Confidence Man

Confidence Man

Country: AU

Influence: 59.95% Fanbase: 34.86% Trending: 72.50% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Virgin Australia • 35.14% • Very Strong

As of 2025-09-08

222,066

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-08 18:49:01 UTC

Genres

popaustralian electropopindie poppopelectronicdanceelectronicother electronic music

Biography

Confidence Man is currently one of the most popular acts globally, known for their energetic performances that guarantee a night of dancing and fun. In just three years, they have graced major festivals around the world, including Rock en Seine, Primavera Sound, Governors Ball, Glastonbury, and Splendour in the Grass. Their infectious dance pop sound, reminiscent of Donna Summer and Giorgio Moroder with a modern twist, is sure to uplift any audience. The band consists of Janet Planet, Sugar Bones, Clarence McGuffie, and Reggie Goodchild.

Confidence Man Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Confidence Man connects with 25-34 & 18-24 audiences and shows durable traction across UNITED KINGDOM, AUSTRALIA, UNITED STATES. With a heavily male (78%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Tiktok, where posts average 48,800 avg views per post; Instagram adds dependable engagement depth. Overlap with Virgin Australia, Telstra, Vegemite highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: Confidence Man moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Confidence Man score 3.11%Very Strong bucket.
Brand: Virgin AustraliaBrand: TelstraBrand: Vegemite
Followers:222,066
Engagements:6,910
Rate:3.1%
Posts:1,128
Views:56,233
Avg Likes:6,397
Avg Comments:67
Avg Views:56,233

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 222,066 · Engagements 6,910 · Rate 3.1%
Posts 1,128 · Views 56,233 · Avg Likes 6,397 · Avg Comments 67 · Avg Views 56,233
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 38%
18-24: 34%
35-44: 15%
45-64: 10%
Largest: 25-34 (38%); next: 18-24 (34%)
Gender Split Female: 22%
Male: 78%
Non-binary/Other: 0%
Skews male (78%)
Top Countries UNITED KINGDOM (25%)
AUSTRALIA (19%)
UNITED STATES (11%)
BRAZIL (4%)
FRANCE (4%)
Top regions: UNITED KINGDOM (25%), AUSTRALIA (19%), UNITED STATES (11%)
Platform Engagement Instagram: 4,156 avg likes/post · Tiktok: 48,800 avg views/post · Youtube: 7,433 avg views/post Best reach: Tiktok 48,800 avg views; best engagement: Instagram 4,156 avg likes

Top Brand Affinities

Virgin Australia
Score: 35.14
Telstra
Score: 34.54
Vegemite
Score: 31.38
Qantas
Score: 19.74
MOOG
Score: 14.89
Kmart
Score: 14.19
Mixcloud
Score: 12.32
Woolworths
Score: 11.73
Sunnies Studios
Score: 11.29
Ableton
Score: 8.93
New Line Cinema
Score: 8.30
Tate Modern
Score: 7.47
Brand Category Score
Virgin Australia 35.14
Telstra 34.54
Vegemite 31.38
Qantas 19.74
MOOG 14.89
Kmart 14.19
Mixcloud 12.32
Woolworths 11.73
Sunnies Studios 11.29
Ableton 8.93
New Line Cinema 8.30
Tate Modern 7.47
Holden 7.24
Coachella 5.89
Tinder 5.84
Aperol 5.55
Spotify Music 5.29
Billabong 4.89
Guinness 4.67
Showtime 4.20
SoundCloud 4.13
Kodak 3.96
BALMAIN 3.94
Polaroid 3.88
Emporium 3.82
Dr. Martens 3.62
Lollapalooza 3.10
ASOS 3.08
Columbia Pictures 3.01
Lush 3.00
BBC 2.97
Airbnb 2.85
Chrysler 2.66
Tesco 2.58
Fujifilm 2.54
Tomorrowland 2.29
McLaren 2.19
Beats Electronics 2.06
Paramount Pictures 2.01
The Olympic Games 2.00
Vogue 1.92
HBO 1.82
Heineken 1.80
GoPro 1.75
Red Bull 1.70
Star Wars 1.68
WWE 1.62
KFC 1.43
Warner Bros 1.41
Lego 1.37

Official Profiles

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Artist: Confidence Man

Date Range: 2025-10-08 → 2025-10-08
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Confidence Man today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 23:01:07 Now U Do 1 FM Dance One Zug, CH 158
2025-08-21 22:07:38 gossip ERR Raadio 2 Rakvere, EE 193
2025-08-21 21:56:26 Feels Like a Different Thing Nova 100 Melbourne, AU 3
2025-08-21 21:33:50 Feels Like a Different Thing Nova 96.9 Sydney, AU 3
2025-08-21 21:27:17 Now U Do (Carlita Remix) Radio Deep Romania Bucharest, RO 226
2025-08-21 20:28:48 Feels Like a Different Thing Nova 96.9 Sydney, AU 2
2025-08-21 20:18:31 Bon Bon - Confidence Man Remix CT Das Radio Bochum, DE 226
2025-08-21 20:10:56 Holiday (Edit) BR Puls Munich, DE 217
2025-08-21 19:08:49 On & On (Again) (Extended) Radio X Basel, CH 278
2025-08-21 17:12:34 gossip Gaydio Manchester, GB 151

Popularity (2025-10-07)

Platform%
No data.

Trending Artist