City and Colour
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
441,526
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
2025-10-08 15:05:50 UTC
Genres
Biography
City and Colour stands out with 18-24 & 25-34 audiences across UNITED STATES, NIGERIA, CANADA. The profile is heavily male (56%), and content lands hardest on Youtube, where posts average 2,841 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Scotiabank, Tim Hortons, Budweiser, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes City and Colour a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 441,526 · Engagements 7,523 · Rate 1.7% Posts 1,842 · Views 4,666 · Avg Likes 7,512 · Avg Comments 193 · Avg Views 4,666 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 40% 35-44: 10% 45-64: 3% |
Largest: 18-24 (44%); next: 25-34 (40%) |
| Gender Split |
Female: 44% Male: 56% Non-binary/Other: 0% |
Skews male (56%) |
| Top Countries |
UNITED STATES (27%) NIGERIA (27%) CANADA (21%) BRAZIL (20%) GHANA (7%) |
Top regions: UNITED STATES (27%), NIGERIA (27%), CANADA (21%) |
| Platform Engagement | Instagram: 7,342 avg likes/post · Tiktok: 1,825 avg views/post · Youtube: 2,841 avg views/post | Best reach: Youtube 2,841 avg views; best engagement: Instagram 7,342 avg likes |
Top Brand Affinities
Scotiabank
Tim Hortons
Budweiser
Pro Tools
NHL
Coors
Hot Topic
Pacific Northwest Wonderland
Pilsner Urquell
Lollapalooza
Showtime
Lush
| Brand | Category | Score |
|---|---|---|
| Scotiabank | Finance, Banking & Insurance | 17.40 |
| Tim Hortons | Food & Snacks | 13.84 |
| Budweiser | Beverages | 9.49 |
| Pro Tools | Tools, DIY & Garden | 7.60 |
| NHL | Sports & Outdoors | 7.15 |
| Coors | Alcoholic Beverages | 6.71 |
| Hot Topic | Apparel & Fashion | 5.38 |
| Pacific Northwest Wonderland | Apparel & Fashion | 5.35 |
| Pilsner Urquell | Alcoholic Beverages | 5.15 |
| Lollapalooza | Entertainment | 4.99 |
| Showtime | Entertainment | 4.88 |
| Lush | Beauty & Personal Care | 4.54 |
| Columbia Pictures | Entertainment | 4.23 |
| Nixon | Jewelry & Watches | 4.04 |
| Dr. Martens | Apparel & Fashion | 4.02 |
| Guinness | Alcoholic Beverages | 3.96 |
| Iberostar Hotels & Resorts | Travel & Hospitality | 3.88 |
| Vans | Footwear | 3.80 |
| Carhartt | Apparel & Fashion | 3.67 |
| American Eagle | Apparel & Fashion | 3.59 |
| Taco Bell | Restaurants & Food Service | 3.54 |
| Kate Spade | Apparel & Fashion | 3.48 |
| Spotify Music | Entertainment & Media | 3.46 |
| Airbnb | Travel & Hospitality | 3.44 |
| Lululemon Athletica | Apparel & Fashion | 3.38 |
| Sunnies Studios | Apparel & Fashion | 3.33 |
| OLD NAVY | Apparel & Fashion | 3.24 |
| Monster Beverage | Beverages | 3.06 |
| Star Wars | Entertainment | 2.99 |
| Comedy Central | Entertainment & Media | 2.96 |
| Chrysler | Automotive | 2.96 |
| Leica | Cameras & Photography | 2.96 |
| Baileys | Beverages | 2.95 |
| Polaroid | Cameras & Photography | 2.92 |
| Coachella | Apparel & Fashion | 2.84 |
| Urban Outfitters | Apparel & Fashion | 2.82 |
| Kodak | Cameras & Photography | 2.81 |
| Tinder | Entertainment & Media | 2.81 |
| AMC | Entertainment | 2.76 |
| Babybump | Baby, Kids & Maternity | 2.72 |
| HBO | Entertainment & Media | 2.70 |
| Costco | Grocery & Pantry | 2.65 |
| Paramount Pictures | Entertainment & Media | 2.62 |
| Nintendo | Gaming & Esports (Software/Titles) | 2.55 |
| Harley-Davidson | Automotive | 2.55 |
| Cadillac | Automotive | 2.52 |
| NFL | Sports & Outdoors | 2.50 |
| Fujifilm | Cameras & Photography | 2.48 |
| Nickelodeon | Entertainment | 2.48 |
| Aperol | Alcoholic Beverages | 2.43 |
Official Profiles
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LoginArtist: City and Colour
The map shows every radio station that aired City and Colour today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 07:36:28 | Wasted Love | CIND-FM (Indie 88) | Toronto, CA | 174 |
| 2025-08-21 07:34:29 | Lover Come Back | WTMD | Baltimore, US | 225 |
| 2025-08-21 07:16:38 | Thirst | Kiss FM | São Paulo, SP, BR | 193 |
| 2025-08-21 06:28:01 | NAVIGATE (FEAT. CITY AND COLOUR) | CFPL-FM [London's Best Rock FM 96] | London, ON, CA | 203 |
| 2025-08-21 06:14:29 | NAVIGATE (FEAT. CITY AND COLOUR) | ROCK 95 | Barrie, ON, CA | 206 |
| 2025-08-21 02:40:08 | Harder Than Stone | CHOM-FM [Chom 97.7] | Montreal, QC, CA | 250 |
| 2025-08-21 02:07:41 | NAVIGATE (FEAT. CITY AND COLOUR) | CFPL-FM [London's Best Rock FM 96] | London, ON, CA | 216 |
| 2025-08-21 00:16:23 | Lover Come Back | JB FM | Rio de Janeiro, RJ, BR | 226 |
Popularity (2025-10-07)
| Platform | % |
|---|---|
| No data. | |
