Cheo Gallego

Cheo Gallego

Country: CO | Gender: male

Influential: 50.25% Fanbase: 28.39% Trending: 61.18%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

LATAM • 12.30% • Very Strong

As of 2025-09-14

2,240,582

Social Media Followers

As of 2025-09-14

00:00:00

Hours Airplay

Updated 2025-10-03 20:44:19 UTC

Genres

popasian popreggaereggaelatinreggaeton

Scores

Score: DMDB 50.30% | Fanbase 28.40% | Trending 61.20% | CAREER STAGE: MID_LEVEL

Biography

Juan Pablo Gallego Álvarez, un artista emergente de Colombia, ha conquistado YouTube y su ciudad natal con su estilo melódico de hip-hop y rap. Su ascenso a la fama comenzó a principios de 2019, cuando se volvió viral en Facebook por una emotiva improvisación inspirada en una historia de un anciano vecino. Gallego, conocido por temas como "Anduve" y "Timidez", se ha convertido en el rapero más famoso de Itagüí, ganando reconocimiento internacional a través de videos virales en YouTube e Instagram, como "El anciano y el niño", y realizando conciertos en Colombia, México, Sudamérica, Estados Unidos y España. Su éxito ha atraído la atención de artistas, productores e inversores en la industria musical.
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Cheo Gallego Marketing Affinity & Brand Fit Data

Report Date: 2025-09-14

Cheo Gallego speaks to 18-24 & 25-34 audiences with measurable traction in COLOMBIA, MEXICO, ECUADOR. Composition is heavily male (87%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (13,880 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near LATAM, Suavecito, Andis, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Cheo Gallego score 0.20%Low bucket.
Brand: LATAMBrand: SuavecitoBrand: Andis
Followers:2,240,582
Engagements:4,385
Rate:0.2%
Posts:755
Views:13,880
Avg Likes:4,293
Avg Comments:61
Avg Views:13,880

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 2,240,582 · Engagements 4,385 · Rate 0.2%
Posts 755 · Views 13,880 · Avg Likes 4,293 · Avg Comments 61 · Avg Views 13,880
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 65%
25-34: 23%
13-17: 8%
35-44: 3%
Largest: 18-24 (65%); next: 25-34 (23%)
Gender Split Female: 13%
Male: 87%
Non-binary/Other: 0%
Skews male (87%)
Top Countries COLOMBIA (19%)
MEXICO (15%)
ECUADOR (8%)
ARGENTINA (8%)
PERU (5%)
Top regions: COLOMBIA (19%), MEXICO (15%), ECUADOR (8%)
Platform Engagement Instagram: 3,633 avg likes/post · Youtube: 13,880 avg views/post Best reach: Youtube 13,880 avg views; best engagement: Instagram 3,633 avg likes

Top Brand Affinities

LATAM
Score: 12.30
Suavecito
Score: 8.15
Andis
Score: 6.73
Movistar
Score: 6.22
Pioneer
Score: 5.54
Barber Shop Connect
Score: 5.45
Ableton
Score: 4.45
Cafecito
Score: 3.04
Monster Beverage
Score: 2.63
VidaSana
Score: 2.38
Tomorrowland
Score: 2.02
Yamaha
Score: 2.00
Brand Category Score
LATAM 12.30
Suavecito 8.15
Andis 6.73
Movistar 6.22
Pioneer 5.54
Barber Shop Connect 5.45
Ableton 4.45
Cafecito 3.04
Monster Beverage 2.63
VidaSana 2.38
Tomorrowland 2.02
Yamaha 2.00
Red Bull 1.87
UFC 1.67
Fiat 1.63
Ducati 1.60
musical.ly 1.58
Suzuki 1.43
FIFA 1.41
Honda 1.36
Beats Electronics 1.26
Guess 1.24
Heineken 1.21
Los Angeles Lakers 1.17
Sony 1.16
Oakley 1.11
Spotify Music 1.07
NBA 1.06
Harley-Davidson 1.02
Xiaomi 1.02
Mitsubishi 0.99
SoundCloud 0.99
Adidas 0.97
Universal 0.93
GoPro 0.93
Reebok 0.92
KTM 0.91
Toyota 0.89
Ford 0.87
Coca-Cola 0.87
Nikon 0.85
Subaru 0.85
Rolex 0.84
Walmart 0.82
Lamborghini 0.81
Ferrari 0.81
Nike 0.81
Vans 0.81
Tesla Motors 0.80
Canon 0.78

Official Profiles

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Artist: Cheo Gallego

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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