Cassyette
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,489,886
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 18:59:18 UTC
Genres
Scores
Biography
As a professional music writer, I specialize in crafting engaging and informative content about various genres, artists, and music trends. With a passion for music and a keen ear for detail, I aim to deliver compelling reviews, features, and interviews that resonate with readers and capture the essence of the music world.
Whether exploring the latest chart-topping hits or diving deep into underground scenes, I strive to provide insightful analysis and thoughtful commentary that celebrates the power and diversity of music. By staying current with industry developments and maintaining a strong understanding of music theory and history, I bring a unique perspective to my writing that engages music enthusiasts and sparks meaningful conversations about the art form.
Cassyette reaches 18-24 & 25-34 audiences concentrated in UNITED STATES, UNITED KINGDOM, RUSSIA. The demographic tilt is heavily female (61%), making the message easy to tune without losing breadth. Tiktok delivers the top exposure at 106,700 avg views per post, and Tiktok maintains ongoing rapport. Affinity proximity to Impericon, Sugarpill Cosmetics, Arctic Fox hair Color suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,489,886 · Engagements 14,247 · Rate 1.0% Posts 291 · Views 112,017 · Avg Likes 13,408 · Avg Comments 224 · Avg Views 112,017 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 31% 35-44: 7% 13-17: 7% |
Largest: 18-24 (53%); next: 25-34 (31%) |
| Gender Split |
Female: 61% Male: 39% Non-binary/Other: 0% |
Skews female (61%) |
| Top Countries |
UNITED STATES (24%) UNITED KINGDOM (21%) RUSSIA (4%) FRANCE (4%) BRAZIL (4%) |
Top regions: UNITED STATES (24%), UNITED KINGDOM (21%), RUSSIA (4%) |
| Platform Engagement | Instagram: 5,047 avg likes/post · Tiktok: 106,700 avg views/post · Youtube: 5,317 avg views/post | Best reach: Tiktok 106,700 avg views; best engagement: Tiktok 7,997 avg likes |
Top Brand Affinities
Impericon
Sugarpill Cosmetics
Arctic Fox hair Color
Nasty Gal
Depop
Beauty Bay
Lime Crime
MISSGUIDED
boohoo
All Saints
Vivienne Westwood
Dr. Martens
| Brand | Category | Score |
|---|---|---|
| Impericon | 58.25 | |
| Sugarpill Cosmetics | 32.10 | |
| Arctic Fox hair Color | 25.64 | |
| Nasty Gal | 15.13 | |
| Depop | 14.61 | |
| Beauty Bay | 14.12 | |
| Lime Crime | 14.07 | |
| MISSGUIDED | 13.17 | |
| boohoo | 11.78 | |
| All Saints | 11.73 | |
| Vivienne Westwood | 10.67 | |
| Dr. Martens | 9.51 | |
| ASOS | 8.93 | |
| Selfridges | 7.83 | |
| River Island | 7.76 | |
| Glossier | 7.44 | |
| Urban Outfitters | 7.37 | |
| Barbie | 7.09 | |
| The Last of Us | 6.53 | |
| Hot Topic | 6.32 | |
| Topshop | 5.69 | |
| The Witcher | 5.53 | |
| Ableton | 5.41 | |
| Alexander McQueen | 5.08 | |
| Resident Evil | 4.94 | |
| Fenty beauty | 4.83 | |
| NYX Cosmetics | 4.79 | |
| Primark | 4.60 | |
| NARS Cosmetics | 4.36 | |
| Urban Decay Cosmetics | 4.24 | |
| BH Cosmetics | 4.14 | |
| Kiko | 4.10 | |
| Final Fantasy | 3.97 | |
| Showtime | 3.88 | |
| Too Faced Cosmetics | 3.84 | |
| Benefit Cosmetics | 3.83 | |
| Anastasia Beverly Hills | 3.76 | |
| Monster Beverage | 3.64 | |
| Comedy Central | 3.51 | |
| Kylie Cosmetics | 3.49 | |
| Lush | 3.46 | |
| Coachella | 3.45 | |
| Moschino | 3.43 | |
| Lollapalooza | 3.39 | |
| Polaroid | 3.38 | |
| Sunnies Studios | 3.24 | |
| Prismacolor | 3.22 | |
| Pull&Bear | 3.15 | |
| Marc Jacobs | 3.11 | |
| Kodak | 2.95 |
Official Profiles
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LoginArtist: Cassyette
The map shows every radio station that aired Cassyette today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-19)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-19 07:14:49 | Mayhem | North Manchester FM | Manchester, GB | 149 |
| 2025-08-19 01:05:56 | Sad Girl Summer | Kerrang! | London, GB | 186 |
| 2025-08-19 00:42:24 | Sad Girl Summer | North Manchester FM | Manchester, GB | 192 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |