Charles Aznavour

Charles Aznavour — pop artist from FR.

Charles Aznavour, born in Paris in 1924 to Armenian immigrants, began his career as a singer and actor at a young age, mentored by Edith Piaf. He gained…

Influence: 56.74% Fanbase: 52.67% Trending: 58.77% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Soho House • 1,884.11% • Very Strong

As of 2025-09-29

422,304

Social Media Followers

As of 2025-09-29

00:00:00

Hours Airplay

2025-12-07 08:02:10 UTC

Genres

popchanson

Biography

Charles Aznavour, born in Paris in 1924 to Armenian immigrants, began his career as a singer and actor at a young age, mentored by Edith Piaf. He gained international acclaim for his expressive style that blended various musical influences. Aznavour wrote over 1,000 songs and acted in films, showcasing his talents both on and off stage.

Throughout his life, Aznavour used his fame to support Armenian causes and was appointed as the ambassador-at-large from France to Armenia. He was honored with a museum in Yerevan dedicated to his life and career. Aznavour continued to write and perform until his passing in October 2018, attributing his success to persistence and staying true to his artistic vision.

Top Brand Affinities

Report Date: 2025-09-29

Charles Aznavour indexes high with fans in the 45-64 range in FRANCE, UNITED STATES, BRAZIL. The skew is male-leaning (54%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 22,100 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Soho House, H Stern, Rbtv, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Charles Aznavour when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Charles Aznavour score 1.86% — Moderate bucket.

Brand: Soho HouseBrand: H SternBrand: Rbtv

Followers:422,304

Engagements:7,861

Rate:1.9%

Posts:969

Avg Likes:7,613

Avg Comments:198

Avg Views:22,647

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 422,304 · Engagements 7,861 · Rate 1.9% Posts 969 · Views 22,647 · Avg Likes 7,613 · Avg Comments 198 · Avg Views 22,647	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	45-64: 42% 25-34: 21% 35-44: 19% 18-24: 16%	Largest: 45-64 (42%); next: 25-34 (21%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	FRANCE (35%) UNITED STATES (11%) BRAZIL (8%) UNITED ARAB EMIRATES (7%) ITALY (7%)	Top regions: FRANCE (35%), UNITED STATES (11%), BRAZIL (8%)
Platform Engagement	Instagram: 5,825 avg likes/post · Tiktok: 22,100 avg views/post · Youtube: 547 avg views/post	Best reach: Tiktok 22,100 avg views; best engagement: Instagram 5,825 avg likes

Top Brand Affinities

Soho House

Score: 1,884.11

H Stern

Score: 579.84

Rbtv

Score: 519.98

Les Benjamins

Score: 336.81

ELIE SAAB

Score: 181.10

Bang & Olufsen

Score: 125.63

TsUM

Score: 108.06

Erborian

Score: 104.04

Jaeger-LeCoultre

Score: 92.98

Emilio Pucci

Score: 87.47

Just Cavalli

Score: 85.12

AltaModa

Score: 84.17

Brand	Category	Score
Soho House		1,884.11
H Stern		579.84
Rbtv		519.98
Les Benjamins		336.81
ELIE SAAB		181.10
Bang & Olufsen		125.63
TsUM		108.06
Erborian		104.04
Jaeger-LeCoultre		92.98
Emilio Pucci		87.47
Just Cavalli		85.12
AltaModa		84.17
Galeries Lafayette		81.25
Liqui Moly		80.33
Aquazzura		80.24
Manolo Blahnik		79.09
Zuhair Murad		77.89
Sandro		76.19
Vacheron Constantin		73.82
Ouai		72.81
Alcott		72.59
Air France		67.10
VisitBritain		64.79
Loro Piana		64.70
Monoprix		61.66
Magazine Luiza		60.71
Van Cleef & Arpels		59.95
FARM RIO		58.45
Etro		57.66
Chopard		57.31
InterContinental		56.92
Suitsupply		56.41
Warner Music		55.07
Turkcell		52.76
Live Nation		49.78
Stuart Weitzman		49.72
Technogym		49.24
REVOLVE		48.87
Ermenegildo Zegna		47.93
Sotheby's		47.77
Audemars Piguet		47.39
La Perla		47.22
GLAMSQUAD		46.56
TOD's		45.65
Bloomingdale's		45.51
JACQUEMUS		45.00
Bloomingdales		44.08
Kellogg's		40.73
Jequiti		40.55
Valrhona		39.77