Damas Gratis

Damas Gratis — latin artist from AR.

Damas Gratis was founded by Pablo Lescano, who had previously been a member of the band Amar Azul as a keyboardist. He also created and composed for the first…

Recognizable

Country: AR | Artist ID: 11e81bd2-4a72-7b72-9c1c-a0369fe50396

Find Artist

Genres

latinlatincumbia villeracumbia 420cumbia

Influential: 59.80% Fanbase: 48.57% Trending: 65.42%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Not available

As of 2025-09-09

2,940,300

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 59.80% | Fanbase 48.57% | Trending 65.42% | CAREER STAGE: MAINSTREAM

Biography

Damas Gratis was founded by Pablo Lescano, who had previously been a member of the band Amar Azul as a keyboardist. He also created and composed for the first "cumbia villera" group in Argentina, Flor de Piedra, although he did not play music in it. His sister, Romina Lescano, did participate in Flor de Piedra and later joined him in Damas Gratis.

The style that began with Flor de Piedra reached its peak of professionalism with Damas Gratis, becoming a significant success that overshadowed many imitations. The band played a key role in bringing tropical music to diverse social sectors, a feat achieved by few groups in the history of the tropical music scene. Damas Gratis' music and rhythm evolved beyond traditional tropical music, garnering attention from leading newspapers and magazines, sparking discussions about villa culture and revolutionizing the tropical music scene.

Report Date: 2025-09-09

Damas Gratis performs best with fans in the 18-24 range, concentrated in ARGENTINA, CHILE, URUGUAY. Audience composition is heavily male (62%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 476,120 avg views per post, with Youtube providing steady community replies and saves. Brand adjacency trends toward leading lifestyle names, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, Damas Gratis is positioned to deliver.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Damas Gratis score 0.21% — Low bucket.

Followers:2,940,300

Engagements:6,156

Rate:0.2%

Posts:1,408

Avg Likes:5,933

Avg Comments:290

Avg Views:480,196

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,940,300 · Engagements 6,156 · Rate 0.2% Posts 1,408 · Views 480,196 · Avg Likes 5,933 · Avg Comments 290 · Avg Views 480,196	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 45% 25-34: 33% 35-44: 12% 13-17: 6%	Largest: 18-24 (45%); next: 25-34 (33%)
Gender Split	Female: 38% Male: 62% Non-binary/Other: 0%	Skews male (62%)
Top Countries	ARGENTINA (66%) CHILE (8%) URUGUAY (5%) MEXICO (3%) COLOMBIA (3%)	Top regions: ARGENTINA (66%), CHILE (8%), URUGUAY (5%)
Platform Engagement	Tiktok: 4,076 avg views/post · Youtube: 476,120 avg views/post	Best reach: Youtube 476,120 avg views; best engagement: Youtube 5,814 avg likes