Carl Cox
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-15
454,100
Social Media Followers
As of 2025-08-15
00:00:00
Hours Airplay
Updated 2025-10-03 21:50:03 UTC
Genres
Scores
Biography
Born in Manchester in 1962 to Barbadian parents, Cox began his DJ career at a young age and quickly rose to fame during the acid house explosion in the late '80s. By the early '90s, he had secured a production deal, achieved chart success, and established his own record label and DJ agency. Cox's genre-defining mix compilations and studio albums further solidified his legacy in the electronic music scene, showcasing his evolution from hardcore rave to soulful house and techno.
Carl Cox resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, MEXICO, SPAIN. The demographic is heavily male (83%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 22,600 avg views per post; Tiktok amplifies the conversation around drops and moments. Affinity adjacency with Pioneer DJ, Ableton, Native Instruments maps cleanly into DJ equipment and accessories, Music production software, Merchandise (clothing, accessories). That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 454,100 · Engagements 1,267 · Rate 0.3% Posts 359 · Views 25,151 · Avg Likes 1,111 · Avg Comments 35 · Avg Views 25,151 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 41% 18-24: 38% 35-44: 14% 45-64: 3% |
Largest: 25-34 (41%); next: 18-24 (38%) |
| Gender Split |
Female: 17% Male: 83% Non-binary/Other: 0% |
Skews male (83%) |
| Top Countries |
UNITED STATES (9%) MEXICO (7%) SPAIN (7%) ITALY (7%) BRAZIL (6%) |
Top regions: UNITED STATES (9%), MEXICO (7%), SPAIN (7%) |
| Platform Engagement | Tiktok: 22,600 avg views/post · Youtube: 2,551 avg views/post | Best reach: Tiktok 22,600 avg views; best engagement: Tiktok 1,037 avg likes |
Top Brand Affinities
Recommendations
Products & Services
- DJ equipment and accessories
- Music production software
- Merchandise (clothing, accessories)
- Vinyl records and collectibles
- Streaming service subscriptions
- Event tickets and VIP packages
- Collaborative music projects
- Online music courses and workshops
Marketing Angles
- Highlighting live performance experiences
- Engaging storytelling about music evolution
- Leveraging nostalgia from the disco and rave eras
- Promoting community and connection through music
- Utilizing social media for behind-the-scenes content
- Collaborating with emerging artists in electronic genres
Content Themes
- DJ mixing tutorials and tips
- Behind-the-scenes of live shows
- Interviews with other electronic artists
- Exploring the history of electronic music
- Fan engagement through Q&A sessions
- Showcasing remixes and collaborations
Partnership Brands
- Pioneer DJ
- Ableton
- Native Instruments
- Beatport
- Red Bull Music
- Sennheiser
- SoundCloud
- Spotify
- Insomniac Events
- Coca-Cola
- Bose
- Heineken
- Monster Energy
- Adidas
- Nike
- Vans
- H&M
- Apple Music
- Tidal
- YouTube
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Carl Cox
The map shows every radio station that aired Carl Cox today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
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Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 08:37:14 | Finder (Carl Cox Remix) | Beat FM | Lisbon, PT | 177 |
| 2025-08-21 08:32:06 | Finder (Carl Cox Remix) | La X | Medellín, CO | 209 |
| 2025-08-21 04:07:03 | Permission to Smoke - DJ Spen's Cheeba Cheeba Mix | Radio Party Groove | Novara, IT | 258 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |