Cayo

Cayo

Country: US

Influential: 51.01% Fanbase: 22.64% Trending: 65.19%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

True Religion • 40.13% • Very Strong

As of 2025-09-09

224,334

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 20:39:24 UTC

Genres

electronicpluggnb

Scores

Score: DMDB 51.00% | Fanbase 22.60% | Trending 65.20% | CAREER STAGE: MID_LEVEL

Biography

As a professional music writer, my passion for music is evident in my writing. I strive to convey the emotional depth and technical intricacies of a wide range of musical genres in a way that resonates with readers. With a keen ear for detail and a deep understanding of music theory, I am able to provide insightful analysis and engaging commentary on various aspects of the music industry.

My writing is characterized by a blend of creativity, knowledge, and a genuine love for music. Whether I am reviewing an album, interviewing an artist, or exploring the cultural impact of a musical movement, I approach each piece with a fresh perspective and a dedication to delivering high-quality content. Through my writing, I aim to inspire readers to deepen their appreciation for music and to explore new sounds and artists with enthusiasm.
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Cayo Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Cayo resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, GEORGIA, CANADA. With a heavily male (70%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (73,000 avg views per post); Instagram is where fans co-sign. Affinity adjacency to True Religion, SoundCloud, Spinrilla makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Cayo score 6.77%Very Strong bucket.
Brand: True ReligionBrand: SoundCloudBrand: Spinrilla
Followers:224,334
Engagements:15,196
Rate:6.8%
Posts:264
Views:81,784
Avg Likes:14,637
Avg Comments:507
Avg Views:81,784

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 224,334 · Engagements 15,196 · Rate 6.8%
Posts 264 · Views 81,784 · Avg Likes 14,637 · Avg Comments 507 · Avg Views 81,784
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 62%
25-34: 21%
13-17: 13%
35-44: 3%
Largest: 18-24 (62%); next: 25-34 (21%)
Gender Split Female: 30%
Male: 70%
Non-binary/Other: 0%
Skews male (70%)
Top Countries UNITED STATES (84%)
GEORGIA (3%)
CANADA (2%)
UNITED KINGDOM (2%)
RUSSIA (1%)
Top regions: UNITED STATES (84%), GEORGIA (3%), CANADA (2%)
Platform Engagement Instagram: 9,797 avg likes/post · Tiktok: 73,000 avg views/post · Youtube: 8,784 avg views/post Best reach: Tiktok 73,000 avg views; best engagement: Instagram 9,797 avg likes

Top Brand Affinities

True Religion
Score: 40.13
SoundCloud
Score: 28.24
Spinrilla
Score: 26.49
Palm Angels
Score: 24.55
Beats Electronics
Score: 13.07
Ableton
Score: 11.90
Vivienne Westwood
Score: 10.89
Arc'teryx
Score: 10.49
Maison Margiela
Score: 10.12
Alexander McQueen
Score: 10.03
Lanvin
Score: 9.73
Champion
Score: 8.50
Brand Category Score
True Religion 40.13
SoundCloud 28.24
Spinrilla 26.49
Palm Angels 24.55
Beats Electronics 13.07
Ableton 11.90
Vivienne Westwood 10.89
Arc'teryx 10.49
Maison Margiela 10.12
Alexander McQueen 10.03
Lanvin 9.73
Champion 8.50
Balenciaga 7.82
Pontiac 7.25
Pro Tools 7.17
Supreme 7.01
Kappa 6.94
Spotify Music 5.75
Kodak 5.02
Moncler 4.62
Timberland 3.64
Yves Saint Laurent 3.21
Polo Ralph Lauren 3.19
BALMAIN 3.15
NBA 3.15
Cartier 3.14
Call of Duty 3.01
Nickelodeon 2.94
Sprite 2.78
ESPN 2.74
Prada 2.69
Busch 2.68
Louis Vuitton 2.66
Versace 2.34
FashionNova 2.25
Carhartt 2.21
Los Angeles Lakers 2.11
Christian Louboutin 2.03
The North Face 1.91
Tesla Motors 1.89
New Balance 1.79
Xbox 1.77
shein 1.75
Christian Dior 1.67
Tommy Hilfiger 1.65
Gucci 1.48
Sneakerhead 1.46
Walmart 1.41
GIVENCHY 1.37
PlayStation 1.33

Official Profiles

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Artist: Cayo

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

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