Coi Leray

Coi Leray — r&b, funk & soul artist from US.

Coi Leray, a New Jersey-born rapper and singer based in Los Angeles, has made a name for herself with her raw rhymes and traffic-stopping vocals. With hits…

Influential: 70.47% Fanbase: 56.10% Trending: 77.66% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Kurt Geiger • 26.21% • Very Strong

As of 2025-09-29

21,802,886

Social Media Followers

As of 2025-09-29

00:00:00

Hours Airplay

2025-10-07 16:49:52 UTC

Genres

r&b, funk & soulr&bpop r&bhip-hop & raphip-hop/rapviral rapnew jersey underground rapcontemporary hip hophip hopelectronictrap queen

Biography

Coi Leray, a New Jersey-born rapper and singer based in Los Angeles, has made a name for herself with her raw rhymes and traffic-stopping vocals. With hits like "No More Parties" and collaborations with artists like Gunna and Fetty Wap, she has amassed over 124 million streams. Leray's unique style and energy have garnered praise from publications like Pitchfork and Cosmopolitan, solidifying her as a rising pop star in the music industry. Her distinct sound and fearless approach set her apart from the competition, paving the way for her highly anticipated full-length project in 2021. Leray's explosive rise to fame shows no signs of slowing down as she continues to carve out her own lane in the music world.

Top Brand Affinities

Report Date: 2025-09-29

Coi Leray draws 18-24 & 25-34 audiences and holds attention in UNITED STATES, UNITED KINGDOM, CANADA. The skew is heavily female (56%), enabling sharper concepts that still resonate broadly. The most reliable distribution is Tiktok at 884,450 avg views per post, with Instagram sustaining the conversation. Audience adjacency to Kurt Geiger, Spinrilla, True Religion makes streetwear, music platforms, and lifestyle products the logical focus. This is brand work that meets fans where they already are.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Coi Leray score 1.48% — Moderate bucket.

Brand: Kurt GeigerBrand: SpinrillaBrand: True Religion

Followers:21,802,886

Engagements:323,515

Rate:1.5%

Posts:1,385

Avg Likes:319,551

Avg Comments:1,451

Avg Views:1,037,178

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 21,802,886 · Engagements 323,515 · Rate 1.5% Posts 1,385 · Views 1,037,178 · Avg Likes 319,551 · Avg Comments 1,451 · Avg Views 1,037,178	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 30% 13-17: 10% 35-44: 5%	Largest: 18-24 (55%); next: 25-34 (30%)
Gender Split	Female: 56% Male: 44% Non-binary/Other: 0%	Skews female (56%)
Top Countries	UNITED STATES (56%) UNITED KINGDOM (4%) CANADA (4%) SOUTH AFRICA (3%) BRAZIL (3%)	Top regions: UNITED STATES (56%), UNITED KINGDOM (4%), CANADA (4%)
Platform Engagement	Instagram: 259,532 avg likes/post · Tiktok: 884,450 avg views/post · Youtube: 152,728 avg views/post	Best reach: Tiktok 884,450 avg views; best engagement: Instagram 259,532 avg likes

Top Brand Affinities

Kurt Geiger

Score: 26.21

Spinrilla

Score: 24.57

True Religion

Score: 15.27

Palm Angels

Score: 14.79

MISSGUIDED

Score: 12.25

Alexander Wang

Score: 11.45

Champion

Score: 10.94

New Era

Score: 10.70

FashionNova

Score: 9.98

boohoo

Score: 9.71

SoundCloud

Score: 9.13

Amazon Music

Score: 8.87

Brand	Category	Score
Kurt Geiger		26.21
Spinrilla		24.57
True Religion		15.27
Palm Angels		14.79
MISSGUIDED		12.25
Alexander Wang		11.45
Champion		10.94
New Era		10.70
FashionNova		9.98
boohoo		9.71
SoundCloud		9.13
Amazon Music		8.87
JACQUEMUS		8.54
Alexander McQueen		6.75
Coach		6.31
Hot Topic		6.00
shein		5.78
Hennessy		5.53
Supreme		5.48
Urban Outfitters		5.37
UGG		5.14
Steve Madden		4.95
Kodak		4.72
SheInside		4.64
Verizon		4.04
Forever 21		4.03
Dolce & Gabbana		3.98
Fenty beauty		3.97
Timberland		3.92
Carhartt		3.86
NBC		3.71
TOM FORD		3.56
Michael Kors		3.52
ESPN		3.48
Beats Electronics		3.46
Philips		3.39
Versace		3.33
BALMAIN		3.02
Stüssy		2.98
Balenciaga		2.92
Christian Louboutin		2.91
Hollister Co		2.90
Gucci		2.72
ASOS		2.56
Louis Vuitton		2.53
Los Angeles Lakers		2.49
Fendi		2.37
Dr. Martens		2.34
Spotify Music		2.33
Vans		2.30

Official Profiles

Artist: Coi Leray

Date Range: 2025-10-07 → 2025-10-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Coi Leray today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-29)

Total: 30,554,215

PLATFORM

TOTAL

[+]

Audiomack

19,863,827

65.01%

[+]

Spotify

10,021,058

32.80%

[+]

Pandora

496,552

1.63%

[+]

Yandex

172,778

0.57%

[+]

Anghami

0.00%

[+]

Jiosaavn

0.00%

[+]

Last.fm

0.00%

[+]

Tidal

0.00%

[+]

YouTube Artist

0.00%

Radio Spins (2025-09-29)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-09-29 21:33:10	Baby Don't Hurt Me	XHNU-FM [Súper 94.5 FM]	Acapulco, GR, MX	136
2025-09-29 21:31:50	Players	Kiss FM Algarve	Albufeira, PT	8
2025-09-29 21:30:41	Baby Don't Hurt Me	Toxic FM	Sankt Gallen, CH	5
2025-09-29 21:22:01	Baby Don't Hurt Me (Extended)	WFLC	Miami, FL, US	151
2025-09-29 21:15:37	Players	Radio Essex	London, GB	124
2025-09-29 20:50:51	Baby Don't Hurt Me	Radio Mallorca	Mallorca, ES	137
2025-09-29 20:49:51	Baby Don't Hurt Me	Jaime Radio	Lorient, FR	137
2025-09-29 20:49:22	Baby Don't Hurt Me	Radio Teddy	Schwerin, DE	135
2025-09-29 20:41:13	Make My Day	94.8 DJFM	Surabaya, ID	129
2025-09-29 20:40:20	Baby Don't Hurt Me	One dance	Bergamo, IT	127