
Crazy P
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
74,630
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-10-08 18:45:42 UTC
Genres
Biography
Originally named Crazy Penis, the band rebranded as Crazy P and expanded their lineup, leading to a shift towards a more pop-oriented sound. With releases on labels like Paper Recordings, 20:20 Vision, and !K7 Records, Crazy P's discography includes albums like A Nice Hot Bath With... and Stop Space Return. Their seventh studio album, Walk Dance Talk Sing, and 2019's Age of the Ego highlighted the group's musical growth and lyrical depth, addressing global concerns while maintaining their distinctive sound.
Crazy P stands out with 25-34 & 18-24 audiences across UNITED KINGDOM, UNITED STATES, FRANCE. The profile is heavily male (73%), and content lands hardest on Youtube, where posts average 67,653 avg views per post. Youtube sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Mixcloud, Pioneer, MOOG, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Crazy P a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 74,630 · Engagements 2,171 · Rate 2.9% Posts 922 · Views 67,653 · Avg Likes 2,110 · Avg Comments 88 · Avg Views 67,653 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 44% 18-24: 24% 35-44: 21% 45-64: 9% |
Largest: 25-34 (44%); next: 18-24 (24%) |
Gender Split |
Female: 27% Male: 73% Non-binary/Other: 0% |
Skews male (73%) |
Top Countries |
UNITED KINGDOM (14%) UNITED STATES (14%) FRANCE (6%) BRAZIL (6%) SPAIN (5%) |
Top regions: UNITED KINGDOM (14%), UNITED STATES (14%), FRANCE (6%) |
Platform Engagement | Instagram: 932 avg likes/post · Youtube: 67,653 avg views/post | Best reach: Youtube 67,653 avg views; best engagement: Youtube 1,178 avg likes |
Top Brand Affinities
Mixcloud
Pioneer
MOOG
Ableton
Akai
SUSHISAMBA
Sennheiser
SoundCloud
ITV
Tate Modern
Deliveroo
Vauxhall
Brand | Category | Score |
---|---|---|
Mixcloud | 182.57 | |
Pioneer | 62.89 | |
MOOG | 45.22 | |
Ableton | 36.87 | |
Akai | 27.45 | |
SUSHISAMBA | 18.58 | |
Sennheiser | 16.99 | |
SoundCloud | 16.82 | |
ITV | 15.60 | |
Tate Modern | 15.49 | |
Deliveroo | 15.30 | |
Vauxhall | 13.30 | |
Waitrose | 12.71 | |
Selfridges | 11.54 | |
Amazon Music | 11.03 | |
Vivienne Westwood | 7.66 | |
Carlsberg | 7.49 | |
Marks & Spencer | 7.33 | |
Beats Electronics | 7.13 | |
Spotify Music | 6.46 | |
Aperol | 6.20 | |
Stüssy | 5.68 | |
Tomorrowland | 5.52 | |
Guinness | 5.49 | |
BBC | 5.13 | |
Campari | 4.82 | |
Showtime | 4.16 | |
Martini | 4.08 | |
Coachella | 3.98 | |
Dr. Martens | 3.84 | |
Tesco | 3.74 | |
Sunnies Studios | 3.72 | |
Garnier | 3.70 | |
ASOS | 3.59 | |
Baileys | 3.39 | |
Harrods | 3.37 | |
Carhartt | 3.29 | |
Warner Bros | 3.28 | |
Lush | 2.98 | |
Topshop | 2.84 | |
Pantone Inc | 2.76 | |
Emporium | 2.62 | |
Airbnb | 2.47 | |
Tinder | 2.46 | |
TOM FORD | 2.45 | |
Paramount Pictures | 2.40 | |
Moschino | 2.39 | |
Heineken | 2.16 | |
Vogue | 2.03 | |
Land Rover | 2.03 |
Official Profiles
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LoginArtist: Crazy P
The map shows every radio station that aired Crazy P today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-19)
Total: 1,265,418
PLATFORM | TOTAL | % | |
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911,131 | 72.00% |
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242,064 | 19.13% |
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101,673 | 8.03% |
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10,550 | 0.83% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
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0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 09:57:31 | One True Light | Radio Monte Carlo 2 | Monte Carlo, IT | 253 |
2025-08-21 09:40:03 | Heartbreaker | Delta 90.3 | Buenos Aires, AR | 344 |
2025-08-21 06:01:29 | Changes | FG 93.7 | İstanbul, TR | 328 |
2025-08-21 02:25:09 | Heartbreaker | Beats Radio | Augsburg, DE | 269 |
2025-08-21 00:13:02 | 3 Play It Cool | FIP autour de l'électro | Paris, FR | 350 |
Popularity (2025-10-07)
Platform | % |
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No data. |