Busy P

Busy P — electronic artist from FR.

Pedro "Busy P" Winter, a Paris native, has been DJing since 1995 and founded Ed Banger records in 2003. Known as a prominent figure in the French Touch music…

Influence: 53.45% Fanbase: 32.75% Trending: 63.80% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

MOOG • 51.00% • Very Strong

As of 2025-08-16

263,324

Social Media Followers

As of 2025-08-16

00:00:00

Hours Airplay

2025-10-08 05:53:52 UTC

Genres

electronicelectronicelectro housefilter househousedance

Biography

Pedro "Busy P" Winter, a Paris native, has been DJing since 1995 and founded Ed Banger records in 2003. Known as a prominent figure in the French Touch music scene, Winter was honored as a "Chevalier" of the "Ordre des arts et des lettres" by the French Minister of Culture in 2016. He also previously managed Daft Punk from 1996 to 2008 and operates under the motto "To protect & entertain."

Winter, also referred to as Busy P, is a respected DJ and head of Ed Banger records, a label he established in 2003. Recognized as an ambassador of the "French Touch" music genre by the New York Times, he received the prestigious title of "Chevalier" of the "Ordre des arts et des lettres" from the French Minister of Culture in 2016. Notably, Winter served as the manager of Daft Punk from 1996 to 2008 and upholds the motto "To protect & entertain" in his music endeavors.

Top Brand Affinities

Report Date: 2025-08-16

Busy P indexes high with fans in the 25-34 range in FRANCE, UNITED STATES, UNITED KINGDOM. The skew is heavily male (73%), which clarifies product positioning and tone. Momentum is most visible on Instagram with 4,222 avg likes per post; Instagram rounds out day-to-day engagement. The brand graph leans toward MOOG, Accor Hotels, Mixcloud, making DJ equipment and accessories, Music production software, Merchandise (apparel, accessories) a natural test bed. Choose Busy P when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Busy P score 1.60% — Moderate bucket.

Brand: MOOGBrand: Accor HotelsBrand: Mixcloud Product: DJ equipment and accessoriesProduct: Music production softwareProduct: Merchandise (apparel, accessories)

Followers:263,324

Engagements:4,222

Rate:1.6%

Posts:3,994

Avg Likes:4,222

Avg Comments:69

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 263,324 · Engagements 4,222 · Rate 1.6% Posts 3,994 · Views 0 · Avg Likes 4,222 · Avg Comments 69 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 48% 35-44: 23% 18-24: 20% 45-64: 6%	Largest: 25-34 (48%); next: 35-44 (23%)
Gender Split	Female: 27% Male: 73% Non-binary/Other: 0%	Skews male (73%)
Top Countries	FRANCE (33%) UNITED STATES (18%) UNITED KINGDOM (6%) MEXICO (5%) ITALY (3%)	Top regions: FRANCE (33%), UNITED STATES (18%), UNITED KINGDOM (6%)
Platform Engagement	Instagram: 4,222 avg likes/post	best engagement: Instagram 4,222 avg likes

Top Brand Affinities

MOOG

Automotive

Score: 51.00

Accor Hotels

Travel & Hospitality

Score: 38.23

Mixcloud

Entertainment & Media

Score: 36.59

Ableton

Audio & Music Gear

Score: 34.60

Akai

Consumer Electronics

Score: 29.06

Fnac

Entertainment & Media

Score: 28.36

Maison Kitsuné

Apparel & Fashion

Score: 27.77

Le coq sportif

Apparel & Fashion

Score: 27.10

Monoprix

Grocery & Pantry

Score: 25.00

Pioneer

Technology

Score: 23.06

Galeries Lafayette

Apparel & Fashion

Score: 19.23

Air France

Travel & Hospitality

Score: 16.59

Recommendations

Products & Services

DJ equipment and accessories
Music production software
Merchandise (apparel, accessories)
Vinyl records and collectibles
Concert tickets and VIP experiences
Streaming service subscriptions
Music festival passes
Collaborative music projects

Marketing Angles

Highlight Busy P's influence in the French Touch scene
Leverage nostalgia for Daft Punk's era
Promote exclusive behind-the-scenes content
Engage fans with interactive music production tutorials
Create partnerships with fashion brands for limited edition merch
Utilize social media for live Q&A sessions and fan interactions

Content Themes

Behind-the-scenes of music production
DJing tips and tricks
Spotlight on Ed Banger artists
Throwback posts featuring Daft Punk
Fan-generated content showcases
Collaborations with other artists

Partnership Brands

Ableton
Moog
Pioneer
Mixcloud
SoundCloud
Accor Hotels
Maison Kitsuné
Fnac
Air France
Tomorrowland
Sennheiser
Coachella
Pro Tools
Spotify Music
Garnier
Beats Electronics

Brand	Category	Score
MOOG	Automotive	51.00
Accor Hotels	Travel & Hospitality	38.23
Mixcloud	Entertainment & Media	36.59
Ableton	Audio & Music Gear	34.60
Akai	Consumer Electronics	29.06
Fnac	Entertainment & Media	28.36
Maison Kitsuné	Apparel & Fashion	27.77
Le coq sportif	Apparel & Fashion	27.10
Monoprix	Grocery & Pantry	25.00
Pioneer	Technology	23.06
Galeries Lafayette	Apparel & Fashion	19.23
Air France	Travel & Hospitality	16.59
Ricard	Alcoholic Beverages	15.51
A.P.C.	Apparel & Fashion	13.69
Jean Paul Gaultier	Apparel & Fashion	11.57
Sandro	Apparel & Fashion	11.54
Sennheiser	Audio & Music Gear	10.45
Pro Tools	Tools, DIY & Garden	10.25
Evian	Beverages	10.21
SoundCloud	Entertainment	10.15
Atmos	Apparel & Fashion	8.50
JACQUEMUS	Apparel & Fashion	8.24
Garnier	Beauty & Personal Care	8.06
Acne Studios	Apparel & Fashion	7.86
Coachella	Apparel & Fashion	7.60
Longchamp	Accessories (Bags, Eyewear, Etc.)	7.30
Montblanc	Luxury & Designer	6.67
Maison Margiela	Apparel & Fashion	6.63
Tomorrowland	Apparel & Fashion	6.54
Stüssy	Apparel & Fashion	6.41
PLAYMOBIL	Toys & Games	6.37
DeLorean Motor Company	Automotive	6.35
Loewe	Apparel & Fashion	5.99
Carhartt	Apparel & Fashion	5.82
KARL LAGERFELD	Apparel & Fashion	5.67
Leica	Cameras & Photography	5.46
Lollapalooza	Entertainment	5.25
Beats Electronics	Audio & Music Gear	5.07
Kodak	Cameras & Photography	4.75
Spotify Music	Entertainment & Media	4.69
Oculus	Consumer Electronics	4.50
Sega	Entertainment	4.00
Supreme	Apparel & Fashion	3.95
Moncler	Apparel & Fashion	3.90
Summit Entertainment	Entertainment	3.72
Fujifilm	Cameras & Photography	3.68
Yves Saint Laurent	Apparel & Fashion	3.67
Warner Bros	Entertainment	3.60
Columbia Pictures	Entertainment	3.56
Citroen	Automotive	3.52