Bullion
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
10,839
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
Updated 2025-10-03 17:14:27 UTC
Genres
Scores
Biography
On "Affection," Bullion embraces a more vulnerable approach, exploring themes of masculinity, intimacy, and contemporary concerns while incorporating old-world charms into the music. The album encourages listeners to consider how they perceive others while also urging them to care less about external opinions. Through this introspective journey, Bullion demonstrates his commitment to artistic exploration and emotional honesty.
Bullion speaks to 25-34 & 18-24 audiences with measurable traction in UNITED KINGDOM, FRANCE, UNITED STATES. Composition is heavily male (76%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (7,758 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Mixcloud, MOOG, Ableton, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 10,839 · Engagements 485 · Rate 4.5% Posts 1,269 · Views 7,758 · Avg Likes 475 · Avg Comments 21 · Avg Views 7,758 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 27% 35-44: 17% 45-64: 7% |
Largest: 25-34 (45%); next: 18-24 (27%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED KINGDOM (17%) FRANCE (15%) UNITED STATES (11%) JAPAN (8%) BRAZIL (6%) |
Top regions: UNITED KINGDOM (17%), FRANCE (15%), UNITED STATES (11%) |
| Platform Engagement | Instagram: 317 avg likes/post · Youtube: 7,758 avg views/post | Best reach: Youtube 7,758 avg views; best engagement: Instagram 317 avg likes |
Top Brand Affinities
Mixcloud
MOOG
Ableton
Marcelle
SoundCloud
Akai
Tate Modern
Eurostar
Fred Perry
Pioneer
Waitrose
Selfridges
| Brand | Category | Score |
|---|---|---|
| Mixcloud | 204.48 | |
| MOOG | 49.33 | |
| Ableton | 37.53 | |
| Marcelle | 23.97 | |
| SoundCloud | 22.24 | |
| Akai | 21.10 | |
| Tate Modern | 20.28 | |
| Eurostar | 12.46 | |
| Fred Perry | 12.14 | |
| Pioneer | 12.02 | |
| Waitrose | 12.00 | |
| Selfridges | 11.38 | |
| Acne Studios | 10.73 | |
| Sennheiser | 10.63 | |
| Amazon Music | 9.62 | |
| Atmos | 9.26 | |
| Pro Tools | 8.98 | |
| Spotify Music | 8.93 | |
| Vauxhall | 8.33 | |
| Stüssy | 8.27 | |
| Carhartt | 7.21 | |
| Rapha | 6.39 | |
| Beats Electronics | 6.10 | |
| Vivienne Westwood | 5.74 | |
| Coachella | 5.06 | |
| Kodak | 4.98 | |
| Guinness | 4.97 | |
| Loewe | 4.83 | |
| Holden | 4.75 | |
| Hurley | 4.63 | |
| Lollapalooza | 4.51 | |
| Kickstarter | 4.51 | |
| Olympus | 4.39 | |
| Tesco | 4.38 | |
| Philips | 4.35 | |
| Alexander McQueen | 4.31 | |
| Warner Bros | 4.30 | |
| Pantone Inc | 4.13 | |
| Emporium | 3.91 | |
| Dr. Martens | 3.91 | |
| Fujifilm | 3.81 | |
| BBC | 3.79 | |
| Harrods | 3.21 | |
| Paramount Pictures | 3.10 | |
| Leica | 2.99 | |
| Columbia Pictures | 2.91 | |
| Nokia | 2.83 | |
| Showtime | 2.69 | |
| Garnier | 2.59 | |
| Airbnb | 2.55 |
Official Profiles
Login to view Contact
LoginArtist: Bullion
The map shows every radio station that aired Bullion today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Radio Spins (2025-08-21)
Showing spins for the UTC day. If the current UTC day has no spins yet, we display the most recent day with activity.
| Aired At | Song | Station | Location | Duration (s) |
|---|---|---|---|---|
| 2025-08-21 05:22:26 | Rare | RTV Rádio_FM | Bratislava, SK | 217 |
Popularity (2025-10-02)
| Platform | % |
|---|---|
| No data. | |