cassö
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
86,683
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 20:04:48 UTC
Genres
Scores
Biography
Following the success of "PRADA," Cassö remixed tracks for Calvin Harris and Tate McRae and collaborated with David Guetta on a remix of his hit. His subsequent single, "Zeros" featuring Jazzy and Headie One, achieved over 10 million streams. Cassö's dynamic DJ performances have taken him to over 100 shows in 19 countries, including renowned venues like Creamfields, World Cup Dome, Parookaville, Watergate in Berlin, and Ibiza Rocks. Looking ahead to 2025, Cassö plans to release new music with prominent artists and embark on an Australasia tour, followed by appearances at major European festivals.
cassö indexes high with fans in the 18-24 range in UNITED KINGDOM, UNITED STATES, POLAND. The skew is heavily male (63%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 36,050 avg views per post; Tiktok rounds out day-to-day engagement. The brand graph leans toward Pioneer, Mixcloud, Trancefamily, making streetwear, music platforms, and lifestyle products a natural test bed. Choose cassö when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 86,683 · Engagements 2,274 · Rate 2.6% Posts 258 · Views 36,542 · Avg Likes 2,064 · Avg Comments 52 · Avg Views 36,542 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 42% 25-34: 39% 35-44: 11% 45-64: 4% |
Largest: 18-24 (42%); next: 25-34 (39%) |
| Gender Split |
Female: 37% Male: 63% Non-binary/Other: 0% |
Skews male (63%) |
| Top Countries |
UNITED KINGDOM (17%) UNITED STATES (12%) POLAND (7%) IRELAND (7%) FRANCE (4%) |
Top regions: UNITED KINGDOM (17%), UNITED STATES (12%), POLAND (7%) |
| Platform Engagement | Instagram: 550 avg likes/post · Tiktok: 36,050 avg views/post · Youtube: 492 avg views/post | Best reach: Tiktok 36,050 avg views; best engagement: Tiktok 1,484 avg likes |
Top Brand Affinities
Pioneer
Mixcloud
Trancefamily
Warner Music
Ableton
SoundCloud
ITV
Tomorrowland
All Saints
Deliveroo
Amazon Music
Tate Modern
| Brand | Category | Score |
|---|---|---|
| Pioneer | 53.37 | |
| Mixcloud | 46.36 | |
| Trancefamily | 39.08 | |
| Warner Music | 36.91 | |
| Ableton | 35.71 | |
| SoundCloud | 28.39 | |
| ITV | 17.12 | |
| Tomorrowland | 16.84 | |
| All Saints | 16.57 | |
| Deliveroo | 15.30 | |
| Amazon Music | 14.56 | |
| Tate Modern | 14.55 | |
| Spotify Music | 11.70 | |
| MISSGUIDED | 9.65 | |
| Zimmermann | 9.57 | |
| boohoo | 9.46 | |
| Sennheiser | 9.32 | |
| Stella McCartney | 8.55 | |
| Easyjet | 8.54 | |
| Marni | 8.28 | |
| Coachella | 7.66 | |
| Seat | 7.62 | |
| Pro Tools | 7.17 | |
| ASOS | 6.85 | |
| Lollapalooza | 6.75 | |
| Vauxhall | 6.65 | |
| Free People | 6.30 | |
| Stüssy | 6.17 | |
| River Island | 6.07 | |
| Dr. Martens | 5.86 | |
| Primark | 5.77 | |
| Selfridges | 5.68 | |
| Beats Electronics | 5.49 | |
| Abercrombie & Fitch | 5.39 | |
| Carlsberg | 5.38 | |
| Urban Outfitters | 4.91 | |
| Tesco | 4.81 | |
| Ryanair | 4.68 | |
| Polo Ralph Lauren | 4.61 | |
| Guinness | 4.60 | |
| Anthropologie | 4.33 | |
| MTV | 4.30 | |
| Heinz | 4.23 | |
| Coach | 4.05 | |
| Haima | 4.02 | |
| Bacardi | 3.99 | |
| shein | 3.99 | |
| Stradivarius | 3.98 | |
| Showtime | 3.82 | |
| Harrods | 3.80 |
Official Profiles
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LoginArtist: cassö
The map shows every radio station that aired cassö today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 10:03:54 | Beautiful People (Cassö Remix) | Radio Star (Est) | Belfort, FR | 159 |
| 2025-08-21 10:03:39 | Zeros | NRJ Électro | Paris, FR | 131 |
| 2025-08-21 10:03:21 | Prada (Extended) | Capital FM Moscow | Moscow, RU | 129 |
| 2025-08-21 09:57:05 | Beautiful People (Cassö Remix) | Enjoy 33 | Bordeaux, FR | 135 |
| 2025-08-21 09:56:44 | Prada (Extended) | Das Neue Rsa Radio | Frankfurt, DE | 227 |
| 2025-08-21 09:56:38 | Prada (Extended) | Charivari 98.6 | Nürnberg, DE | 238 |
| 2025-08-21 09:56:29 | Prada (Extended) | Radio Gong 97,1 Nürnberg | Nürnberg, DE | 243 |
| 2025-08-21 09:56:21 | Prada (Extended) | WDR Funkhaus Europa | Cologne, DE | 242 |
| 2025-08-21 09:48:39 | Beautiful People (Cassö Remix) | Radyo Fenomen | Istanbul, TR | 163 |
| 2025-08-21 09:48:04 | Prada (Extended) | Top Radio | Poperinge, BE | 155 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |