Céu

Céu

Country: BR | Gender: female

Influential: 56.25% Fanbase: 40.22% Trending: 64.26%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-08-15

107,648

Social Media Followers

As of 2025-08-15

00:00:00

Hours Airplay

Updated 2025-10-03 17:03:33 UTC

Genres

popbrazilian indiepopjazz & standardsbossa novasmooth jazzothersworldwidelatinmpbnova mpbsamba

Scores

Score: DMDB 56.30% | Fanbase 40.20% | Trending 64.30% | CAREER STAGE: MID_LEVEL

Biography

Céu, born Maria do Céu Whitaker Poças in São Paulo, emerged as an internationally acclaimed singer with her 2005 debut album. Her unique style blends iconic Brazilian phrasing with a mix of post-tropicalia samba, soul, reggae, and jazz. She further incorporated electronica elements in her later works, such as the critically acclaimed album "Tropix" in 2016, which solidified her reputation as an innovative artist, earning her a Latin Grammy and multiple awards in Brazil.

Inspired by a musical upbringing and influences ranging from Brazilian composers to jazz and R&B singers, Céu's artistic journey led her to collaborate with renowned musicians and producers, culminating in a diverse discography that includes the experimental electronic sounds of "Tropix" and the neo-psychedelia funk of her latest album "APKÁ!" released in 2019. With a son and a dedicated team by her side, Céu continues to push boundaries, exploring new sonic territories that fuse dub, psychedelia, and African rhythms, showcasing her evolution as a boundary-pushing artist with a global appeal.
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Céu Marketing Affinity & Brand Fit Data

Report Date: 2025-08-15

Céu is already in the conversation with 25-34 & 18-24 audiences in BRAZIL, UNITED STATES, PORTUGAL. The audience is female-leaning (52%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (8,061 avg views per post); Tiktok confirms credibility in-thread. Affinity proximity to leading lifestyle names points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Céu score 0.21%Low bucket.
Followers:107,648
Engagements:225
Rate:0.2%
Posts:118
Views:8,614
Avg Likes:200
Avg Comments:8
Avg Views:8,614

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 107,648 · Engagements 225 · Rate 0.2%
Posts 118 · Views 8,614 · Avg Likes 200 · Avg Comments 8 · Avg Views 8,614
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 40%
18-24: 39%
35-44: 13%
45-64: 5%
Largest: 25-34 (40%); next: 18-24 (39%)
Gender Split Female: 52%
Male: 48%
Non-binary/Other: 0%
Skews female (52%)
Top Countries BRAZIL (86%)
UNITED STATES (3%)
PORTUGAL (2%)
ARGENTINA (1%)
FRANCE (1%)
Top regions: BRAZIL (86%), UNITED STATES (3%), PORTUGAL (2%)
Platform Engagement Tiktok: 8,061 avg views/post · Youtube: 553 avg views/post Best reach: Tiktok 8,061 avg views; best engagement: Tiktok 149 avg likes

Top Brand Affinities

Affinity data isn’t available for this report date yet. Try refreshing the artist or check back soon.
Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: Céu

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Céu today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-16)

Total: 1,031,837

PLATFORM TOTAL %
Spotify Spotify 612,622 59.37%
Last.fm Last.fm 419,215 40.63%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Radio Spins (2025-08-21)

Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.

Aired At Song Station Location Duration (s)
2025-08-21 04:59:39 Deixa acontecer KCSN Los Angeles, US 185
2025-08-21 04:57:22 Tô de Olho KCSN Los Angeles, US 129
2025-08-21 03:42:05 Corpocontinente Radio Campus Amiens Amiens, FR 204
2025-08-21 02:06:42 Raiou WMNF Tampa, US 308

Popularity (2025-10-02)

Platform%
No data.