Caye
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-16
274,581
Social Media Followers
As of 2025-08-16
00:00:00
Hours Airplay
Updated 2025-10-04 13:05:09 UTC
Genres
Scores
Biography
Throughout the pandemic, Caye embarked on a creative journey, exploring remote regions of California with fellow creatives to produce his latest album, "We Love." This LP showcases Caye's mastery across various instruments, including the steel drum, didgeridoo, piano, guitar, and bass, resulting in emotionally captivating and cinematically rich music. The album, best experienced through live improvisation, encapsulates Caye's artistic vision and musical prowess.
Caye converts attention from 18-24 & 25-34 audiences across UNITED STATES, PHILIPPINES, MEXICO. Audience shape is heavily male (57%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Youtube at 618 avg views per post, with supportive conversation on Instagram. Shared audience with Gillette, Barstool Sports, REVOLVE underscores a strong fit in Exclusive merchandise drops, Virtual meet-and-greet experiences, Collaborative playlists on streaming platforms. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 274,581 · Engagements 180 · Rate 0.1% Posts 132 · Views 618 · Avg Likes 180 · Avg Comments 19 · Avg Views 618 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 52% 25-34: 31% 35-44: 8% 13-17: 7% |
Largest: 18-24 (52%); next: 25-34 (31%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
UNITED STATES (45%) PHILIPPINES (21%) MEXICO (4%) BRAZIL (3%) INDIA (3%) |
Top regions: UNITED STATES (45%), PHILIPPINES (21%), MEXICO (4%) |
| Platform Engagement | Instagram: 159 avg likes/post · Youtube: 618 avg views/post | Best reach: Youtube 618 avg views; best engagement: Instagram 159 avg likes |
Top Brand Affinities
Gillette
Barstool Sports
REVOLVE
Akai
Amazon Music
Brandy Melville
Pro Tools
iHeartRadio Music Awards
Champion
Ableton
Verizon
American Eagle
Recommendations
Products & Services
- Exclusive merchandise drops
- Virtual meet-and-greet experiences
- Collaborative playlists on streaming platforms
- Limited edition vinyl releases
- Behind-the-scenes content access
- Music production workshops
- Live-streamed performances
- Fan club memberships with perks
Marketing Angles
- Highlight Caye's unique genre-blending style
- Leverage collaborations with popular artists
- Focus on emotional storytelling in music
- Engage fans through interactive social media campaigns
- Promote eco-friendly merchandise options
- Create content around Caye's creative process
Content Themes
- Behind-the-scenes of album creation
- Live improvisation sessions
- Fan stories and testimonials
- Music tutorials featuring Caye's instruments
- Cultural influences in Caye's music
- Collaborative projects with other artists
Partnership Brands
- Amazon Music
- Spotify Music
- SoundCloud
- Coachella
- Lollapalooza
- Urban Outfitters
- Revolve
- Bud Light
- iHeartRadio
- Pro Tools
- Ableton
- Gillette
- Barstool Sports
- Champion
- Free People
- MTV
- Taco Bell
- Kylie Cosmetics
- Fenty Beauty
- Dr. Martens
| Brand | Category | Score |
|---|---|---|
| Gillette | Beauty & Personal Care | 28.11 |
| Barstool Sports | Entertainment | 12.77 |
| REVOLVE | Apparel & Fashion | 12.29 |
| Akai | Consumer Electronics | 11.36 |
| Amazon Music | Entertainment & Media | 11.23 |
| Brandy Melville | Apparel & Fashion | 9.70 |
| Pro Tools | Tools, DIY & Garden | 8.94 |
| iHeartRadio Music Awards | Entertainment | 7.89 |
| Champion | Apparel & Fashion | 7.49 |
| Ableton | Audio & Music Gear | 7.12 |
| Verizon | Telecom & Internet Services | 6.83 |
| American Eagle | Apparel & Fashion | 6.11 |
| SoundCloud | Entertainment & Media | 6.10 |
| Lollapalooza | Entertainment | 6.01 |
| Coachella | Apparel & Fashion | 5.97 |
| Free People | Apparel & Fashion | 5.04 |
| Bud Light | Alcoholic Beverages | 5.01 |
| Busch | Beverages | 5.01 |
| Urban Outfitters | Apparel & Fashion | 4.95 |
| Steve Madden | Apparel & Fashion | 4.87 |
| Coach | Accessories (Bags, Eyewear, Etc.) | 4.87 |
| ESPN | Entertainment & Media | 4.55 |
| Spotify Music | Entertainment & Media | 4.35 |
| Taco Bell | Restaurants & Food Service | 4.35 |
| Margaritaville | Apparel & Fashion | 4.11 |
| Coors | Alcoholic Beverages | 3.90 |
| Beats Electronics | Audio & Music Gear | 3.83 |
| Abercrombie & Fitch | Apparel & Fashion | 3.80 |
| OLD NAVY | Apparel & Fashion | 3.58 |
| MTV | Entertainment | 3.32 |
| Gatorade | Beverages | 3.32 |
| ASOS | Apparel & Fashion | 3.05 |
| Dr. Martens | Apparel & Fashion | 3.00 |
| Nickelodeon | Entertainment | 2.96 |
| FashionNova | Apparel & Fashion | 2.88 |
| NBC | Entertainment & Media | 2.85 |
| Kylie Cosmetics | Beauty & Personal Care | 2.63 |
| Bentley | Automotive | 2.60 |
| Carhartt | Apparel & Fashion | 2.57 |
| Lululemon Athletica | Apparel & Fashion | 2.52 |
| Chrysler | Automotive | 2.48 |
| Fenty beauty | Beauty & Personal Care | 2.48 |
| Paramount Pictures | Entertainment & Media | 2.45 |
| Chipotle Mexican Grill | Restaurants & Food Service | 2.43 |
| Target | Apparel | 2.34 |
| Tinder | Technology | 2.31 |
| Forever 21 | Apparel & Fashion | 2.31 |
| Showtime | Entertainment | 2.29 |
| Kodak | Cameras & Photography | 2.15 |
| Cadillac | Automotive | 2.14 |
Official Profiles
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LoginArtist: Caye
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-04)
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| Aired At | Song | Station | Location | Duration (s) |
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Popularity (2025-10-03)
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