Chad Lawson

Chad Lawson — classical, ensemble & opera artist from US.

Renowned pianist, podcaster, and breathwork coach Chad Lawson has redefined the role of music in our lives with his latest album, Where We Are. Drawing…

Influence: 58.42% Fanbase: 33.52% Trending: 70.87% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 51.12% • Very Strong

As of 2025-09-09

14,927

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-10-08 16:55:38 UTC

Genres

classical, ensemble & operaclassicalneo-classicalchamber musicelectroniccompositional ambientinstrumentalnew age piano

Biography

Renowned pianist, podcaster, and breathwork coach Chad Lawson has redefined the role of music in our lives with his latest album, Where We Are. Drawing inspiration from personal stories and shared vulnerabilities, Lawson's solo piano works reflect a journey from solitude to solidarity, showcasing his exploration of music and wellness. From classical and jazz roots to a thriving solo career, Lawson's exponential growth has seen him featured on major platforms and landing high-profile sync placements, all while expanding his reach with the Calm It Down podcast, blending insightful discussions with his tranquil piano compositions.

Top Brand Affinities

Report Date: 2025-09-09

Chad Lawson maintains consistent pull among 25-34 & 35-44 audiences across UNITED STATES, UNITED KINGDOM, GERMANY. The audience leans female-leaning (51%), so brand cues around style and status perform well. The clearest reach is on Instagram with 62 avg likes per post; Instagram functions as the community touchpoint. Affinity with MOOG, Amazon Music, Arri makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Chad Lawson score 0.42% — Low bucket.

Brand: MOOGBrand: Amazon MusicBrand: Arri

Followers:14,927

Engagements:62

Rate:0.4%

Posts:2,919

Avg Likes:62

Avg Comments:4

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 14,927 · Engagements 62 · Rate 0.4% Posts 2,919 · Views 0 · Avg Likes 62 · Avg Comments 4 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 40% 35-44: 25% 18-24: 19% 45-64: 14%	Largest: 25-34 (40%); next: 35-44 (25%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	UNITED STATES (51%) UNITED KINGDOM (6%) GERMANY (4%) IRAN (4%) CANADA (3%)	Top regions: UNITED STATES (51%), UNITED KINGDOM (6%), GERMANY (4%)
Platform Engagement	Instagram: 62 avg likes/post	best engagement: Instagram 62 avg likes

Top Brand Affinities

MOOG

Score: 51.12

Amazon Music

Score: 34.17

Arri

Score: 25.57

Pro Tools

Score: 23.51

Akg

Score: 22.18

Blackmagic Design

Score: 18.19

Ableton

Score: 16.89

Akai

Score: 14.00

Sennheiser

Score: 12.79

Atmos

Score: 12.51

Schwartz's

Score: 9.78

Spotify Music

Score: 8.96

Brand	Category	Score
MOOG		51.12
Amazon Music		34.17
Arri		25.57
Pro Tools		23.51
Akg		22.18
Blackmagic Design		18.19
Ableton		16.89
Akai		14.00
Sennheiser		12.79
Atmos		12.51
Schwartz's		9.78
Spotify Music		8.96
Kickstarter		8.45
Leica		6.88
iHeartRadio Music Awards		5.02
Paramount Pictures		4.89
Pacific Northwest Wonderland		4.68
Kodak		4.65
Summit Entertainment		4.54
NBC		4.47
CNN		4.32
SoundCloud		4.27
Showtime		4.25
Verizon		3.86
BBC		3.67
Pandora		3.57
Beats Electronics		3.42
Warner Bros		3.39
Airbnb		3.36
A Game of Tones		3.31
Yamaha		3.24
Fujifilm		3.10
Comedy Central		3.03
Columbia Pictures		3.01
Amazon		2.89
MTV		2.86
Lululemon Athletica		2.81
Aperol		2.74
Pixar		2.65
Target		2.56
Geocaching		2.47
Nickelodeon		2.40
Tinder		2.39
HBO		2.36
Boeing		2.33
musical.ly		2.30
Matrix		2.30
Carhartt		2.26
Sony		2.23
Star Wars		2.18