Cailin Russo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
440,069
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 20:17:13 UTC
Genres
Scores
Biography
In addition to her music career, Cailin is a prominent figure in the LA creative scene, recognized for her modeling work with brands like I AM GIA and Skims, as well as her front-row presence at fashion weeks in New York and Paris. With features in publications such as Galore and Rolling Stone, Cailin is establishing herself as an innovative force in pop music, blending contemporary sound with a timeless appeal.
Cailin Russo resonates with 18-24 & 25-34 audiences and sustains presence in UNITED STATES, BRAZIL, MEXICO. The demographic is heavily female (57%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 4,754 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Ann Demeulemeester, Courrèges, Jeffrey Campbell maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 440,069 · Engagements 602 · Rate 0.1% Posts 602 · Views 5,484 · Avg Likes 588 · Avg Comments 26 · Avg Views 5,484 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 59% 25-34: 25% 13-17: 8% 35-44: 7% |
Largest: 18-24 (59%); next: 25-34 (25%) |
| Gender Split |
Female: 57% Male: 43% Non-binary/Other: 0% |
Skews female (57%) |
| Top Countries |
UNITED STATES (31%) BRAZIL (7%) MEXICO (6%) UNITED KINGDOM (6%) ARGENTINA (4%) |
Top regions: UNITED STATES (31%), BRAZIL (7%), MEXICO (6%) |
| Platform Engagement | Instagram: 477 avg likes/post · Tiktok: 4,754 avg views/post · Youtube: 730 avg views/post | Best reach: Tiktok 4,754 avg views; best engagement: Instagram 477 avg likes |
Top Brand Affinities
Ann Demeulemeester
Courrèges
Jeffrey Campbell
Blumarine
Jean Paul Gaultier
Motel Rocks
Roberto Cavalli Newborn
Cult Gaia
Agent Provocateur
Jil Sander
David Yurman
Thom Browne
| Brand | Category | Score |
|---|---|---|
| Ann Demeulemeester | 164.34 | |
| Courrèges | 89.94 | |
| Jeffrey Campbell | 65.56 | |
| Blumarine | 58.28 | |
| Jean Paul Gaultier | 57.79 | |
| Motel Rocks | 57.08 | |
| Roberto Cavalli Newborn | 54.07 | |
| Cult Gaia | 46.05 | |
| Agent Provocateur | 40.47 | |
| Jil Sander | 39.34 | |
| David Yurman | 34.22 | |
| Thom Browne | 30.99 | |
| Next Model Management | 30.20 | |
| Vivienne Westwood | 27.42 | |
| Marni | 24.93 | |
| GENTLE MONSTER | 22.72 | |
| Oribe | 20.59 | |
| Loewe | 19.50 | |
| Armani Beauty | 18.86 | |
| Manolo Blahnik | 18.05 | |
| All Saints | 16.90 | |
| Stella McCartney | 15.14 | |
| REVOLVE | 14.89 | |
| Free People | 14.23 | |
| Glossier | 13.93 | |
| Nasty Gal | 13.84 | |
| Sandro | 13.14 | |
| Brandy Melville | 12.15 | |
| Alexander Wang | 11.77 | |
| Coach | 11.46 | |
| Dsquared | 11.11 | |
| JACQUEMUS | 10.68 | |
| Depop | 10.45 | |
| Zalando | 10.22 | |
| Madewell | 10.18 | |
| Urban Outfitters | 10.07 | |
| Acne Studios | 10.06 | |
| Tory Burch | 9.29 | |
| Maison Margiela | 9.18 | |
| Amazon Music | 8.51 | |
| Coachella | 8.47 | |
| UGG | 8.31 | |
| Lanvin | 7.63 | |
| J.Crew | 7.31 | |
| Barbie | 7.31 | |
| Miu Miu | 7.16 | |
| iHeartRadio Music Awards | 6.79 | |
| Ableton | 6.37 | |
| Leica | 6.35 | |
| Ferragamo | 6.34 |
Official Profiles
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LoginArtist: Cailin Russo
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
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|---|---|---|---|---|
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Popularity (2025-10-02)
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