Che’Nelle

Che’Nelle

Country: MY | Gender: female

Influential: 59.80% Fanbase: 54.53% Trending: 62.43%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

KOSÉ • 25.82% • Very Strong

As of 2025-09-08

127,446

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:56:32 UTC

Genres

popj-popmainstream popr&b, funk & soulr&b/souljapanese r&bcontemporary r&b

Scores

Score: DMDB 59.80% | Fanbase 54.50% | Trending 62.40% | CAREER STAGE: MAINSTREAM

Biography

Che'Nelle, known as the 'Princess of Love' in Japan, is a Malaysian Australian recording artist and songwriter with hit songs like 'Baby I Love You' and 'Believe'. She has achieved multi-platinum certifications, over 14 million digital sales, and over 400 million streams, solidifying her as a household name in Japan. Che'Nelle's music has been featured in popular productions like Noho Films Brave Hearts: Umizaru and she has received 7 gold disc awards, while also leading product campaigns for major companies.

In addition to her success as an artist, Che'Nelle is a talented songwriter, with placements for songs in projects like Fox TV Drama Empire and Leona Lewis's single 'Can't Breathe'. She has also worked with K-POP boy band Wanna One on their single 'Pick Me'. Che'Nelle's diverse talents and achievements have established her as a prominent figure in the music industry, bridging the worlds of pop music and commercial success with her unique sound and songwriting skills.
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Che’Nelle Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Che’Nelle commands interest from 25-34 & 18-24 audiences in UNITED STATES, JAPAN, BRAZIL. With a female-leaning (50%) base, collaborations tied to style, access, or drops tend to land. Instagram delivers predictable visibility (881 avg likes per post); Instagram delivers the receipts in replies and shares. Affinity overlap with KOSÉ, Pro Tools, New Era points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Che’Nelle score 0.69%Low bucket.
Brand: KOSÉBrand: Pro ToolsBrand: New Era
Followers:127,446
Engagements:881
Rate:0.7%
Posts:630
Views:0
Avg Likes:881
Avg Comments:13
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 127,446 · Engagements 881 · Rate 0.7%
Posts 630 · Views 0 · Avg Likes 881 · Avg Comments 13 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 44%
18-24: 23%
35-44: 21%
45-64: 8%
Largest: 25-34 (44%); next: 18-24 (23%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews female (50%)
Top Countries UNITED STATES (44%)
JAPAN (18%)
BRAZIL (4%)
MALAYSIA (3%)
INDONESIA (2%)
Top regions: UNITED STATES (44%), JAPAN (18%), BRAZIL (4%)
Platform Engagement Instagram: 881 avg likes/post best engagement: Instagram 881 avg likes

Top Brand Affinities

KOSÉ
Score: 25.82
Pro Tools
Score: 10.51
New Era
Score: 10.13
UGG
Score: 9.21
iHeartRadio Music Awards
Score: 9.17
Atmos
Score: 8.36
Amazon Music
Score: 7.46
Vivienne Westwood
Score: 7.44
Moncler
Score: 6.39
Shake Shack
Score: 6.31
Loewe
Score: 6.25
Maison Margiela
Score: 6.23
Brand Category Score
KOSÉ 25.82
Pro Tools 10.51
New Era 10.13
UGG 9.21
iHeartRadio Music Awards 9.17
Atmos 8.36
Amazon Music 7.46
Vivienne Westwood 7.44
Moncler 6.39
Shake Shack 6.31
Loewe 6.25
Maison Margiela 6.23
CNN 5.91
Pioneer 5.47
Panasonic 5.43
Dyson 5.23
Hennessy 5.18
Ableton 5.02
Jimmy Choo 4.74
Beats Electronics 4.73
Bulgari 4.62
Coach 4.62
Hilton 4.39
ESPN 4.21
SoundCloud 4.16
Dr. Martens 4.07
TOM FORD 3.90
Gundam 3.59
UberEATS 3.58
Victoria's Secret 3.52
Miu Miu 3.51
Billabong 3.50
Estee Lauder 3.48
MTV 3.46
Ferragamo 3.46
Christian Louboutin 3.42
American Eagle 3.41
Timberland 3.25
Summit Entertainment 3.24
NBA 3.24
Fenty beauty 3.18
NBC 3.17
Opi 3.16
Tiffany 3.13
Monster Beverage 3.10
FashionNova 3.10
Spotify Music 3.04
Stüssy 2.90
Sneakerhead 2.89
Marc Jacobs 2.77

Official Profiles

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Artist: Che’Nelle

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

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