D-Block Europe
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,234,155
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:03:09 UTC
Genres
Biography
D-Block Europe's success has also seen them perform at the O2 Arena in London, further solidifying their reputation as a prominent force in the music industry.
D-Block Europe builds repeat engagement among 18-24 & 25-34 audiences throughout UNITED KINGDOM, UNITED STATES, CANADA. With a heavily male (72%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (334,005 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with True Religion, Palm Angels, Mixcloud point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,234,155 · Engagements 34,447 · Rate 2.8% Posts 1,956 · Views 494,205 · Avg Likes 32,310 · Avg Comments 446 · Avg Views 494,205 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 57% 25-34: 28% 13-17: 10% 35-44: 5% |
Largest: 18-24 (57%); next: 25-34 (28%) |
| Gender Split |
Female: 28% Male: 72% Non-binary/Other: 0% |
Skews male (72%) |
| Top Countries |
UNITED KINGDOM (53%) UNITED STATES (6%) CANADA (3%) FRANCE (2%) GERMANY (2%) |
Top regions: UNITED KINGDOM (53%), UNITED STATES (6%), CANADA (3%) |
| Platform Engagement | Instagram: 11,736 avg likes/post · Tiktok: 160,200 avg views/post · Youtube: 334,005 avg views/post | Best reach: Youtube 334,005 avg views; best engagement: Tiktok 14,950 avg likes |
Top Brand Affinities
True Religion
Palm Angels
Mixcloud
boohoo
MISSGUIDED
Selfridges
River Island
Vauxhall
Nasty Gal
Stone Island
Moncler
Dsquared
| Brand | Category | Score |
|---|---|---|
| True Religion | 24.32 | |
| Palm Angels | 23.19 | |
| Mixcloud | 23.17 | |
| boohoo | 22.63 | |
| MISSGUIDED | 19.18 | |
| Selfridges | 18.31 | |
| River Island | 18.19 | |
| Vauxhall | 16.26 | |
| Nasty Gal | 15.93 | |
| Stone Island | 13.44 | |
| Moncler | 13.02 | |
| Dsquared | 11.79 | |
| Ellesse | 11.42 | |
| Alexander Wang | 10.82 | |
| Donna Karan | 8.95 | |
| Amazon Music | 8.89 | |
| Foot Locker | 8.82 | |
| Alexander McQueen | 8.60 | |
| Topshop | 8.48 | |
| New Era | 8.38 | |
| Champion | 7.80 | |
| ASOS | 7.78 | |
| Primark | 7.34 | |
| SoundCloud | 7.25 | |
| Beats Electronics | 6.96 | |
| BALMAIN | 6.93 | |
| Hennessy | 6.77 | |
| Christian Louboutin | 6.54 | |
| Myprotein | 6.51 | |
| Vivienne Westwood | 6.30 | |
| Pioneer | 5.93 | |
| shein | 5.84 | |
| Versace | 5.80 | |
| Harrods | 5.70 | |
| Emporio Armani | 5.58 | |
| NARS Cosmetics | 5.06 | |
| SheInside | 4.68 | |
| Pull&Bear | 4.15 | |
| BBC | 4.11 | |
| Dr. Martens | 3.98 | |
| Balenciaga | 3.96 | |
| Rolls-Royce | 3.90 | |
| Polo Ralph Lauren | 3.78 | |
| Armani | 3.72 | |
| Timberland | 3.64 | |
| Spotify Music | 3.57 | |
| Rolex | 3.55 | |
| Fendi | 3.47 | |
| Gymshark | 3.47 | |
| Kylie Cosmetics | 3.45 |
Official Profiles
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LoginArtist: D-Block Europe
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 02:30 UTC | D-Block Europe | Broad Marsh Car Park | Nottingham, United Kingdom | |
| 2025-12-08 03:00 UTC | D-Block Europe | Motorpoint Arena Nottingham | Nottingham, United Kingdom | |
| 2025-12-10 02:30 UTC | D-Block Europe | Co-op Live | Manchester, United Kingdom | |
| 2025-12-11 02:00 UTC | D-Block Europe | Co-op Live | Manchester, United Kingdom | |
| 2025-12-13 02:30 UTC | D-Block Europe | Brighton Centre | Brighton, United Kingdom | |
| 2025-12-13 03:00 UTC | D-Block Europe | Brighton Centre | Sacramento, United States | |
| 2025-12-14 08:00 UTC | D-Block Europe | Utilita Arena Newcastle | Newcastle upon Tyne, United Kingdom | |
| 2025-12-15 02:30 UTC | D-Block Europe | Utilita Arena Cardiff | Cardiff, United Kingdom | |
| 2025-12-16 02:30 UTC | D-Block Europe | The O2 | London, United Kingdom | |
| 2025-12-16 03:00 UTC | D-Block Europe | Indigo At The O2 | London, United Kingdom | |
| 2025-12-17 02:30 UTC | D-Block Europe | The O2 | London, United Kingdom | |
| 2025-12-17 03:00 UTC | D-Block Europe | Indigo At The O2 | London, United Kingdom | |
| 2025-12-18 03:00 UTC | D-Block Europe | Utilita Arena Cardiff | Cardiff, United Kingdom | |
| 2025-12-20 02:00 UTC | D-Block Europe | The O2 | London, United Kingdom | |
| 2025-12-20 03:00 UTC | D-Block Europe | Indigo At The O2 | London, United Kingdom | |
| 2026-02-25 02:00 UTC | D-Block Europe | bp pulse LIVE | Birmingham, United Kingdom |
