Charlotte Day Wilson
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
176,982
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 20:04:57 UTC
Genres
Scores
Biography
Charlotte Day Wilson commands interest from 18-24 & 25-34 audiences in UNITED STATES, CANADA, SOUTH AFRICA. With a heavily female (57%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (10,875 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Holt Renfrew, Hudson's Bay, Value Village points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 176,982 · Engagements 2,841 · Rate 1.6% Posts 303 · Views 16,171 · Avg Likes 2,806 · Avg Comments 47 · Avg Views 16,171 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 43% 25-34: 38% 35-44: 10% 13-17: 6% |
Largest: 18-24 (43%); next: 25-34 (38%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (30%) CANADA (11%) SOUTH AFRICA (7%) UNITED KINGDOM (6%) BRAZIL (5%) |
Top regions: UNITED STATES (30%), CANADA (11%), SOUTH AFRICA (7%) |
| Platform Engagement | Instagram: 2,394 avg likes/post · Tiktok: 5,296 avg views/post · Youtube: 10,875 avg views/post | Best reach: Youtube 10,875 avg views; best engagement: Instagram 2,394 avg likes |
Top Brand Affinities
Holt Renfrew
Hudson's Bay
Value Village
Arc'teryx
MOOG
Ableton
Marni
Air Canada
Mixcloud
bonappetitmag
JACQUEMUS
Jean Paul Gaultier
| Brand | Category | Score |
|---|---|---|
| Holt Renfrew | Apparel & Fashion | 304.56 |
| Hudson's Bay | Apparel & Fashion | 79.75 |
| Value Village | Apparel & Fashion | 77.30 |
| Arc'teryx | Apparel & Fashion | 23.68 |
| MOOG | Automotive | 21.66 |
| Ableton | Audio & Music Gear | 15.94 |
| Marni | Apparel & Fashion | 15.82 |
| Air Canada | Travel & Hospitality | 15.51 |
| Mixcloud | Entertainment & Media | 15.34 |
| bonappetitmag | Food & Snacks | 15.26 |
| JACQUEMUS | Apparel & Fashion | 15.11 |
| Jean Paul Gaultier | Apparel & Fashion | 13.82 |
| Scotiabank | Finance, Banking & Insurance | 13.31 |
| Akai | Consumer Electronics | 12.82 |
| Hasselblad | Cameras & Photography | 11.58 |
| A.P.C. | Apparel & Fashion | 11.35 |
| Amazon Music | Entertainment & Media | 10.94 |
| Pro Tools | Tools, DIY & Garden | 9.75 |
| Acne Studios | Apparel & Fashion | 9.75 |
| Glossier | Beauty & Personal Care | 9.34 |
| Loewe | Apparel & Fashion | 9.34 |
| Stella McCartney | Apparel & Fashion | 8.61 |
| SoundCloud | Entertainment & Media | 7.82 |
| Maison Margiela | Apparel & Fashion | 7.13 |
| Kodak | Cameras & Photography | 6.93 |
| Free People | Apparel & Fashion | 6.89 |
| Spotify Music | Entertainment & Media | 6.64 |
| Stone Island | Apparel & Fashion | 6.51 |
| Alexander McQueen | Apparel & Fashion | 6.13 |
| Anthropologie | Apparel & Fashion | 6.02 |
| Coachella | Apparel & Fashion | 5.95 |
| Coach | Accessories (Bags, Eyewear, Etc.) | 5.90 |
| Budweiser | Beverages | 5.65 |
| Vivienne Westwood | Apparel & Fashion | 5.56 |
| Beats Electronics | Audio & Music Gear | 4.64 |
| Fujifilm | Cameras & Photography | 4.31 |
| Miu Miu | Apparel & Fashion | 4.29 |
| iHeartRadio Music Awards | Entertainment | 4.20 |
| NHL | Sports & Outdoors | 4.17 |
| Steve Madden | Apparel & Fashion | 4.13 |
| Carhartt | Apparel & Fashion | 4.12 |
| NARS Cosmetics | Beauty & Personal Care | 4.10 |
| Urban Outfitters | Apparel & Fashion | 4.04 |
| Dr. Martens | Apparel & Fashion | 3.91 |
| NORDSTROM | Apparel & Fashion | 3.86 |
| Stüssy | Apparel & Fashion | 3.78 |
| Lollapalooza | Entertainment | 3.77 |
| Sunnies Studios | Apparel & Fashion | 3.66 |
| Kickstarter | E-commerce & Marketplaces | 3.63 |
| Polaroid | Cameras & Photography | 3.59 |
Official Profiles
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LoginArtist: Charlotte Day Wilson
The map shows every radio station that aired Charlotte Day Wilson today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 10:28:11 | In Your Eyes | Rock 101 | Mexico City, MX | 240 |
| 2025-08-21 09:29:08 | In Your Eyes | Rock 101 | Mexico City, MX | 240 |
| 2025-08-21 08:30:05 | In Your Eyes | Rock 101 | Mexico City, MX | 241 |
| 2025-08-21 07:50:30 | After All | Best 92.6 FM | Athens, GR | 240 |
| 2025-08-21 07:47:38 | I Can Only Whisper (feat. BADBADNOTGOOD) | NRJ at work | Paris, FR | 156 |
| 2025-08-21 07:31:02 | In Your Eyes | Rock 101 | Mexico City, MX | 240 |
| 2025-08-21 06:32:00 | In Your Eyes | Rock 101 | Mexico City, MX | 240 |
| 2025-08-21 06:10:05 | Forever | Radio Brume | Lyon, FR | 191 |
| 2025-08-21 05:43:35 | Fever Dreamer (feat. Charlotte Day Wilson & Channel Tres) | Toxic FM | Sankt Gallen, CH | 193 |
| 2025-08-21 04:31:11 | In Your Eyes | Rock 101 | Mexico City, MX | 239 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |