard

Score: 9.07

Younique

Score: 8.38

Dainese

Score: 8.16

Foot Locker

Score: 7.72

Thermomix

Score: 7.69

Brand	Category	Score
Twistshake		34.66
Fnac		25.02
ESPRIT		19.97
Accor Hotels		18.63
TOUS		16.79
Kiabi		16.09
Auchan		15.91
Ricard		9.07
Younique		8.38
Dainese		8.16
Foot Locker		7.72
Thermomix		7.69
Calzedonia		6.53
Akrapovi?		6.53
Décathlon		6.04
Haribo		5.70
Scania		5.49
shein		5.48
Warner Bros		5.39
Longchamp		5.12
Renault		5.03
Sephora		4.67
Elle Magazine		4.60
Alpinestars		4.55
Monster Beverage		4.33
Babybump		4.22
Rover		3.88
Garnier		3.63
Kiko		3.54
Montblanc		3.45
NBC		3.44
Bershka		3.37
Primark		3.29
Peugeot		3.27
KENZO		3.17
Stradivarius		3.02
Alfa Romeo		3.00
Omega		2.88
Carrefour		2.80
Bugatti		2.73
Tarte Cosmetics		2.52
Citroen		2.33
Fiat		2.30
Fila		2.23
Tomorrowland		2.21
New Balance		2.19
Maserati		2.07
Calvin Klein		2.03
Volvo		1.97
ASICS		1.90