
Callista Clark
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
418,403
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 18:51:28 UTC
Genres
Scores
Biography
Callista Clark's debut album Real To Me: The Way I Feel, produced by Nathan Chapman, showcases her as a talented songwriter and singer. With a mix of strength and vulnerability, she delivers pointed lyrics on tracks like "Brave Girl" and "Gave It Back Broken," solidifying her position as a rising star in the country music scene. Named to various prestigious lists and programs, including Opry NextStage and CMT's Next Women of Country, Callista has already made a significant impact in the industry. Stay updated on her journey through her website and social media platforms.
Callista Clark indexes high with fans in the 18-24 range in UNITED STATES, CANADA, NIGERIA. The skew is female-leaning (54%), which clarifies product positioning and tone. Momentum is most visible on Tiktok with 2,176 avg views per post; Instagram rounds out day-to-day engagement. The brand graph leans toward Ariat, Live Nation, Sennheiser, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Callista Clark when the KPI is cultural lift plus measurable fan actions.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 418,403 · Engagements 1,099 · Rate 0.3% Posts 1,795 · Views 3,466 · Avg Likes 1,033 · Avg Comments 89 · Avg Views 3,466 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 36% 25-34: 30% 35-44: 16% 45-64: 12% |
Largest: 18-24 (36%); next: 25-34 (30%) |
Gender Split |
Female: 54% Male: 46% Non-binary/Other: 0% |
Skews female (54%) |
Top Countries |
UNITED STATES (57%) CANADA (6%) NIGERIA (6%) UNITED KINGDOM (4%) BRAZIL (4%) |
Top regions: UNITED STATES (57%), CANADA (6%), NIGERIA (6%) |
Platform Engagement | Instagram: 686 avg likes/post · Tiktok: 2,176 avg views/post · Youtube: 1,290 avg views/post | Best reach: Tiktok 2,176 avg views; best engagement: Instagram 686 avg likes |
Top Brand Affinities
Ariat
Live Nation
Sennheiser
Free People
Amazon Music
NBC
Delta
Verizon
Publix
T.J. Maxx
Chick-fil-A
Margaritaville
Brand | Category | Score |
---|---|---|
Ariat | 29.40 | |
Live Nation | 24.41 | |
Sennheiser | 10.84 | |
Free People | 9.38 | |
Amazon Music | 8.53 | |
NBC | 8.45 | |
Delta | 7.99 | |
Verizon | 7.05 | |
Publix | 6.87 | |
T.J. Maxx | 6.64 | |
Chick-fil-A | 6.62 | |
Margaritaville | 6.52 | |
Kroger | 6.35 | |
The Home Depot | 5.55 | |
Steve Madden | 5.53 | |
Coors | 5.43 | |
iHeartRadio Music Awards | 5.21 | |
HomeGoods | 4.99 | |
NHL | 4.84 | |
Bud Light | 4.50 | |
Busch | 4.50 | |
American Airlines | 4.48 | |
American Eagle | 4.39 | |
Target | 4.33 | |
Anthropologie | 4.30 | |
Taco Bell | 4.28 | |
OLD NAVY | 4.25 | |
Carhartt | 3.77 | |
Walmart | 3.65 | |
Philips | 3.49 | |
Spotify Music | 3.15 | |
ESPN | 2.77 | |
Lululemon Athletica | 2.71 | |
Uber | 2.71 | |
Costco | 2.61 | |
Bentley | 2.59 | |
Coachella | 2.56 | |
Urban Outfitters | 2.48 | |
Jeep | 2.43 | |
NFL | 2.33 | |
Under Armour | 2.25 | |
AMC | 2.16 | |
shein | 2.14 | |
Showtime | 2.06 | |
Cadillac | 1.99 | |
Sunnies Studios | 1.93 | |
Paramount Pictures | 1.93 | |
Beats Electronics | 1.92 | |
Make Up For Ever | 1.89 | |
Chrysler | 1.87 |
Official Profiles
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LoginArtist: Callista Clark
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Total Streams
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Radio Spins (2025-10-03)
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Popularity (2025-10-02)
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