Chairlift

Chairlift — pop artist from US.

Formed in 2005 by University of Colorado students Caroline Polachek and Aaron Pfenning, Chairlift relocated to Brooklyn and quickly gained recognition, signing…

Influence: 59.34% Fanbase: 45.03% Trending: 66.50% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 46.36% • Very Strong

As of 2025-09-08

33,349

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-10-07 18:51:37 UTC

Genres

popindie popart popmetropopolisshimmer popneo-synthpopindietronicadream popbrooklyn indiepopalternativeescape roomnew ravealternativeelectronicelectropopchillwavealternative dance

Biography

Formed in 2005 by University of Colorado students Caroline Polachek and Aaron Pfenning, Chairlift relocated to Brooklyn and quickly gained recognition, signing with indie label Kanine. Their debut single "Evident Utensil" led to the release of their album Does You Inspire You in 2008, which caught the attention of major labels, ultimately landing them a deal with Columbia. Their sophomore effort, Something, produced with Dan Carey and Alan Moulder, garnered critical acclaim and a spot on the Billboard 200. Chairlift's final album, Moth, released in 2016, showcased their slickest pop sound yet, before disbanding in 2017.

During Chairlift's tenure, members Polachek and Wimberly were active in various projects, collaborating with artists like Beyoncé and Solange. Polachek released solo work under the moniker Ramona Lisa, while Wimberly contributed production to albums by Solange, Blood Orange, and Wet. Polachek also released instrumental music under her initials, CEP, and continued songwriting collaborations with artists like Travis Scott and Charli XCX. Chairlift officially disbanded in 2017 after a series of farewell shows, marking the end of their innovative and influential career in the indie pop scene.

Top Brand Affinities

Report Date: 2025-09-08

Chairlift stands out with 18-24 & 25-34 audiences across UNITED STATES, BRAZIL, MEXICO. The profile is male-leaning (54%), and content lands hardest on Youtube, where posts average 21,948 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with MOOG, Live Nation, Ableton, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Chairlift a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Chairlift score 3.66% — Very Strong bucket.

Brand: MOOGBrand: Live NationBrand: Ableton

Followers:33,349

Engagements:1,221

Rate:3.7%

Posts:220

Avg Likes:1,203

Avg Comments:38

Avg Views:21,948

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 33,349 · Engagements 1,221 · Rate 3.7% Posts 220 · Views 21,948 · Avg Likes 1,203 · Avg Comments 38 · Avg Views 21,948	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 37% 35-44: 8% 13-17: 5%	Largest: 18-24 (48%); next: 25-34 (37%)
Gender Split	Female: 46% Male: 54% Non-binary/Other: 0%	Skews male (54%)
Top Countries	UNITED STATES (25%) BRAZIL (10%) MEXICO (6%) FRANCE (5%) UNITED KINGDOM (5%)	Top regions: UNITED STATES (25%), BRAZIL (10%), MEXICO (6%)
Platform Engagement	Instagram: 773 avg likes/post · Youtube: 21,948 avg views/post	Best reach: Youtube 21,948 avg views; best engagement: Instagram 773 avg likes

Top Brand Affinities

MOOG

Score: 46.36

Live Nation

Score: 24.67

Ableton

Score: 19.33

Akai

Score: 14.92

Mixcloud

Score: 14.12

Acne Studios

Score: 12.70

Pro Tools

Score: 12.52

Glossier

Score: 11.77

Amazon Music

Score: 10.55

Maison Margiela

Score: 10.43

Coachella

Score: 8.54

JACQUEMUS

Score: 8.21

Brand	Category	Score
MOOG		46.36
Live Nation		24.67
Ableton		19.33
Akai		14.92
Mixcloud		14.12
Acne Studios		12.70
Pro Tools		12.52
Glossier		11.77
Amazon Music		10.55
Maison Margiela		10.43
Coachella		8.54
JACQUEMUS		8.21
Vivienne Westwood		7.62
Lollapalooza		7.40
Kickstarter		7.23
Atmos		6.87
SoundCloud		6.69
Spotify Music		6.65
Loewe		6.53
Tate Modern		6.36
Paramount Pictures		4.94
Polaroid		4.41
Anthropologie		4.35
Coach		4.30
Kodak		4.29
Alexander McQueen		4.25
Summit Entertainment		4.19
Showtime		4.15
iHeartRadio Music Awards		4.04
MTV		4.04
Tinder		3.90
Urban Outfitters		3.80
Fujifilm		3.64
Columbia Pictures		3.61
Miu Miu		3.61
Verizon		3.56
Oculus		3.43
Dr. Martens		3.41
NBC		3.40
Warner Bros		3.30
Airbnb		3.27
Beats Electronics		3.27
Leica		3.26
Vogue		3.19
Nickelodeon		2.95
ASOS		2.92
Pantone Inc		2.75
BBC		2.70
Emporium		2.69
Fendi		2.57

Official Profiles

Artist: Chairlift

Date Range: 2025-10-07 → 2025-10-07

Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Chairlift today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At	Song	Station	Location	Duration (s)
2025-08-21 09:06:50	Bruises	WRUR	Rochester, NY, US	6
2025-08-21 03:12:47	Bruises	Prambors FM	Jakarta, ID	239
2025-08-21 02:30:53	Bruises	Graffiti Urban Radio	La Roche-sur-Yon, FR	228
2025-08-21 00:43:19	Romeo	WMSC	Montclair, US	179
2025-08-21 00:17:54	Bruises	Radio Aktiv	Echternach, LU	173