Claptone
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
1,215,891
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 20:39:38 UTC
Genres
Scores
Biography
Claptone has momentum with 25-34 & 18-24 audiences—particularly in SOUTH AFRICA, BRAZIL, ARGENTINA. A heavily male (79%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 3,832 avg views per post, and Instagram keeps engagement compounding. Audience overlap with Pioneer, Mixcloud, Trancefamily signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,215,891 · Engagements 1,903 · Rate 0.2% Posts 5,840 · Views 6,334 · Avg Likes 1,856 · Avg Comments 59 · Avg Views 6,334 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 41% 35-44: 11% 45-64: 4% |
Largest: 25-34 (41%); next: 18-24 (41%) |
| Gender Split |
Female: 21% Male: 79% Non-binary/Other: 0% |
Skews male (79%) |
| Top Countries |
SOUTH AFRICA (12%) BRAZIL (10%) ARGENTINA (7%) MEXICO (7%) UNITED STATES (7%) |
Top regions: SOUTH AFRICA (12%), BRAZIL (10%), ARGENTINA (7%) |
| Platform Engagement | Instagram: 1,530 avg likes/post · Tiktok: 3,832 avg views/post · Youtube: 2,502 avg views/post | Best reach: Tiktok 3,832 avg views; best engagement: Instagram 1,530 avg likes |
Top Brand Affinities
Pioneer
Mixcloud
Trancefamily
Ableton
MOOG
Tomorrowland
Sennheiser
Akai
Amazon Music
SoundCloud
Lollapalooza
LATAM
| Brand | Category | Score |
|---|---|---|
| Pioneer | Technology | 62.35 |
| Mixcloud | Entertainment & Media | 56.26 |
| Trancefamily | Apparel & Fashion | 35.17 |
| Ableton | Audio & Music Gear | 26.38 |
| MOOG | Automotive | 22.78 |
| Tomorrowland | Apparel & Fashion | 20.87 |
| Sennheiser | Audio & Music Gear | 14.75 |
| Akai | Consumer Electronics | 14.55 |
| Amazon Music | Entertainment & Media | 13.21 |
| SoundCloud | Entertainment | 10.33 |
| Lollapalooza | Entertainment | 8.87 |
| LATAM | Travel & Hospitality | 7.63 |
| Absolut | Alcoholic Beverages | 5.90 |
| Beats Electronics | Audio & Music Gear | 5.60 |
| Moët & Chandon | Alcoholic Beverages | 5.47 |
| Movistar | Telecom & Internet Services | 5.02 |
| Coachella | Apparel & Fashion | 5.01 |
| Bacardi | Alcoholic Beverages | 4.21 |
| Spotify Music | Entertainment & Media | 3.68 |
| Hilton | Travel & Hospitality | 3.48 |
| Campari | Alcoholic Beverages | 3.46 |
| Heineken | Beverages | 3.39 |
| Pull&Bear | Apparel & Fashion | 3.12 |
| Red Bull | Beverages | 3.11 |
| Martini | Alcoholic Beverages | 2.95 |
| Monster Beverage | Beverages | 2.88 |
| VidaSana | Beauty & Personal Care | 2.65 |
| Jack Daniels | Beverages | 2.47 |
| GoPro | Cameras & Photography | 2.47 |
| Aperol | Alcoholic Beverages | 2.46 |
| Armani | Apparel & Fashion | 2.45 |
| Budweiser | Beverages | 2.23 |
| Ray-Ban | Accessories (Bags, Eyewear, Etc.) | 2.08 |
| shein | Apparel & Fashion | 2.05 |
| Boeing | Automotive | 1.94 |
| Cafecito | Food & Snacks | 1.87 |
| Lacoste | Apparel & Fashion | 1.80 |
| Ferrari | Automotive | 1.77 |
| Oakley | Apparel & Fashion | 1.73 |
| Under Armour | Apparel & Fashion | 1.68 |
| SheInside | Apparel & Fashion | 1.66 |
| Bellagio | Travel & Hospitality | 1.64 |
| Guess | Apparel & Fashion | 1.62 |
| Guinness | Alcoholic Beverages | 1.60 |
| New Balance | Footwear | 1.57 |
| UFC | Sports & Outdoors | 1.55 |
| Maserati | Automotive | 1.51 |
| McLaren | Automotive | 1.50 |
| Fiat | Automotive | 1.45 |
| Bershka | Apparel & Fashion | 1.45 |
Official Profiles
Login to view Contact
LoginArtist: Claptone
The map shows every radio station that aired Claptone today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-29)
Total: 3,926,930
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
3,547,088 | 90.33% |
| [+] |
Yandex |
313,164 | 7.97% |
| [+] |
Pandora |
66,678 | 1.70% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Last.fm |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 11:14:31 | Cold Heart(Claptone Remix) | Radio One | Buenos Aires, AR | 175 |
| 2025-08-21 11:11:09 | Heartbeat | Antena 1 | São Paulo, SP, BR | 221 |
| 2025-08-21 10:50:06 | Turn Up The Love | Enter Zagreb | Zagreb, HR | 193 |
| 2025-08-21 10:42:59 | Turn Up The Love | NRJ Energy | Moscow, RU | 176 |
| 2025-08-21 10:29:33 | Turn Up The Love | 538 Dance Radio | Hilversum, NL | 179 |
| 2025-08-21 10:17:54 | Put Your Love On Me (feat. Henry Camamile) | Yes! 91.2 | Thessaloníki, GR | 195 |
| 2025-08-21 10:01:07 | Turn Up The Love | NRJ Energy | Moscow, RU | 7 |
| 2025-08-21 09:55:00 | Lauren - Claptone Remix | Beats Radio | Augsburg, DE | 184 |
| 2025-08-21 09:42:06 | What You Talking About? - Claptone Remix | Mutha FM | Cape Town, ZA | 308 |
| 2025-08-21 09:17:15 | Calabria | 538 Ibiza | Hilversum, NL | 169 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |