Carlo Lio

Carlo Lio

Country: CA

Influential: 51.04% Fanbase: 29.37% Trending: 61.88%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 231.82% • Very Strong

As of 2025-09-09

75,345

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Updated 2025-10-03 18:48:58 UTC

Genres

electronicdancecanadian electronictech housecanadian houseelectronichousetechno

Scores

Score: DMDB 51.00% | Fanbase 29.40% | Trending 61.90% | CAREER STAGE: MID_LEVEL

Biography

If music is the Universal language then Toronto Native, Carlo Lio is surely multilingual. It is this universal appeal that has allowed Carlo to speak to so many people without ever having to say a word. His ability to capture sounds and emit them so expressively is a gift. Music has always been a priority in Carlo’s life; anyone who witnesses him gracing the decks can attest to this. Carlo can turn a careful observer into a dancer through the raw emotion and passion in his music. Music is a language; it is a means of connectivity, intimacy and communication and Carlo has brilliantly captured and shared this with his fans.

As a DJ, producer: & businessman. His continued efforts both in and out of the booth have paid off. Teaming up with studio partner Nathan Barato to create Rawthentic Music, Carlo has been pounding out numerous quality hits which have received plenty of local & International support. His unique signature style that’s driven by a relentless, sexy, hypnotic, techy groove is sure to leave you mesmerized.

Carlo has so instinctively tapped into that ‘human experience’ that millions of clubgoers have sought after and has taken so many on a journey into sound. With his flawless and imaginative mixing and his mind-blowing programming, Carlo preaches a gospel of repetitive beats. His fast, deep pulsing tech-house, or groovy, chuggy minimal are inspirational and he credits his latest sound to two of his most current influences; Mastiksoul, Marco Carola and Loco Dice.

Carlo emulates great confidence and is a strong visionary and leader in Toronto ’s club culture. If you have a yearning hunger for the beat, just open wide; Carlo will satisfy your mind, body and soul and leave you salivating for more.
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Carlo Lio Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Carlo Lio reaches 25-34 & 35-44 audiences concentrated in UNITED STATES, SPAIN, ITALY. The demographic tilt is heavily male (76%), making the message easy to tune without losing breadth. Instagram delivers the top exposure at 332 avg likes per post, and Instagram maintains ongoing rapport. Affinity proximity to Allen & Heath, Mixcloud, Pioneer suggests organic collaborations in streetwear, music platforms, and lifestyle products. This is a partner choice that trades on credibility rather than interruption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Carlo Lio score 0.44%Low bucket.
Brand: Allen & HeathBrand: MixcloudBrand: Pioneer
Followers:75,345
Engagements:332
Rate:0.4%
Posts:2,404
Views:0
Avg Likes:332
Avg Comments:49
Avg Views:0

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 75,345 · Engagements 332 · Rate 0.4%
Posts 2,404 · Views 0 · Avg Likes 332 · Avg Comments 49 · Avg Views 0
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 51%
35-44: 27%
18-24: 15%
45-64: 6%
Largest: 25-34 (51%); next: 35-44 (27%)
Gender Split Female: 24%
Male: 76%
Non-binary/Other: 0%
Skews male (76%)
Top Countries UNITED STATES (15%)
SPAIN (10%)
ITALY (10%)
MEXICO (6%)
CANADA (6%)
Top regions: UNITED STATES (15%), SPAIN (10%), ITALY (10%)
Platform Engagement Instagram: 332 avg likes/post best engagement: Instagram 332 avg likes

Top Brand Affinities

Allen & Heath
Score: 231.82
Mixcloud
Score: 126.51
Pioneer
Score: 96.60
Ableton
Score: 79.07
MOOG
Score: 60.49
Akai
Score: 36.73
Trancefamily
Score: 35.92
Sennheiser
Score: 28.42
SoundCloud
Score: 20.61
Tomorrowland
Score: 17.92
Scotiabank
Score: 15.54
Pro Tools
Score: 11.87
Brand Category Score
Allen & Heath 231.82
Mixcloud 126.51
Pioneer 96.60
Ableton 79.07
MOOG 60.49
Akai 36.73
Trancefamily 35.92
Sennheiser 28.42
SoundCloud 20.61
Tomorrowland 17.92
Scotiabank 15.54
Pro Tools 11.87
Beats Electronics 9.65
Amazon Music 9.48
LATAM 7.86
American Airlines 5.83
Spotify Music 5.71
Jagermeister 5.58
Coachella 4.74
Garnier 4.01
Budweiser 3.81
Heineken 3.67
Stüssy 3.35
Red Bull 3.31
Summit Entertainment 3.24
Bacardi 3.13
NHL 3.04
Lollapalooza 2.35
MTV 2.35
musical.ly 2.18
Jack Daniels 2.15
Ray-Ban 1.92
Aperol 1.92
Showtime 1.85
Ubisoft 1.82
Warner Bros 1.81
GoPro 1.77
Guess 1.72
The North Face 1.68
Guinness 1.67
Jaguar 1.64
Versace 1.60
Sneakerhead 1.53
Los Angeles Lakers 1.51
Grand Theft Auto 1.50
Volkswagen 1.48
Tesla Motors 1.45
Supreme 1.40
Lamborghini 1.40
Coca-Cola 1.39

Official Profiles

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Artist: Carlo Lio

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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