
Bryson Gray
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
324,021
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
Updated 2025-10-03 21:30:18 UTC
Genres
Scores
Biography
Gray's discography expanded in 2020 with projects like "Can't Cancel God" and "Maga Christmas," reflecting his continued support for Trump even after the 2020 election. In response to Trump's loss, Gray released defiant tracks like "Trump Won!" and "Ain't Over Yet," followed by the anti-Biden anthem "Let's Go Brandon" in 2021. His controversial stance continued with the 2023 release "Reclaim the Rainbow," protesting LGBTQ+ representation at a Dodgers event, which achieved commercial success by charting in the Top Ten of Billboard's Hot Digital Songs.
Bryson Gray is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, CANADA, UNITED KINGDOM. The audience is heavily male (71%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (3,591 avg views per post); Youtube builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 324,021 · Engagements 691 · Rate 0.2% Posts 966 · Views 4,070 · Avg Likes 657 · Avg Comments 23 · Avg Views 4,070 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
25-34: 39% 18-24: 25% 35-44: 22% 45-64: 11% |
Largest: 25-34 (39%); next: 18-24 (25%) |
Gender Split |
Female: 29% Male: 71% Non-binary/Other: 0% |
Skews male (71%) |
Top Countries |
UNITED STATES (85%) CANADA (5%) UNITED KINGDOM (3%) AUSTRALIA (1%) GERMANY (1%) |
Top regions: UNITED STATES (85%), CANADA (5%), UNITED KINGDOM (3%) |
Platform Engagement | Tiktok: 479 avg views/post · Youtube: 3,591 avg views/post | Best reach: Youtube 3,591 avg views; best engagement: Youtube 615 avg likes |
Top Brand Affinities
Brand | Category | Score |
---|---|---|
Affinity data is not available yet for this artist.
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Official Profiles
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LoginArtist: Bryson Gray
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-10-03)
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Aired At | Song | Station | Location | Duration (s) |
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Popularity (2025-10-02)
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