Cleffy
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
261,060
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 18:34:01 UTC
Genres
Scores
Biography
Cleffy stands out with 18-24 & 25-34 audiences across UNITED STATES, AUSTRALIA, UNITED KINGDOM. The profile is male-leaning (55%), and content lands hardest on Tiktok, where posts average 45,100 avg views per post. Tiktok sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Champion, SoundCloud, boohoo, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Cleffy a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 261,060 · Engagements 7,207 · Rate 2.8% Posts 113 · Views 45,100 · Avg Likes 6,447 · Avg Comments 136 · Avg Views 45,100 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 65% 25-34: 23% 13-17: 8% 35-44: 3% |
Largest: 18-24 (65%); next: 25-34 (23%) |
| Gender Split |
Female: 45% Male: 55% Non-binary/Other: 0% |
Skews male (55%) |
| Top Countries |
UNITED STATES (28%) AUSTRALIA (10%) UNITED KINGDOM (9%) NIGERIA (7%) SOUTH AFRICA (6%) |
Top regions: UNITED STATES (28%), AUSTRALIA (10%), UNITED KINGDOM (9%) |
| Platform Engagement | Instagram: 3,066 avg likes/post · Tiktok: 45,100 avg views/post | Best reach: Tiktok 45,100 avg views; best engagement: Tiktok 3,381 avg likes |
Top Brand Affinities
Champion
SoundCloud
boohoo
BBS
Kmart
Stüssy
Carhartt
Great Wall
Haima
Coachella
Subaru
Beats Electronics
| Brand | Category | Score |
|---|---|---|
| Champion | 6.54 | |
| SoundCloud | 5.22 | |
| boohoo | 4.87 | |
| BBS | 4.81 | |
| Kmart | 4.40 | |
| Stüssy | 4.25 | |
| Carhartt | 3.91 | |
| Great Wall | 3.44 | |
| Haima | 3.42 | |
| Coachella | 3.31 | |
| Subaru | 3.31 | |
| Beats Electronics | 3.09 | |
| Monster Beverage | 3.08 | |
| Spotify Music | 3.07 | |
| ASOS | 3.04 | |
| Vans | 2.80 | |
| Supreme | 2.73 | |
| Mazda | 2.62 | |
| The North Face | 2.53 | |
| Calvin Klein | 2.46 | |
| Chrysler | 2.46 | |
| Kodak | 2.41 | |
| Balenciaga | 2.28 | |
| Nissan | 2.27 | |
| Scion | 2.26 | |
| Ford | 2.20 | |
| Audi | 2.18 | |
| Dr. Martens | 2.16 | |
| Lexus | 2.15 | |
| Sunnies Studios | 2.12 | |
| FashionNova | 2.09 | |
| BMW | 2.04 | |
| Dodge | 2.03 | |
| Bentley | 2.00 | |
| Gymshark | 2.00 | |
| McLaren | 1.98 | |
| Porsche | 1.90 | |
| Mitsubishi | 1.85 | |
| Volkswagen | 1.84 | |
| Nike | 1.78 | |
| Bershka | 1.75 | |
| Tommy Hilfiger | 1.67 | |
| Jack Daniels | 1.67 | |
| Chevrolet | 1.65 | |
| Harley-Davidson | 1.65 | |
| Jaguar | 1.63 | |
| H&M | 1.62 | |
| Cadillac | 1.61 | |
| Toyota | 1.61 | |
| Ducati | 1.59 |
Official Profiles
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LoginArtist: Cleffy
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
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|---|---|---|---|---|
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Popularity (2025-10-02)
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