
Cardi B
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-08-11
211,980,428
Social Media Followers
As of 2025-08-11
00:00:00
Hours Airplay
2025-10-07 18:49:05 UTC
Genres
Biography
Cardi B commands interest from 18-24 & 25-34 audiences in UNITED STATES, INDIA, NIGERIA. With a heavily female (63%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (2,200,000 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Palm Angels, JACQUEMUS, Benihana points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 211,980,428 · Engagements 1,521,914 · Rate 0.7% Posts 2,195 · Views 2,832,128 · Avg Likes 1,501,314 · Avg Comments 30,608 · Avg Views 2,832,128 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 57% 25-34: 27% 13-17: 10% 35-44: 5% |
Largest: 18-24 (57%); next: 25-34 (27%) |
Gender Split |
Female: 63% Male: 37% Non-binary/Other: 0% |
Skews female (63%) |
Top Countries |
UNITED STATES (34%) INDIA (5%) NIGERIA (4%) BRAZIL (4%) PHILIPPINES (4%) |
Top regions: UNITED STATES (34%), INDIA (5%), NIGERIA (4%) |
Platform Engagement | Instagram: 1,240,059 avg likes/post · Tiktok: 2,200,000 avg views/post · Youtube: 632,128 avg views/post | Best reach: Tiktok 2,200,000 avg views; best engagement: Instagram 1,240,059 avg likes |
Top Brand Affinities
Palm Angels
JACQUEMUS
Benihana
Steve Madden
Alexander McQueen
Barbie
boohoo
Coach
Milani Cosmetics
Gerber
Maybach
Urban Outfitters
Brand | Category | Score |
---|---|---|
Palm Angels | Apparel & Fashion | 15.85 |
JACQUEMUS | Apparel & Fashion | 9.54 |
Benihana | Restaurants & Food Service | 8.40 |
Steve Madden | Apparel & Fashion | 7.65 |
Alexander McQueen | Apparel & Fashion | 7.40 |
Barbie | Toys & Games | 7.40 |
boohoo | Apparel & Fashion | 6.99 |
Coach | Accessories (Bags, Eyewear, Etc.) | 6.38 |
Milani Cosmetics | Beauty & Personal Care | 5.79 |
Gerber | Baby, Kids & Maternity | 5.78 |
Maybach | Automotive | 5.45 |
Urban Outfitters | Apparel & Fashion | 5.28 |
Champion | Apparel & Fashion | 5.04 |
FashionNova | Apparel & Fashion | 4.82 |
NARS Cosmetics | Beauty & Personal Care | 4.62 |
Marc Jacobs | Apparel & Fashion | 4.34 |
NORDSTROM | Apparel & Fashion | 3.86 |
BH Cosmetics | Beauty & Personal Care | 3.83 |
Verizon | Telecom & Internet Services | 3.69 |
OLD NAVY | Apparel & Fashion | 3.67 |
Dolce & Gabbana | Apparel & Fashion | 3.63 |
Timberland | Apparel & Fashion | 3.60 |
Hennessy | Alcoholic Beverages | 3.44 |
Fenty beauty | Beauty & Personal Care | 3.40 |
TOM FORD | Luxury & Designer | 3.31 |
Hermès | Luxury & Designer | 2.92 |
shein | Apparel & Fashion | 2.91 |
Kodak | Cameras & Photography | 2.85 |
BALMAIN | Apparel & Fashion | 2.85 |
Dr. Martens | Apparel & Fashion | 2.80 |
NBC | Entertainment & Media | 2.76 |
Lululemon Athletica | Apparel & Fashion | 2.75 |
Benefit Cosmetics | Beauty & Personal Care | 2.74 |
Kylie Cosmetics | Beauty & Personal Care | 2.73 |
Urban Decay Cosmetics | Beauty & Personal Care | 2.73 |
GIVENCHY | Apparel & Fashion | 2.70 |
Burberry | Apparel & Fashion | 2.51 |
SheInside | Apparel & Fashion | 2.50 |
Fendi | Luxury & Designer | 2.45 |
Forever 21 | Apparel & Fashion | 2.39 |
ASOS | Apparel & Fashion | 2.38 |
Christian Louboutin | Apparel & Fashion | 2.33 |
Anastasia Beverly Hills | Beauty & Personal Care | 2.30 |
Make Up For Ever | Beauty & Personal Care | 2.29 |
Target | Apparel | 2.28 |
Versace | Apparel & Fashion | 2.25 |
H&M | Apparel & Fashion | 2.19 |
Bershka | Apparel & Fashion | 2.17 |
Under Armour | Apparel & Fashion | 2.17 |
Coachella | Apparel & Fashion | 2.12 |
Official Profiles
Login to view Contact
LoginArtist: Cardi B
The map shows every radio station that aired Cardi B today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
Aired At | Song | Station | Location | Duration (s) |
---|---|---|---|---|
2025-08-21 18:17:09 | Girls Like You (feat. Cardi B) - Cardi B Version | Nice Radio | Ashburton, FR | 203 |
2025-08-21 18:16:15 | Girls Like You (feat. Cardi B) - Cardi B Version | WFLZ | Tampa, FL, US | 5 |
2025-08-21 18:14:02 | Outside | WHTA-FM | Mableton, GA, US | 187 |
2025-08-21 18:10:32 | Puntería | Zip FM | Vilnius, LT | 176 |
2025-08-21 18:09:57 | Finesse - Remix; feat. Cardi B | Studio92 | Lima, PE | 7 |
2025-08-21 18:09:49 | Imaginary Playerz | LITT Hip-Hop | Los Angeles, US | 198 |
2025-08-21 18:06:46 | Outside - Acapella | Virgin Radio - Oman | Mascate, OM | 195 |
2025-08-21 18:06:03 | Outside | 92Q Jams Baltimore | Baltimore, MD, US | 203 |
2025-08-21 18:05:05 | Puntería | Radio Orbital | Lisbon, PT | 167 |
2025-08-21 18:03:42 | Outside | WHHL | St. Louis, MO, US | 203 |
Popularity (2025-10-06)
Platform | % |
---|---|
No data. |