Callista Clark

Callista Clark

Country: US | Gender: female

Influential: 50.18% Fanbase: 22.54% Trending: 63.99%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

Ariat • 29.40% • Very Strong

As of 2025-09-08

418,403

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 18:51:28 UTC

Genres

popcountry popcountrycountrycontemporary country

Scores

Score: DMDB 50.20% | Fanbase 22.50% | Trending 64.00% | CAREER STAGE: MID_LEVEL

Biography

Callista Clark's debut album Real To Me: The Way I Feel, produced by Nathan Chapman, showcases her as a talented songwriter and singer. With a mix of strength and vulnerability, she delivers pointed lyrics on tracks like "Brave Girl" and "Gave It Back Broken," solidifying her position as a rising star in the country music scene. Named to various prestigious lists and programs, including Opry NextStage and CMT's Next Women of Country, Callista has already made a significant impact in the industry. Stay updated on her journey through her website and social media platforms.

Callista Clark's debut album Real To Me: The Way I Feel, produced by Nathan Chapman, showcases her as a talented songwriter and singer. With a mix of strength and vulnerability, she delivers pointed lyrics on tracks like "Brave Girl" and "Gave It Back Broken," solidifying her position as a rising star in the country music scene. Named to various prestigious lists and programs, including Opry NextStage and CMT's Next Women of Country, Callista has already made a significant impact in the industry. Stay updated on her journey through her website and social media platforms.
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Callista Clark Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Callista Clark indexes high with fans in the 18-24 range in UNITED STATES, CANADA, NIGERIA. The skew is female-leaning (54%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 2,176 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Ariat, Live Nation, Sennheiser, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Callista Clark when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Callista Clark score 0.26%Low bucket.
Brand: AriatBrand: Live NationBrand: Sennheiser
Followers:418,403
Engagements:1,099
Rate:0.3%
Posts:1,795
Views:3,466
Avg Likes:1,033
Avg Comments:89
Avg Views:3,466

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 418,403 · Engagements 1,099 · Rate 0.3%
Posts 1,795 · Views 3,466 · Avg Likes 1,033 · Avg Comments 89 · Avg Views 3,466
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 36%
25-34: 30%
35-44: 16%
45-64: 12%
Largest: 18-24 (36%); next: 25-34 (30%)
Gender Split Female: 54%
Male: 46%
Non-binary/Other: 0%
Skews female (54%)
Top Countries UNITED STATES (57%)
CANADA (6%)
NIGERIA (6%)
UNITED KINGDOM (4%)
BRAZIL (4%)
Top regions: UNITED STATES (57%), CANADA (6%), NIGERIA (6%)
Platform Engagement Instagram: 686 avg likes/post · Tiktok: 2,176 avg views/post · Youtube: 1,290 avg views/post Best reach: Tiktok 2,176 avg views; best engagement: Instagram 686 avg likes

Top Brand Affinities

Ariat
Score: 29.40
Live Nation
Score: 24.41
Sennheiser
Score: 10.84
Free People
Score: 9.38
Amazon Music
Score: 8.53
NBC
Score: 8.45
Delta
Score: 7.99
Verizon
Score: 7.05
Publix
Score: 6.87
T.J. Maxx
Score: 6.64
Chick-fil-A
Score: 6.62
Margaritaville
Score: 6.52
Brand Category Score
Ariat 29.40
Live Nation 24.41
Sennheiser 10.84
Free People 9.38
Amazon Music 8.53
NBC 8.45
Delta 7.99
Verizon 7.05
Publix 6.87
T.J. Maxx 6.64
Chick-fil-A 6.62
Margaritaville 6.52
Kroger 6.35
The Home Depot 5.55
Steve Madden 5.53
Coors 5.43
iHeartRadio Music Awards 5.21
HomeGoods 4.99
NHL 4.84
Bud Light 4.50
Busch 4.50
American Airlines 4.48
American Eagle 4.39
Target 4.33
Anthropologie 4.30
Taco Bell 4.28
OLD NAVY 4.25
Carhartt 3.77
Walmart 3.65
Philips 3.49
Spotify Music 3.15
ESPN 2.77
Lululemon Athletica 2.71
Uber 2.71
Costco 2.61
Bentley 2.59
Coachella 2.56
Urban Outfitters 2.48
Jeep 2.43
NFL 2.33
Under Armour 2.25
AMC 2.16
shein 2.14
Showtime 2.06
Cadillac 1.99
Sunnies Studios 1.93
Paramount Pictures 1.93
Beats Electronics 1.92
Make Up For Ever 1.89
Chrysler 1.87

Official Profiles

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Artist: Callista Clark

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Aired At Song Station Location Duration (s)
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Popularity (2025-10-02)

Platform%
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