Cyndi Lauper Brand Affinity ranks highest Live Nation at 24.66% . Very Strong. Score DMDB 69.38% | Fanbase 65.48%

Cyndi Lauper — pop artist from US.

Cyndi Lauper is a Grammy, Emmy, and Tony Award-winning songwriter and performing artist with over 50 million global record sales. Her distinctive voice and…

Cyndi Lauper

Superstar

Country: US | Gender: female | Artist ID: 11e81bcb-8e13-9f5c-9e59-a0369fe50396

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Genres

popdance poppopnew wave poprockpermanent wavepop rocksoft rockmellow gold

Influential: 69.38% Fanbase: 65.48% Trending: 71.33%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Live Nation • 24.66% • Very Strong

As of 2025-09-09

5,225,764

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 69.38% | Fanbase 65.48% | Trending 71.33% | CAREER STAGE: SUPERSTAR

Biography

Cyndi Lauper is a Grammy, Emmy, and Tony Award-winning songwriter and performing artist with over 50 million global record sales. Her distinctive voice and influential punk style have earned her widespread acclaim. Lauper's debut album, She's So Unusual, won her the Grammy Award for Best New Artist, and she made history as the first woman to have four top-five singles from a debut album. Throughout her career, she has released ten additional studio albums, including hits like "Time After Time" and "True Colors."

In 2013, Lauper became the first solo woman to win Best Original Score for Kinky Boots and has contributed to other notable projects, such as the Broadway musical SpongeBob SquarePants. She was inducted into the Songwriters Hall of Fame in 2015 and has received numerous award nominations for her work. Lauper's diverse talents extend beyond music, as she has also ventured into design and acting, with projects like a Home Decor Collection and a guest-starring role on Magnum PI.

Report Date: 2025-09-09

Cyndi Lauper builds repeat engagement among 18-24 & 25-34 audiences throughout BRAZIL, UNITED STATES, MEXICO. With a male-leaning (52%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (9,195 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Live Nation, MATTEL, Columbia Pictures point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Cyndi Lauper score 0.11% — Low bucket.

Brand: Live NationBrand: MATTELBrand: Columbia Pictures

Followers:5,225,764

Engagements:5,544

Rate:0.1%

Posts:3,460

Avg Likes:5,498

Avg Comments:158

Avg Views:9,195

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 5,225,764 · Engagements 5,544 · Rate 0.1% Posts 3,460 · Views 9,195 · Avg Likes 5,498 · Avg Comments 158 · Avg Views 9,195	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 39% 25-34: 32% 35-44: 16% 45-64: 9%	Largest: 18-24 (39%); next: 25-34 (32%)
Gender Split	Female: 48% Male: 52% Non-binary/Other: 0%	Skews male (52%)
Top Countries	BRAZIL (34%) UNITED STATES (19%) MEXICO (5%) UNITED KINGDOM (3%) CANADA (3%)	Top regions: BRAZIL (34%), UNITED STATES (19%), MEXICO (5%)
Platform Engagement	Instagram: 4,759 avg likes/post · Youtube: 9,195 avg views/post	Best reach: Youtube 9,195 avg views; best engagement: Instagram 4,759 avg likes

Top Brand Affinities

Live Nation

Score: 24.66

MATTEL

Score: 7.53

Columbia Pictures

Score: 6.10

Macy's

Score: 5.38

Hot Topic

Score: 5.32

Vivienne Westwood

Score: 5.30

Snoopy And The Peanuts Gang

Score: 4.66

Alexander McQueen

Score: 4.45

NBC

Score: 3.97

NORDSTROM

Score: 3.90

Paramount Pictures

Score: 3.67

Pfizer

Score: 3.54

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Top Brand Affinities

Brand	Category	Score
Live Nation		24.66
MATTEL		7.53
Columbia Pictures		6.10
Macy's		5.38
Hot Topic		5.32
Vivienne Westwood		5.30
Snoopy And The Peanuts Gang		4.66
Alexander McQueen		4.45
NBC		3.97
NORDSTROM		3.90
Paramount Pictures		3.67
Pfizer		3.54
MTV		3.43
Heinz		3.28
Vogue		3.08
Lollapalooza		2.89
Warner Bros		2.86
Nickelodeon		2.60
Dolce & Gabbana		2.48
Martini		2.47
Dr. Martens		2.34
Montblanc		2.19
UNIQLO		2.16
Yves Saint Laurent		2.10
Pixar		2.10
Spotify Music		2.07
Showtime		2.04
Cafecito		2.00
Walmart		2.00
Urban Decay Cosmetics		1.96
AMC		1.95
Tiffany & Co		1.95
Star Wars		1.95
WWE		1.94
Make Up For Ever		1.93
Tiffany		1.91
Lush		1.90
Universal		1.89
Armani		1.84
Tinder		1.81
Netflix		1.79
Sunnies Studios		1.78
Versace		1.77
Polo Ralph Lauren		1.75
Costco		1.75
Guinness		1.72
Too Faced Cosmetics		1.71
Transformers		1.69
Fenty beauty		1.65
SWAROVSKI		1.64