Charlie Musselwhite
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
6,778
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
Updated 2025-10-04 00:03:27 UTC
Genres
Scores
Biography
Renowned for his collaborations with a diverse range of artists, including Ben Harper, Tom Waits, and Bonnie Raitt, Charlie Musselwhite is celebrated as one of the greatest harmonica players of his generation. With music that echoes the depths of Mississippi blues and the spirit of California, he stands as a true master of American classic vernacular music, a title well-deserved in an era saturated with fleeting musical fame.
Charlie Musselwhite resonates most with 35-44 & 25-34 audiences and shows durable presence in UNITED STATES, ITALY, BRAZIL. With a heavily male (68%) skew, campaigns can carry a confident voice and visual identity. Instagram is the reach spine (69 avg likes per post); Instagram is where fans co-sign. Affinity adjacency to Ampeg, Live Nation, MOOG makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,778 · Engagements 69 · Rate 1.0% Posts 117 · Views 0 · Avg Likes 69 · Avg Comments 2 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
35-44: 32% 25-34: 32% 45-64: 26% 18-24: 9% |
Largest: 35-44 (32%); next: 25-34 (32%) |
| Gender Split |
Female: 32% Male: 68% Non-binary/Other: 0% |
Skews male (68%) |
| Top Countries |
UNITED STATES (45%) ITALY (13%) BRAZIL (9%) AUSTRALIA (4%) CANADA (4%) |
Top regions: UNITED STATES (45%), ITALY (13%), BRAZIL (9%) |
| Platform Engagement | Instagram: 69 avg likes/post | best engagement: Instagram 69 avg likes |
Top Brand Affinities
Ampeg
Live Nation
MOOG
Akg
Pro Tools
Hasselblad
Amazon Music
Akai
Sennheiser
PLAYMOBIL
NBC
Paramount Pictures
| Brand | Category | Score |
|---|---|---|
| Ampeg | 46.23 | |
| Live Nation | 27.15 | |
| MOOG | 17.77 | |
| Akg | 16.94 | |
| Pro Tools | 16.41 | |
| Hasselblad | 14.12 | |
| Amazon Music | 13.21 | |
| Akai | 10.80 | |
| Sennheiser | 10.72 | |
| PLAYMOBIL | 6.98 | |
| NBC | 6.83 | |
| Paramount Pictures | 6.63 | |
| Spotify Music | 6.46 | |
| Volcom | 6.42 | |
| Leica | 6.12 | |
| Cadillac | 5.99 | |
| Ableton | 5.79 | |
| Campari | 5.38 | |
| Nixon | 5.35 | |
| Hurley | 4.67 | |
| Harley-Davidson | 4.53 | |
| iHeartRadio Music Awards | 4.32 | |
| Gillette | 4.21 | |
| Budweiser | 4.20 | |
| Arezzo | 4.06 | |
| Jack Daniels | 3.83 | |
| Columbia Pictures | 3.71 | |
| Kickstarter | 3.69 | |
| Pfizer | 3.51 | |
| Summit Entertainment | 3.43 | |
| Guinness | 3.40 | |
| MTV | 3.39 | |
| Pixar | 3.36 | |
| Lollapalooza | 3.35 | |
| Kodak | 3.28 | |
| Warner Bros | 3.12 | |
| Emporium | 3.03 | |
| Fujifilm | 3.02 | |
| The North Face | 3.00 | |
| Carhartt | 2.99 | |
| Alfa Romeo | 2.85 | |
| Martini | 2.46 | |
| National Geographic | 2.45 | |
| musical.ly | 2.44 | |
| Aperol | 2.36 | |
| Montblanc | 2.33 | |
| Jaguar | 2.30 | |
| A Game of Tones | 2.28 | |
| Polaroid | 2.26 | |
| Showtime | 2.26 |
Official Profiles
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LoginArtist: Charlie Musselwhite
The map shows every radio station that aired Charlie Musselwhite today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams (2025-09-18)
Total: 218,673
| PLATFORM | TOTAL | % | |
|---|---|---|---|
| [+] |
Spotify |
119,233 | 54.53% |
| [+] |
Last.fm |
99,440 | 45.47% |
| [+] |
Anghami |
0 | 0.00% |
| [+] |
Audiomack |
0 | 0.00% |
| [+] |
Jiosaavn |
0 | 0.00% |
| [+] |
Pandora |
0 | 0.00% |
| [+] |
Tidal |
0 | 0.00% |
| [+] |
Yandex |
0 | 0.00% |
| [+] |
YouTube Artist |
0 | 0.00% |
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 02:27:05 | Highway 61 | KRFC | Fort Collins, US | 220 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |