Cazzu

Cazzu — pop artist from AR.

El Comienzo is a Latin music group formed in 2015 in Miami, Florida. The band consists of four members: Juan, Carlos, Maria, and Luis. They blend traditional…

Influence: 70.84% Fanbase: 63.49% Trending: 74.52% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Suavecito • 9.10% • Very Strong

As of 2025-10-01

33,868,963

Social Media Followers

As of 2025-10-01

00:00:00

Hours Airplay

2025-12-07 08:53:47 UTC

Genres

poplatin pophip-hop & raptrap latinorap latinaargentine hip hoptrap argentinourbano latinohip hoptraplatinlatinreggaetonurbano latino

Biography

El Comienzo is a Latin music group formed in 2015 in Miami, Florida. The band consists of four members: Juan, Carlos, Maria, and Luis. They blend traditional Latin rhythms with modern pop influences to create their unique sound. El Comienzo released their debut album in 2017 and have since gained a following for their energetic live performances. They have performed at various music festivals and events across the United States, showcasing their dynamic stage presence and musical versatility. El Comienzo continues to create and release new music, further establishing themselves in the Latin music scene.

Top Brand Affinities

Report Date: 2025-10-01

Cazzu converts attention from 18-24 & 25-34 audiences across ARGENTINA, MEXICO, PERU. Audience shape is heavily female (62%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 15,800,000 avg views per post, with supportive conversation on Tiktok. Shared audience with Suavecito, Lollapalooza, Movistar underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Cazzu score 5.77% — Very Strong bucket.

Brand: SuavecitoBrand: LollapaloozaBrand: Movistar

Followers:33,868,963

Engagements:1,953,279

Rate:5.8%

Posts:209

Avg Likes:1,876,278

Avg Comments:21,707

Avg Views:17,953,824

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 33,868,963 · Engagements 1,953,279 · Rate 5.8% Posts 209 · Views 17,953,824 · Avg Likes 1,876,278 · Avg Comments 21,707 · Avg Views 17,953,824	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 22% 13-17: 10% 35-44: 4%	Largest: 18-24 (63%); next: 25-34 (22%)
Gender Split	Female: 62% Male: 38% Non-binary/Other: 0%	Skews female (62%)
Top Countries	ARGENTINA (30%) MEXICO (12%) PERU (8%) UNITED STATES (7%) COLOMBIA (7%)	Top regions: ARGENTINA (30%), MEXICO (12%), PERU (8%)
Platform Engagement	Instagram: 662,610 avg likes/post · Tiktok: 15,800,000 avg views/post · Youtube: 2,153,824 avg views/post	Best reach: Tiktok 15,800,000 avg views; best engagement: Tiktok 1,100,000 avg likes

Top Brand Affinities

Suavecito

Score: 9.10

Lollapalooza

Score: 7.90

Movistar

Score: 6.37

Cafecito

Score: 5.52

VidaSana

Score: 5.04

Bershka

Score: 2.39

Nickelodeon

Score: 2.12

Timberland

Score: 2.03

Forever 21

Score: 1.94

Fiat

Score: 1.78

Pepsi

Score: 1.73

shein

Score: 1.70

Brand	Category	Score
Suavecito		9.10
Lollapalooza		7.90
Movistar		6.37
Cafecito		5.52
VidaSana		5.04
Bershka		2.39
Nickelodeon		2.12
Timberland		2.03
Forever 21		1.94
Fiat		1.78
Pepsi		1.73
shein		1.70
Spotify Music		1.66
Too Faced Cosmetics		1.56
Guess		1.50
Puma		1.50
musical.ly		1.49
Ferrero		1.40
SheInside		1.34
GIVENCHY		1.31
Maybelline		1.22
Coca-Cola		1.20
FashionNova		1.19
Balenciaga		1.17
Huawei		1.17
Beats Electronics		1.14
Lamborghini		1.12
SoundCloud		1.11
Adidas		1.07
Walmart		1.06
Sony		1.01
FIFA		1.00
Los Angeles Lakers		1.00
L'Oréal Paris		0.98
Huda Beauty		0.97
Anastasia Beverly Hills		0.94
Supreme		0.93
Honda		0.91
Nike		0.90
Pandora		0.89
NBA		0.85
Tommy Hilfiger		0.85
Universal		0.85
Netflix		0.81
Vans		0.76
Yamaha		0.76
Volkswagen		0.76
Christian Dior		0.76
Zara		0.74
Marvel		0.72