Bryson Gray

Bryson Gray

Country: US | Gender: male

Influential: 51.25% Fanbase: 23.76% Trending: 64.99%
As of: 2025-10-03

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-08

324,021

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

Updated 2025-10-03 21:30:18 UTC

Genres

hip-hop & rapmaga rapcontemporary hip hophip hoptrap

Scores

Score: DMDB 51.30% | Fanbase 23.80% | Trending 65.00% | CAREER STAGE: MID_LEVEL

Biography

Republican rapper Bryson Gray gained attention for his politically charged music, focusing on his allegiance to Donald Trump and right-wing views. With notable releases like "Maga Ain't Got No Color" and "Let's Go Brandon," Gray's music generated controversy and gained traction, culminating in the 2023 hit "Reclaim the Rainbow." Hailing from North Carolina, Gray's music journey began in 2019 with a social media challenge for Trump supporters, leading to a prolific release of tracks centered around Trump and related themes, such as "The Wall Goin' Up" and "Maga Boy."

Gray's discography expanded in 2020 with projects like "Can't Cancel God" and "Maga Christmas," reflecting his continued support for Trump even after the 2020 election. In response to Trump's loss, Gray released defiant tracks like "Trump Won!" and "Ain't Over Yet," followed by the anti-Biden anthem "Let's Go Brandon" in 2021. His controversial stance continued with the 2023 release "Reclaim the Rainbow," protesting LGBTQ+ representation at a Dodgers event, which achieved commercial success by charting in the Top Ten of Billboard's Hot Digital Songs.
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Bryson Gray Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Bryson Gray is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, CANADA, UNITED KINGDOM. The audience is heavily male (71%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (3,591 avg views per post); Youtube builds the community layer. Affinity data highlights leading lifestyle names, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Bryson Gray score 0.21%Low bucket.
Followers:324,021
Engagements:691
Rate:0.2%
Posts:966
Views:4,070
Avg Likes:657
Avg Comments:23
Avg Views:4,070

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 324,021 · Engagements 691 · Rate 0.2%
Posts 966 · Views 4,070 · Avg Likes 657 · Avg Comments 23 · Avg Views 4,070
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 39%
18-24: 25%
35-44: 22%
45-64: 11%
Largest: 25-34 (39%); next: 18-24 (25%)
Gender Split Female: 29%
Male: 71%
Non-binary/Other: 0%
Skews male (71%)
Top Countries UNITED STATES (85%)
CANADA (5%)
UNITED KINGDOM (3%)
AUSTRALIA (1%)
GERMANY (1%)
Top regions: UNITED STATES (85%), CANADA (5%), UNITED KINGDOM (3%)
Platform Engagement Tiktok: 479 avg views/post · Youtube: 3,591 avg views/post Best reach: Youtube 3,591 avg views; best engagement: Youtube 615 avg likes

Top Brand Affinities

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Brand Category Score
Affinity data is not available yet for this artist. Use the “Open Full Social Media Report” button above to view current social stats.

Official Profiles

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Artist: Bryson Gray

Date Range: 2025-10-03 → 2025-10-03
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Radio Spins (2025-10-03)

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Popularity (2025-10-02)

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